swati

Swati Bhattacharya was previously the Creative Chairperson of FCB India
Neeta Nair Aug 21, 2024 6:43 PM

At e4m Do Good Summit 2004, Swati Bhattacharya, former creative chair of FCB India expounded about
e4m Staff Jun 19, 2024 4:37 PM

e4m caught up with Swati Iyer, the CEO of a celebrity management firm Matrix, to understand how is the brand endorsement market evolving in India amid the exponential rise in influencer marketing
Kanchan Srivastava May 16, 2024 5:08 PM

Guest Column: Swati Bhattacharya, ex-Creative Chairperson of FCB India, pens a note asking women not to shy away from celebrating their success
Swati Bhattacharya May 7, 2024 9:37 AM

Swati Bhattacharya, Senior Marketing Communications Professional, shares her fond memories of knowing and working with author and veteran journalist Shantanu Guha Ray
Swati Bhattacharya Mar 26, 2024 8:55 AM

Guest Column: As part of e4m’s ‘She is Strength’ series, Swati Bhattacharya, CCO at FCB India, shares how these women have helped her become a better person and a better professional
Swati Bhattacharya Mar 9, 2024 8:40 AM

Swati Bhattacharya has over 25 years of experience in advertising
Tanzila Shaikh Feb 5, 2024 5:32 PM

Swati Darekar played pivotal role as Fiction Head (Vice President HME Content) at Colors (Viacom18) prior to her appointment at Shemaroo
e4m Staff Dec 15, 2023 10:52 AM

Saraswati, Chief Content Officer at Omnicom Media Group, talks about the intricate balance between human creativity and artificial intelligence
Ruhail Amin Oct 28, 2023 11:45 PM

Balani has over 14 years of experience in the industry with knowledge of both traditional and digital platforms
e4m Staff Sep 25, 2023 10:15 AM

She has held important roles in companies like General Motors, CK Birla Group, Ingersoll Rand India and The Bajaj Group
exchange4media Staff Jul 17, 2023 12:53 PM

This is the first of two articles to serve as a primer on Commerce Media itself; the upcoming one will examine the distinct advantages it offers to advertisers and publishers
Shantanu David Apr 24, 2023 9:19 AM

As part of this weekly series, Omnicom Media Group’s Chief Content Officer Shailja Saraswati Varghese spoke to us about being a fitness enthusiast, how she spends her weekends and her vacation plans
exchange4media Staff Apr 8, 2023 8:24 AM

Panigrahi had joined the company as head of communications
exchange4media Staff Apr 4, 2023 12:10 PM

The film and installations displayed at India Art Fair, Delhi, show the cutting of hair as an act of rebellion
exchange4media Staff Feb 10, 2023 3:04 PM

Guwalani, senior director, Genesis BCW, was presented with the ‘Emerging Leader in PR’ award at the 3rd e4m PR & Corp Comm Women Achievers Awards 2022
exchange4media Staff Nov 22, 2022 9:12 AM

Created and conceptualised by Schbang, the campaign celebrates Raksha Bandhan in a fun-filled manner
exchange4media Staff Aug 10, 2022 7:18 PM

The TVC campaign has been conceptualised and created jointly with Creativeland Asia
exchange4media Staff Apr 9, 2022 8:36 AM

The six female finalists join the 2020/21 cohort to take part in an accelerator programme during the event
exchange4media Staff Apr 6, 2022 1:56 PM

The new TVC comments on how Godrej has been at the forefront of not only providing refrigeration solutions for homes but also supporting India's Covid vaccine cold chain
exchange4media Staff Oct 11, 2021 1:24 PM

Panigrahi will be reporting to Mitali Sarkar, Head of Communications, bp India
exchange4media Staff Sep 3, 2021 4:45 PM

The content arm of Omnicom Media Group will oversee the strategy and execution of the brand's influencer marketing campaign
exchange4media Staff Aug 18, 2021 12:45 PM

Nitin Karkare, Swati Bhattacharya, Robby Mathew, and Joe Thaliath will take on more prominent roles
exchange4media Staff Jul 7, 2021 11:19 AM

Prior to this, Varghese had a one-year stint at ZEE5 as the Head Content of its short-video platform HiPi
exchange4media Staff Mar 24, 2021 8:34 AM

Meet the boss ladies of the industry who did not let the pandemic deter their spirits and proved that they have what it takes to handle a crisis and come out of it stronger
Misbaah Mansuri Mar 8, 2021 9:04 AM

Experts speak about the increase in ‘demand’ of digital campaigns along with a strong emphasis on data and analytics for better digital extrapolation
Nafisa Shaheen Jan 22, 2021 1:11 PM

Guest Column: Swati Bhattacharya, Chief Communications & Brand Officer, Bajaj Group, shares her experiences as a woman leader in the world of communications
Swati Bhattacharya Dec 1, 2020 8:48 AM

We bring you a roundup of the news that made headlines this past week
exchange4media Staff Nov 28, 2020 7:54 AM

Guest Column: Swati Nathani, Co-founder, Team Pumpkin, shares a few tips on how to leverage IPL or any sporting league’s popularity even when you’re not associated with it in official capacity
Swati Nathani Nov 23, 2020 10:59 AM

The panellists at the Convosight e4m webinar shared insights on post-COVID consumer behaviour in the personal care category
exchange4media Staff Oct 29, 2020 8:56 AM

Today’s webinar sponsored by Convosight will highlight the change in marketing strategies, new launches and change in consumer behaviour patterns in the personal care & hygiene ecosystem
exchange4media Staff Oct 28, 2020 9:04 AM

Swati Nathani, Co-Founder of Team Pumpkin, was conferred the title of 'CEO of the Year' at the recently held e4m PR & Corp Comm Women Achievers Awards 2020
exchange4media Staff Sep 22, 2020 9:12 AM

In a panel discussion, achievers on the list like Anupriya Acharya, Priya Nair, Shereen Bhan and Swati Bhattacharya discussed the need to lead by example, particularly in today’s challenging times
exchange4media Staff Aug 6, 2020 7:57 AM

Anupriya Acharya, Faye D’Souza, Shereen Bhan, Swati Bhattacharya among other toppers this year in the list of outstanding women achievers in Media, Marketing & Advertising
exchange4media Staff Aug 5, 2020 9:04 PM

Swati Bhattacharya, Chief Creative Officer, FCB Ulka, tells us how the lockdown has allowed her to refine her creativity and get used to interaction via technology
Srabana Lahiri Jun 10, 2020 8:40 AM

The entire TVC was made indoors by a production team of two and with remote technical support
exchange4media Staff May 12, 2020 9:23 AM

Team Pumpkin will help Tata Steel with strategy and execution to strengthen brand recall and build a strong community of digital followers
exchange4media Staff Feb 11, 2020 5:26 PM

Here are some names of those who are expected to lead major developments in 2020
exchange4media Staff Jan 2, 2020 8:21 AM