max-life
The advert also is an announcement about the extension of Max Life's association with Star Sports after India's incredible T20 victory
Guest Column: Prateek Sharma, Sr. Manager, Corporate Communications, Max Life Insurance shares the evolving Role of Communications in Cultivating Meaningful Connections in a Post-Truth Era
Prateek Sharma Jun 5, 2024 4:32 PM
The campaign sees the Indian skipper’s wife Ritika Sajdeh take on the role of an insightful interviewer
e4m Staff Oct 24, 2023 9:23 AM
The campaign is anchored to the company’s ‘You are the difference’ theme
exchange4media Staff Sep 11, 2023 5:51 PM
Rahul Talwar, CMO, Max Life Insurance, shares insights behind the recently launched TVC with Rohit Sharma and Ritika Sajdeh as brand ambassadors, evolving consumer sentiments and growing TG
Ritika Raj Dec 31, 2022 8:07 AM
This is the first time that the couple has come on the screen together
exchange4media Staff Nov 26, 2022 9:03 AM
Apart from Hindi, the film will release in six languages i.e. Marathi, Gujarati, Tamil, Telugu, Kannada and Malayalam
exchange4media Staff Oct 29, 2022 8:15 AM
Previously, Dhariwal was associated with HDFC Life Insurance Company Ltd. as SVP & Head – Retirement Horizontal, NPS Annuity & Government Funds
exchange4media Staff Oct 18, 2022 1:57 PM
The association has been forged to promote the brand ethos of Max Life
exchange4media Staff Sep 19, 2022 11:57 AM
The mandate includes creative strategy, execution, and social media management for the brand across all channels
exchange4media Staff Sep 12, 2022 12:28 PM
The campaign features Boman Irani and has been released in six languages
exchange4media Staff Aug 27, 2022 8:30 AM
At Pitch CMO Summit 2022, an esteemed panel deliberated on how brands could utilize available data to formulate and successfully leverage an omnichannel strategy to reach consumers
exchange4media Staff Jun 30, 2022 8:33 AM
He takes over from Aalok Bhan who has left the organization after 10 years
exchange4media Staff Apr 13, 2022 12:28 PM
The account will be serviced by HiveMinds’ newly opened north branch
exchange4media Staff Jan 24, 2022 10:22 AM
Singh will be responsible to develop and implement strategic communications to support the company's long-term goals
exchange4media Staff Dec 13, 2021 4:14 PM
Bhan, Director & Chief Marketing Officer, Max Life Insurance, shares insights behind the new campaign, digitisation journey, partnership with Axis bank, expected growth, and more
Ritika Raj Oct 19, 2021 8:33 AM
Max Life will serve as the official life insurance partner of RCB with a logo presence on the non-leading trouser leg
exchange4media Staff Apr 6, 2021 4:01 PM
Bhan, Director & CMO, Max Life Insurance, discussed how the brand is driving customer engagement during the Covid-19 pandemic
Nafisa Shaheen Dec 7, 2020 8:33 AM
Bhan, Director & CMO, Max Life Insurance, revealed that brand considerations increased by 20-25% due to the brand’s association with IPL last year
Misbaah Mansuri Oct 28, 2020 9:12 AM
The likes of Policybazaar, HDFC Bank, Max Life Insurance and AMFI have been seen capitalising on the big-ticket property
Misbaah Mansuri Oct 19, 2020 8:22 AM
The campaign is being further leveraged across print apart from TV and digital mediums
exchange4media Staff Sep 22, 2020 2:19 PM
With #ProtectionFrontFootPe, the life insurer strengthens its commitment towards comprehensive financial protection off the field
exchange4media Staff Sep 21, 2020 1:27 PM
The company will be the team’s official life insurance partner for second consecutive year
exchange4media Staff Aug 27, 2020 3:32 PM
On the MarTech League Fridays virtual panel, industry experts spelled out which tools a modern-day marketer should use to enhance consumer experiences
exchange4media Staff Jul 18, 2020 8:49 AM
e4m Webinar powered by Adobe & IBM had Sunder Madakshira, Sir Martin Sorrell, Shalini Rao, Vivek Sharma, & Vaibhav Kumar discuss the transformation that digital space has seen in recent times
exchange4media Staff Jul 10, 2020 8:50 AM
Sir Martin Sorrell, Executive Chairman, S4 Capital & Founder, WPP, will join Dr Annurag Batra, Chairman & Editor-in-Chief, exchange4media Group, in the e4m webinar powered by Adobe & IBM
exchange4media Staff Jul 6, 2020 8:53 AM
The ad film has been put together by Saatchi & Saatchi Propagate
exchange4media Staff Jun 23, 2020 5:03 PM
Bhatia will be reporting to Aalok Bhan, Director and Chief Marketing Officer, Max Life
exchange4media Staff Jun 9, 2020 12:56 PM
Guest Column: Aalok Bhan, Director & Chief Marketing Officer, Max Life Insurance, says brands must be empathetic, agile and revise the rules to win customers
Aalok Bhan May 18, 2020 9:19 AM
Prior to this, Iyer was associated with Max Life Insurance in Gurgaon and Cipla Ltd in Mumbai
exchange4media Staff May 13, 2020 5:44 PM
Given the 30% spike in insurance amid the coronavirus pandemic, India’s top firms are staying well-connected with their consumers through offers and campaigns
Anjali Thakur Apr 13, 2020 8:28 AM
Manu will be based out of Gurugram and report to Prashant Tripathy, Managing Director & CEO, Max Life
exchange4media Staff Mar 17, 2020 2:14 PM
The run is scheduled to take place in Gurugram on February 16
exchange4media Staff Jan 27, 2020 4:24 PM
