Backbay: Boxed, not Bottled
Bhumi Pednekar & Samiksha Pednekar discuss the inception and vision behind their new water brand, Backbay, a purpose-driven, lifestyle beverage brand
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Bhumika Nirmal joins Gameskraft as VP – Marketing
Prior to this, Bhumika Nirmal was with Purplle as Senior Director – Growth and Marketing
Mathrubhumi appoints Anup Mathew as Senior Vice President, Media Solutions
Jaya Krishnan N takes over as General Manager - Club FM
Mammootty inaugurates MBIFL 2024
The event was held at Kanakakkunnu Palace on Thursday
The Phoenix Mills collaborates with Bhumi Pednekar for year-end sale
Phoenix Mills will showcase the essence of unparalleled shopping this Christmas and New Year
Mathrubhumi revenue up by 15% in FY 23
Ad expenses rose to Rs 11.86 crore this fiscal
MC Couper raps about road safety in an initiative by Mathrubhumi and Haier
The 3 minute song 'Road Paatu' highlights Kerala's alarming road fatality stats
MC Couper teams up with Mathrubhumi and Haier to rap about road safety
The 3 minute song 'Road Paatu' highlights Kerala's alarming road fatality stats
Fitelo ropes in Bhumi Pednekar for social media campaign
In the campaign, Bhumi shares her fitness journey
Bhumi Pednekar teams up with jewellery brand Giva
The jewellery brand has introduced a new line of silver jewellery in collaboration with the actress
Bhumi Pednekar is brand ambassador for EcoSoul Home
With Bhumi's support, we are poised to accelerate the global adoption of sustainable products, the company said
Mathrubhumi to hold closing ceremony for year-long centenary celebrations on March 18
Kerala CM Pinarayi Vijayan will inaugurate the valedictory functions; I&B Minister Anurag Singh Thakur will unveil the souvenir
2023 to be a growth story for print
Industry leaders predict the print sector will see a growth spurt in 2023 as advertisers return to the medium; stabilising of newsprint prices to help further
16th edition of Pepper Creative Awards held in Kochi
Mathrubhumi Club FM won Advertiser of the Year Award
Mathrubhumi Festival of Letters is back with 2023 edition
Launched in 2018, the festival has seen three successful editions before being disrupted by the pandemic
Mathrubhumi Daily invites children to submit articles for the daily
The Nov 14 edition saw the front page of the newspaper with these shortlisted articles
Akshay Kumar turns chef for Bhumi Pednekar in new Catch Salts & Spices ad
The campaign #Kyunki Khana Sirf Khana Nahi Hota has been conceptualized by Dentsu Creative
Mathrubhumi to organise one-day event on World News Day
The event will see media mavens, journalists and owners deliberate on the way ahead for practitioners of credible journalism in this age of disruption
Newsprint dearer than ever: Will prices stabilise or touch new highs?
According to industry players, the top price for newsprint for the year was $1000/tonne, up from $450/tonne in Jan-March 2021; prices have dipped but remain on the high side
Nykd by Nykaa announces Bhumi Pednekar as brand ambassador
Actress features in brand’s new ad campaign
Mathrubhumi marks its centenary celebrations with anthology of brand films
Conceptualized by Kochi-based Maitri Advertising Works, these films have showcased some of the meaningful social interventions the newspaper has initiated since its inception
Mathrubhumi's centenary celebrations to be held on March 18 in Kozhikode
The 100th-anniversary celebrations of the media house will be virtually inaugurated by PM Narendra Modi
Mathrubhumi to hold centenary celebrations on March 18
The centenary celebrations will be virtually inaugurated by PM Narendra Modi
Dating app Bumble unveils new campaign with Bhumi Pednekar
In the campaign, Pednekar urges viewers to make romance equal by taking steps to bridge the romance gap
Shaadi.com pledges to bring India’s women back to the workforce with Bhumi Pednekar
The campaign has garnered over 4 million views in just 2 days starting conversations across digital platforms
Mathrubhumi wins big at Pepper Creative Awards 2021
The group wins Advertiser of the Year award with 20 metals & 17 finalist certificates
OPN Advertising wins Pepper Agency of the Year Award
Mathrubhumi Group bagged Advertiser of the Year award
Mathrubhumi Group names Devika Shreyams Kumar as Vice President-Operations
Kumar will be responsible for ensuring all the critical functions of the organization, viz Circulation, Response, Production, Commercial, Finance, Public Relations, Brand Communications among others
Mathrubhumi Group released 16–page tabloid 'Kutty Mathrubhumi' on Children's Day
The colored edition was distributed with the main newspaper, consisting of carefully-woven content to engage kids with topics such as fitness, sports, leisure, gender sensitivity awareness, and more
Radio industry positive about festive season spurring revival
Industry leaders share how the sector is picking up and prepping for the festivals, their plans for the season, and the growth they are expecting
Bhumi Pednekar is M.A.C Cosmetics India's first brand ambassador
Pednekar will headline the cosmetic major's key campaigns starting September
Mathrubhumi issues note on collaboration with Malayala Manorama and TOI for Onam
Mathrubhumi, Malayala Manorama and The Times of India decided to come together to welcome brand owners to attract the Kerala shoppers
It's an Onam of opportunities for brands
As Kerala sets the festivities in motion, brands go all out to woo consumers
Mathrubhumi Group beckons advertisers as Kerala opens up for Onam
With the latest relaxation in Covid restrictions in the state and extension of shop timings, the group has urged advertisers take full advantage of the opportunity
Mathrubhumi’s update on Friendship Day celebration
Mathrubhumi wished Malayala Manorama a very happy friendship day on its front page
Mathrubhumi Group issues note on 2021 Onam campaign
The campaign is named ‘The Biggest Jackpot your Brand can get in this Year’s Onam’
Why NBA challenged CTN Rules 2021 in Kerala HC
The association fears that MIB will have the unbridled power to regulate news content based on whimsical interpretation of terms like ' obscene', 'anti-national' and ' good taste' in Rules 6 and 7
Mathrubhumi’s Grihalakshmi launches new campaign against dowry harassment & aggression
The campaign is under the hashtag #SayNoToDowry&Abuse
Tata Tea urges people to help their support staff to get vaccinated against Covid-19
Actors Ayushmann Khurrana, Bhumi Pednekar and Dia Mirza have come together to take Tata Tea #SabKeLiye #JaagoRe pledge
Why Print is unfazed by circulation worries this lockdown
Allaying the industry's fears are some encouraging signs like almost-normal circulation numbers and more readers coming back to the fold for credible, detailed news coverage
Regional publications close a cheerful Q4, Hindi leads ad volumes
While there was up to a 40% dip in ad volumes in some markets in the early days of lockdown, the gap closed by November 2020 and it was back up to 100%
Mathrubhumi News makes nearly perfect exit poll predictions
The 98-year old media group had made a nearly perfect prediction during the last assembly election as well
Lockdown 2.0: Why print media is not worried
Even with the second wave of the pandemic hitting the country, print is confident of keeping the growth story going with integrated offerings to brands
Turning a new page: Print ends fiscal year on a high, Q4 takes rev close to pre-Covid days
Print ad volume per newspaper per day remained almost same during Jan 21-Mar 21 compared to Jan 20-Mar 20, as per TAM AdEx data
Sony BBC Earth, Bhumi Pednekar recognize and reward ‘Young Earth Champions’
The month-long contest, which concluded recently, saw thousands of young eco-conscious minds lead by example to prove that every step counts when it comes to sustainability
'The new logo of Club FM has a longer U which denotes the audience'
e4m spoke to Mayura Shreyams Kumar, Director, Digital Business, Mathrubhumi Group & Naveen Sreenivasan, Head Media Solutions, TRD, Mathrubhumi Group about the relaunch of Club FM
Why Indian language papers weathered the Covid storm better than English dailies
In the past few months, Indian language newspapers have taken the lead with growth in circulation, readership and advertising revenues
Sony BBC Earth launches ‘Young Earth Champions’ in partnership with Bhumi Pednekar
This platform will not only recognize & reward innovative ideas but also inspire the young minds of India to think about a better & more sustainable future
Mathrubhumi Group's new campaign unveils media market realities in Kerala
The fact-based campaign talks about 6 realities which make the inclusion of Mathrubhumi daily a must in any print campaign for Kerala
Mangaldeep's new TVC revolves around tradition and legacy
TV commercial 'The Tradition of Sandal' stars Mangaldeep’s brand ambassador, Bhumika Chawla, as the protagonist, passes-on the tradition and legacy of Mangaldeep Sandal