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Pooja Chandiramani Promoted to SVP of Global Media Strategy at Coach?blur=25

Pooja Chandiramani will also be leading Brand Analytics and Marketing Operations

e4m Staff Jul 17, 2026 1:44 PM

HDFC Bank Promotes Himika Gupta to AVP – Brand?blur=25

Prior to her promotion, Himika Gupta held the role of Senior Brand Manager at the bank

e4m Staff Jul 13, 2026 4:53 PM

Indian Government to Question Meta Over Child Abuse Ads on Instagram?blur=25

Officials are expected to question Meta on the mechanisms it uses to monitor and block such material and the steps being taken to strengthen content moderation systems

e4m Staff Jul 7, 2026 12:00 PM

Controversy Erupts as BARC Releases Chardikla Ratings Amid MIB Ban?blur=25

TRP row also puts the spotlight on news-licensed channels carrying general entertainment and sports programming

e4m Staff Jul 3, 2026 12:56 PM

Former CFO Claims Gameskraft Founders Knew of ₹250 Crore Fund Diversions?blur=25

Prabhu told the ED that the diverted funds were invested in futures and options trading through his Zerodha account

e4m Staff Jun 18, 2026 6:46 PM

Sachin Naik Joins Finolex Cables as New CFO?blur=25

Naik has held leadership positions across organizations, including UPL, Supreme Industries and Shalimar Paints

e4m Staff Jun 18, 2026 12:12 PM

IMA South 2026?blur=25

Murugavel Janakiraman is the Founder, Chairman, Managing Director & CEO, Matrimony.com.Ltd.; Chairman of TiE Chennai and Vice Chairman of CII Tamil Nadu

e4m Staff Jun 18, 2026 11:29 AM

India Today Influence Boosts Brand Engagement with Instagram Power?blur=25

India Today Influence is the influencer marketing arm of the India Today Group

e4m Staff Jun 18, 2026 9:26 AM

RBI's New Rules Transform Influencer Marketing in Finance Sector?blur=25

Influencer industry experts say with brands evaluating audience trust, relevance & engagement quality, RBI's new norms will bring in stricter checks around disclosures, approvals & creator education

e4m Staff Jun 18, 2026 9:22 AM

Rajkumar Remalli on AI's Role in Enhancing Media Buying Efficiency?blur=25

Rajkumar Remalli, Founder Director, BidVid, discusses the inefficiencies that continue to plague digital media buying, the role of AI in programmatic advertising, why transparency remains a challenge

e4m Staff Jun 17, 2026 12:46 PM

Kriti Sharma Appointed Director of Data Privacy at AngelOne?blur=25

Kriti Sharma has 17 years of legal advisory and regulatory compliance experience across India and Southeast Asia

e4m Staff Jun 17, 2026 10:32 AM

India Considers New AI Regulations as Digital Laws Fall Short?blur=25

The IT minister has signalled a fresh legal framework for artificial intelligence while balancing innovation, safety and economic growth

e4m Staff Jun 17, 2026 10:09 AM

MIB Unveils Comprehensive Rules for TV, Radio, and DTH Services?blur=25

Industry stakeholders have until July 27 to submit comments on the draft framework

e4m Staff Jun 17, 2026 10:07 AM

Supreme Court Draft AI Regulations Shape India's Future Governance?blur=25

Brands, technology platforms are increasingly using AI for behavioural prediction, automated decision-making, functions where the Court has stressed the need for human oversight and accountability

e4m Staff Jun 8, 2026 1:51 PM

The Rise of Microdramas: Transforming Digital Storytelling in India?blur=25

India’s microdrama market is projected to hit $4.5B by 2030 but will it also become advertising’s next big platform as major players join in?

e4m Staff Jun 2, 2026 9:15 AM

zee network?blur=25

The case was filed before the Delhi High Court on April 3

e4m Staff May 6, 2026 2:19 PM

image 123?blur=25

The account was previously held 82.5 Communications; Innocean India won it after a three-month multi-agency pitch

e4m Staff Mar 13, 2026 3:26 PM

martech?blur=25

Chief Minister Siddaramaiah announced this move while presenting the state’s 2026–27 Budget in the Legislative Assembly

e4m Staff Mar 9, 2026 6:00 PM

Paramount escalates WBD takeover battle with lawsuit ?blur=25

The lawsuit aims to compel Warner Bros to disclose the financial analysis that led its board to support Netflix’s $82.7 billion cash-and-stock deal

e4m Staff Jan 13, 2026 11:40 AM

Paramount?blur=25

In its argument, Paramount has said that the cable business at the centre of Netflix’s proposal holds little to no standalone value

e4m Desk Jan 9, 2026 11:45 AM

Sai Ramana Ponugoti?blur=25

After unveiling Lacto Calamine’s refreshed identity, Sai Ramana Ponugoti, CEO of Piramal Consumer Healthcare, shares insights on the brand’s portfolio expansion, ambitious growth targets, & more

Simran Sabherwal Jan 5, 2026 11:10 AM

Neil French, Sagar Mahabaleshwarkar?blur=25

Guest Column: Sagar Mahabaleshwarkar, Executive Director at Salt Brand Solutions, pays homage to the late advertising icon Neil French

e4m Staff Nov 25, 2025 10:55 AM

e4m Real Time Programmatic Advertising Awards 2024?blur=25

The Jury Chair for the third edition is Vipul Mathur, Executive Director-Personal Care, HUL & Unilever South Asia

e4m Staff Sep 6, 2024 9:15 AM

Partha Sinha ASCI?blur=25

Sudhanshu Vats was appointed Vice-Chairman and S. Subramanyeswar was elected Treasurer

e4m Staff Sep 4, 2024 5:46 PM

Krish Ramineni Fireflies?blur=25

Krish Ramineni, Fireflies.ai co-founder and CEO, spoke to e4m on creating a tool for marketers, expanding its capabilities and earning global adoption

Shantanu David Sep 4, 2024 8:49 AM

Alia Bhatt?blur=25

Alia Bhatt's latest global collaboration with L'Oréal Paris is on the heels of her successful stint with Gucci as its first Indian global ambassador

Sohini Ganguly Sep 4, 2024 8:42 AM

Programmatic Advertising?blur=25

e4m Blog: In this post, we decode the relation between AI and programmatic advertising, the role of programmatic advertising in digital era and more

e4m Desk Sep 3, 2024 11:33 AM

AI and ROI for marketers?blur=25

Industry leaders weigh in on AI adoption and its impact on advertising ROI, adding that AI capabilities with human guidance will shape the future of the sector

Shantanu David Sep 2, 2024 9:28 AM

Manorama News Conclave 2024?blur=25

The conclave, titled ‘Change Makers,’ began earlier in the day with tributes to the Wayanad landslide victims

e4m Staff Aug 31, 2024 8:01 PM

Pavel Durov?blur=25

Through this chat with Vikram Jeet Singh, Partner, BTG Advaya & Gaurav Sahay, Practice Head, (Technology & General Corporate), Fox Mandal & Associates, we deep dive into legal aspects of the arrest

e4m Staff Aug 31, 2024 7:51 PM

The Leela Ambience Gurugram Shridhar Nair?blur=25

Prior to this, Shridhar Nair was the group's Senior Vice President of Operations

e4m Staff Aug 30, 2024 11:51 AM

Paras Sharma, Meta?blur=25

In an exclusive interview with e4m, Paras Sharma, Director, Global Partnerships, Meta India, shares insights into Instagram’s growth, its new algorithm and latest features to woo Gen Z

Kanchan Srivastava Aug 30, 2024 9:07 AM

shikhar dhawan?blur=25

The shelf life of a cricketer or sportsperson is already small as compared to stars, but Dhawan's post-retirement path will decide the fate of his brand value, say experts

Soumya Gawri Aug 27, 2024 9:20 AM

Siyaram's Ranbir Kapoor?blur=25

The association is expected to elevate the brand's popularity amongst the youth

e4m Staff Aug 26, 2024 3:03 PM

Generative AI in advertising?blur=25

e4m Blog: In this post, we explore how Generative AI is gaining popularity due to its ability to enhance creativity, optimise efficiency, and drive personalisation

e4m Desk Aug 20, 2024 1:44 PM

Vikram Chandra Editorji?blur=25

Journalist and founder of Editorji, Vikram Chandra, offered a deep dive into the evolving role of AI in the news industry at the e4m English Journalism Conference 2024

e4m Staff Aug 14, 2024 11:46 AM

patanjali baba ramdev supreme court?blur=25

The SC said that while their apology was accepted, Ramdev and Balakrishna should refrain from violating court orders like they have done before

e4m Staff Aug 13, 2024 3:09 PM

Nava Bharat Vinod Ramgopal Maheshwari?blur=25

As per reports, Vinod Ramgopal Maheshwari breathed his last on August 12 in Mumbai

e4m Staff Aug 12, 2024 3:38 PM

Haldiram's Raksha Bandhan?blur=25

The TVC showcases how the thread of Rakhi is more than a symbol but a commitment to cultivate the treasured togetherness of childhood

e4m Staff Aug 12, 2024 2:34 PM

Krishnan Sundaram?blur=25

Krishnan Sundaram stepped down from Hindustan Unilever (HUL) in December 2023 after 23 years with the FMCG giant

e4m Desk Aug 12, 2024 10:09 AM

KV Subramanya?blur=25

e4m had earlier reported that Sitaraman Shankar, the Editor and CEO of Deccan Herald, has resigned from his position

e4m Desk Aug 9, 2024 9:18 AM

print sector?blur=25

An active medium, print has thrived and restored advertisers' confidence even amid the digital boom. Industry players share what scripted print's success

Chehneet Kaur Aug 7, 2024 8:42 AM

Deccan?blur=25

Shankar’s career spans over 30 years including roles at Reuters, Hindustan Times, Economic Times, and News18

e4m Staff Aug 6, 2024 10:55 PM

Swiggy Instamart Sairam Krishnamurthy?blur=25

Sairam Krishnamurthy has over 18 years of experience in leadership roles in retail and FMCG industries

e4m Staff Aug 5, 2024 12:58 PM

piramal finance?blur=25

As the Associate Gold Sponsor, Piramal Finance will utilize this platform to enhance brand awareness and engage with cricket enthusiasts

e4m Staff Aug 1, 2024 4:15 PM

collective artists network?blur=25

The alliance is aimed at gaining ground towards the acquisition of new players to build a community around Parallel

e4m Staff Aug 1, 2024 1:58 PM