avenues

Interactive Avenues will handle the account out of their Mumbai office
e4m Staff Aug 22, 2024 12:41 PM

Interactive Avenues will handle the account out of their Mumbai office
e4m Staff Jul 16, 2024 10:03 AM

Nair's sudden demise marks a significant loss in the tech and entrepreneurial community
e4m Staff May 23, 2024 10:27 PM

Aparna Tadikonda, EVP – South, Interactive Avenues, talks about the idea behind Sunfeast Dark Fantasy’s latest ad with Shah Rukh and its impact
Tanzila Shaikh Oct 25, 2023 9:00 AM

Industry watchers discuss the 'digital diplomacy opportunities' presented by India's large-scale adoption of digital public goods and the challenges that lie therein
Shantanu David Sep 18, 2023 8:40 AM

Saurabh Gupta has been appointed as the National Business Head for the Performance Business, while Shriram Narayanmurthy steps into the role of VP of Sales (Branding) for the West & East regions
exchange4media Staff Aug 29, 2023 11:06 AM

The agency will handle the account from its Gurugram office
exchange4media Staff Aug 22, 2023 1:08 PM

Interactive Avenues Co-founder and CEO Amardeep Singh shares strategies to connect with digital-first audiences, the rise of OTT and more
NATIVE CONTENT Jul 12, 2023 1:59 PM

The Tweeb tool provides a robust influencer database, assisting brands in finding the perfect associations
exchange4media Staff Jul 12, 2023 11:23 AM

The company specializes in Mobile Performance, Branding and Influencer Marketing
exchange4media Staff Jul 5, 2023 12:31 PM

The agency won this mandate through a highly competitive pitch process and will handle the account through their Mumbai office
exchange4media Staff Jan 9, 2023 3:40 PM

Barjatya will be based out of the company’s Mumbai office and will report to COO Shantanu Sirohi
exchange4media Staff Dec 13, 2022 12:27 PM

The eighth edition of the Mobile Marketing Awards’ 2022 was held on Tuesday
exchange4media Staff Nov 23, 2022 11:13 AM

Madison Media, Interactive Avenues, InMobi, PHD Media, OMD among other key winners
exchange4media Staff Nov 22, 2022 10:10 PM

As per the agreement, Ventes Avenues becomes the exclusive distributor of Adsquare’s Footfall Measurement solution to media buyers in India, Indonesia, and Vietnam
exchange4media Staff Nov 2, 2022 11:29 AM

Nagare will be based out of Mumbai, and will report to Harish Iyer, Executive Vice President, Media
exchange4media Staff Oct 21, 2022 1:46 PM

The mandate spans the entire digital media spectrum including online brand building, social media management, content development and digital activations
exchange4media Staff Oct 18, 2022 12:37 PM

Daru was previously with Interactive Avenues for 12 years
exchange4media Staff Oct 12, 2022 10:14 AM

The ad film has been conceptualised by Interactive Avenues
exchange4media Staff Oct 11, 2022 12:24 PM

Attrimob and Apptomizer help in accurate targetting, aiding clients reach their precise audience
exchange4media Staff Sep 21, 2022 10:02 AM

The playbook aims to empower marketers with a comprehensive understanding of the CTV landscape and more
exchange4media Staff Sep 9, 2022 12:54 PM

Guest Column: Debarshi Chakravorti, VP Head, Business Communication & Planning, Interactive Avenues, believes that the only constant in consumers' behaviour today is their absolute empowerment
Debarshi Chakravorti Sep 9, 2022 8:50 AM

Prior to this, Sarkar was with Fulcrum, heading the Unilever Personal Care category
exchange4media Staff Mar 17, 2022 1:00 PM

Chakraborty was last with Mahindra & Mahindra (Automotive) and was leading their digital strategy, creative, and media planning across brands
exchange4media Staff Feb 25, 2022 10:57 AM

The agency will drive the entire paid media mandate for Emami Ltd., Emami Agrotech Ltd. and The Man Company
exchange4media Staff Feb 11, 2022 12:40 PM

Ventes and Picsart also rolled out a 5-day Tanishq Challenge where creators were challenged to use various backgrounds and a Tanishq necklace to make creative edits
exchange4media Staff Dec 16, 2021 10:22 AM

The company will manage the programmatic advertising platform’s inventories in India and globally
exchange4media Staff Dec 10, 2021 12:06 PM

Niloufer Dundh, Founder & CEO, Ventes Avenues called the development a 'milestone' for the company
exchange4media Staff Sep 16, 2021 11:06 AM

We speak to Amardeep Singh, CEO, Interactive Avenues – A Reprise Network Company, in part eight of our interview series with the big winners of IDMA 2021
exchange4media Staff Aug 20, 2021 8:44 AM

They won the award for the 'Best Campaign - Use of Mobile and Mobile Monetization' category
exchange4media Staff Aug 10, 2021 5:05 PM

The account will be handled by Interactive Avenues’ Mumbai office
exchange4media Staff Jul 19, 2021 11:04 AM

This partnership will enable and empower Interactive Avenues to leverage mediasmart’s unique capabilities to deliver precise, targeted, engaging, and measurable CTV ads
exchange4media Staff Jul 2, 2021 6:45 PM

The company has also launched its new offering Unlock & Own to drive marketing results with interactive mobile ads
exchange4media Staff Jun 29, 2021 11:25 AM

For OTT platforms, the festive quarter of October-November-December had marked the recovery in ad spends followed by decent growth in the January-February-March quarter
Javed Farooqui Jun 10, 2021 8:48 AM

The suite aims to solve endemic business problems like local asset readiness, last-mile optimization, centralized or de-centralized modules for a business generating demand pan India
exchange4media Staff Mar 17, 2021 11:03 AM

The social media campaign was crafted to boost engagement with Mynta's audience during its 6-day marquee event
exchange4media Staff Feb 15, 2021 10:43 AM

In her new role, Sachdev will be responsible for driving the entire media practice for the region
exchange4media Staff Feb 11, 2021 8:48 AM

The mandate will include brand and communication development across social and digital media channels as well as other key touchpoints
exchange4media Staff Jan 29, 2021 12:52 PM

Guest Column: Niloufer Dundh, Founder & CEO, Ventes Avenues, shared in detail how the pandemic gave them a chance to pause and navigate through the crisis
Niloufer Dundh Jan 20, 2021 3:37 PM

Pooja Bhate has been hired as Deputy Head – Sales & Business Development, while Sneha Gupta joins the company as AVP for Domestic Performance & Programmatic business
exchange4media Staff Apr 23, 2020 9:04 AM

BIGO Ads integrates video & audio calling app imo, short-form video platform Likee and other applications
exchange4media Staff Apr 15, 2020 3:05 PM

Sam Balsara, Chairman and Managing Director, Madison World, pens a tribute for the late Goutam Rakshit, the Founder & MD of Advertising Avenues, who passed away on Tuesday
Sam Balsara Apr 4, 2020 12:26 PM

Industry colleagues remember him as a fearless adman, a guide & an inspiration
exchange4media Staff Apr 1, 2020 6:31 PM

The veteran adman breathed his last at his Mumbai residence on Tuesday night
exchange4media Staff Apr 1, 2020 2:07 PM

The mandate includes strategising and executing video-first content to interact with fans over social media platforms of the team
exchange4media Staff Jan 6, 2020 3:59 PM