The edtech startup has partnered with the BCCI President to launch and endorse their first-of-its-kind initiative for edupreneurs
As a part of the collaboration, the actress will be seen in an athletic avatar donning ENGN apparel
Lakme has collaborated with the actress due to her quirky, cute and charming demeanour that appeals to Gen Z audience
Sreechaitanya Garimella, Head of Marketing, Muthoot Fincorp, says IPL not only offers a high level of audience engagement but also allows their brand to tick off multiple marketing goals
This association will help Padukone grow in terms of her brand value and international popularity and the French luxury brand will get a lot of attention in the Indian market, say experts
Measurable outcomes, brand recognition, mass awareness, and user trust at a mass level are other big attractions for brands to get associated with TATA IPL on TV
With the actor's past work as the face of the government’s anti-smoking campaign and women’s hygiene products, this association may attract some trolling but won't impact his brand value, say experts
The partnership focuses on creating a reverberating impact in the world of sports nutrition
Mikkilineni, Marketing Head, TCL India, shares that the brand has a 360-degree campaign planned for this IPL season
The collaboration with yoga and wellness icon Kundra will help in propagating the brand ideology 'Restoring balance in life with rituals and recipes'
Talking about the association, the former Indian national Kabaddi team captain said that Fan2Play and Kabaddi have the same ethos, as both of them are games of skills
Pandey's consideration for pets and thoughtfulness of what goes into their diets makes her the right fit for this associaton, said the company
Proclaiming ‘Soft drink nahin, toofan,’ the campaign highlights the strong taste of Thums Up that often defines the adventurous spirit and strength of the drinker’s personality
The actress will appear in the brand's key campaigns across digital media
As part of the collaboration, the cricketer will be seen sporting various looks from the brand's latest collection
Jacob’s Creek and cricket share a unique ability to connect people and the brand has consistently supported sports through various partnerships, shared Raj, Captain of Indian Women’s cricket team
The cricketer's personality resonates grit, determination and dependability reflecting the bank’s brand ideologies
Marathi actor Kadam will promote the campaign ‘Sahi shuruaat with Godrej oils,’ as part of the collaboration
The actors' association is in sync with the image of EaseMyTrip where the brand has established itself and gained market share purely basis performance to date
The brand plans to roll out a campaign featuring the actress in which she will be seen talking about food hygiene and engaging the consumers to switch to this brand
The actor will feature in the brand’s first full-scale campaign introducing Good Vibes and its signature Rosehip range
The actor will appear in the digital advertisements of the brand as well as play an active role in Dermalogica India's social media campaigns
The actor is featured in a new commercial launched by the brand, which will be on air shortly
The launch of the campaign is timed to celebrate the 10th-anniversary milestone of the actor's association with Swiss watchmaker as global brand ambassador
As a part of this association, the veteran actor will endorse the brand Amway and the Nutrilite range of products across all platforms
Taking ahead this partnership, the firm has launched the #BeerCareForGreatHair campaign for Park Avenue’s beer shampoo range
The association kickstarted with a 360-degree ad campaign featuring the couple for the OnePlus TV U1S
Bringing him on board would further grow the awareness and trust across fitness enthusiasts for Optimum Nutrition products
With the actor's active presence on social media, this association will further increase the platform's reach among the South audience
With this partnership, the brand catapults the performance outlook by joining hands with Chinappa whose game and playing style is admired by all
The actor has an elegance, which transcends borders and generations, that goes perfectly with the brand's slogan 'Elegance is an attitude'
The actor will be the face of FPBL's marketing campaigns across various platforms
Dravid will associate with the brand for its portfolio of residential and commercial projects
Cricket Live has emerged as the highest-rated impact show versus GECs with its mix of ‘cricketainment’ programming across regional channels, making it a winning proposition for brands
The collaboration is for the brand's latest 2021 watch ad campaign
The collaboration aims to educate consumers about Naturolax-A® as a preferred solution for constipation issues
Industry watchers discuss whether Chanu’s brand value will shoot up post her win in Olympics
The actress' association with MyGlamm is further strengthened with Shraddha Kapoor making an investment in the brand
Kohli's continued alliance with Audi includes advertisement campaigns, social media engagement, and event collaborations
The cricketer has been the face of the brand since its inception in 2018 and will feature in all its print and electronic media advertisements
The brand offers a daily clear, matte look by virtue of its promise to absorb excess oil and prevent oily skin-related problems
Lintas Live will develop PR communication strategy for ABD and its brand portfolio, which will include PR content creation and corporate reputation building, and more
OPPO’s latest #BeTheInfinite campaign aims to signify that through dedication, hard work, persistence, and will, anyone can achieve their dreams
With the uproar against Sadak 2 trailer, experts say that brands may hesitate to connect themselves with controversies, especially in the pandemic where positive ROI matters for every penny spent
As the Kabir Singh actor turns 39 today, we take a look at his brand journey
As part of the association, a co-branded TV & digital campaign will be rolled out on platforms such as Voot, ZEE5, SonyLIV, MX player, Youtube, Facebook and Instagram
Ahead of ICC Women's T20 World Cup, brand expert discuss why the tides are turning in the favour of female players