scar
Industry awaits clarity on capacity, slot disclosures and auction rules ahead of FY26 DD Free Dish bidding
Tasmayee Laha Roy Jan 5, 2026 10:56 AM
After firing the first salvo with an ad spoofing I.N.D.I.A Alliance, the party has followed up with three other films
e4m Staff Mar 28, 2024 9:04 AM
She has been previously associated with agencies such as Ogilvy, DraftFCB, Havas, and Dentsu Webchutney
exchange4media Staff Jul 10, 2023 11:42 AM
The film, by Scarecrow M&C Saatchi, captures the beauty of Thanjavur, its architecture, its royal palace and its artistic traditions through the musical journey of two friends
exchange4media Staff Apr 17, 2023 3:30 PM
The film is about a business owner whose factory is at a standstill due to a shortage of funds
exchange4media Staff Apr 3, 2023 12:01 PM
India scripted history by bagging two Golden Statuettes at the 95th Academy Awards for RRR and The Elephant Whisperer
exchange4media Staff Mar 13, 2023 5:35 PM
Social media was teeming with moment marketing posts, congratulating the makers of RRR and The Elephant Whisperers
exchange4media Staff Mar 13, 2023 4:20 PM
'Naatu Naatu' clinched a win for 'Original Song', and 'The Elephant Whisperers' bagged the golden statuette for 'Best Documentary Short Film' at the 95th Academy Awards
exchange4media Staff Mar 13, 2023 9:00 AM
The film will be running across TV Channels, digital and social media platforms
exchange4media Staff Oct 3, 2022 6:56 PM
Brodkin will report to Eduard Blonk, Chief Commercial Officer
exchange4media Staff May 31, 2022 3:44 PM
The message has been dedicated to the sons and daughters of India’s creative families
exchange4media Staff May 9, 2022 10:52 AM
Starcom’s monthly report shares the most trending moments and content from the month of March
exchange4media Staff Apr 16, 2022 8:33 AM
Executed by Scarecrow M&C Saatchi, the campaign will be launched on TV and will be supported by print ads, radio spots, innovative outdoors, and digital engagement initiatives
exchange4media Staff Dec 25, 2021 8:14 AM
The past two weeks were all about inspiring narratives, creative executions, and taking up social taboos like menstruation
Mansi Sharma Oct 12, 2021 8:24 AM
The digital film has been conceptualized by Scarecrow M&C Saatchi
exchange4media Staff Aug 14, 2021 8:24 AM
The rapper will be the 'breakfast host' for the show that will be aired every morning between 7 and 12 noon
exchange4media Staff Jul 30, 2021 12:40 PM
The league will also be live-streamed on Voot & Jio platforms
exchange4media Staff Jul 5, 2021 10:50 AM
The four sponsors include Rolex, Philips, Mamaearth, and Accenture
exchange4media Staff Apr 21, 2021 6:27 PM
From showing up late on a crucial day to cheering for the Turkish football team on the streets, adlanders have some zany stories to share from Cannes
Misbaah Mansuri Apr 15, 2021 8:32 AM
Every Monday to Thursday at 9 pm, ‘Academy Club’, a curated month-long property, will offer a line-up of Oscar winning titles
exchange4media Staff Apr 6, 2021 6:01 PM
Ad industry experts say that there will always be restrictions but it is up to advertisers to be creative and find ‘elegant’ solutions for their campaigns
Misbaah Mansuri & Noel Dsouza Jan 27, 2021 8:48 AM
The film by Scarecrow M&C Saatchi has been shot by Bosco Bhandarkar, cinematography helmed by Vikash Nowlakha, and produced by Jungle Films
exchange4media Staff Oct 26, 2020 2:36 PM
The campaign, conceptualised by Scarecrow M&C Saatchi, is for a Daughter’s Day collection inspired by dream catchers
exchange4media Staff Sep 26, 2020 8:40 AM
The account will be handled by the agency’s Mumbai office
exchange4media Staff Sep 10, 2020 10:51 AM
Industry observers believe that fair implementation of the norms could help curb opportunistic advertising practices
Misbaah Mansuri Sep 7, 2020 8:41 AM
The #ContactlessCare digital video commercial depicts a new way of caring in such changing times
exchange4media Staff Aug 22, 2020 9:17 AM
The campaign will also be promoted on social media through Facebook and Instagram
exchange4media Staff Aug 11, 2020 4:08 PM
The agency has brought to the forefront the age-old romance of chai and rain
exchange4media Staff Jul 23, 2020 6:26 PM
This is Scarecrow’s second stint with the Reliance Industries after having handled Reliance Digital, Only Vimal and other brands from the RBL portfolio
exchange4media Staff Jun 20, 2020 12:05 PM
Manish Bhatt, Founder-Director, Scarecrow M&C Saatchi, says challenges of the lockdown period have thrown up new aspects of marketing and communication, which is an opportunity for brands
Srabana Lahiri Jun 11, 2020 8:48 AM
The digital campaign aims to remind us to have more empathy and be thankful for what we have during these challenging times
exchange4media Staff May 25, 2020 8:44 AM
Creative minds from agencies such as Bang In The Middle, Havas Group, Laqshya, Publicis, Rediffusion, RK Swamy BBDO, Scarecrow M&C Saatchi & Wunderman Thompson delivered a total of 10 campaigns
exchange4media Staff May 11, 2020 7:06 PM
The ad film was created 14 years ago by Manish Bhatt & Raghu Bhat, and was directed by Shoojit Sircar
Misbaah Mansuri Apr 2, 2020 8:33 AM
As the world witnessed some historic moments at the 92nd Academy Awards, brands too slid into the discussions online with some topical posts
exchange4media Staff Feb 12, 2020 8:32 AM
The Academy Awards will be simultaneously aired on Star Movies and Star Movies Select HD
exchange4media Staff Jan 24, 2020 3:04 PM












