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Hareesh Tibrewala has in the past been the Co-founder and Joint CEO of Mirum India
e4m Staff Jul 19, 2024 7:45 PM

Prior to this, Mohit Raina was with IKEA as Marketing Communications Manager
e4m Staff May 27, 2024 12:41 PM

Anand Agrawal has previously worked at Hindustan Unilever Ltd, United Spirits Ltd (Diageo), and Pernod Ricard India Pvt Ltd
e4m Staff Apr 17, 2024 12:54 PM

While the TV industry relies on large advertisers, SMBs are driving the tech platforms' ad growth, say experts
Kanchan Srivastava Jan 22, 2024 9:04 AM

This strategic partnership will provide ILH's Diamond Members a unique opportunity to publish two podcast episodes per week
NATIVE CONTENT Jul 11, 2023 4:16 PM

The Joint CEO of Mirum India spoke to e4m Editor Naziya Alvi Rahman on a host of questions with respect to the India MarTech Report 2023 that will be unveiled at the e4m Pitch CMO Summit today
Naziya Alvi Rahman Mar 23, 2023 2:41 PM

The survey for the report shows 88% of respondents expect to increase spending on MarTech over the next 3 years
exchange4media Staff Mar 23, 2023 12:43 PM

Prior to this, Bahl was Global Brand Vice-President, Nutrition, at Unilever
exchange4media Staff Jan 18, 2023 10:03 AM

As Twitter tries to steady itself in the aftermath of Musk's buyout, experts weigh in on whether its Indian alternative Koo has the potential to topple it
Nilanjana Basu Dec 14, 2022 8:16 AM

Experts outline the correct way of implementing regional marketing to reach elusive local audiences in the far corners of the country
Nilanjana Basu Dec 2, 2022 8:45 AM

Industry experts believe that impressions and influencer marketing could help with personalized advertising once third-party cookies are phased out
Nilanjana Basu Nov 21, 2022 8:29 AM

At a time when the ed-tech sector is rocked by crisis, adopting timely marketing and a hybrid model could be the way forward, say experts
Nilanjana Basu Nov 14, 2022 9:06 AM

Mukherjee was serving as the CMO at the UB Group prior to this
exchange4media Staff Nov 10, 2022 1:36 PM

Industry watchers expect the growth to continue thanks to digital's superior audience with intent, brands' e-comm adoption and platforms' excellent conversion rates
Javed Farooqui Nov 7, 2022 8:33 AM

Experts believe that self-regulation by social media companies needed a check and the new IT rule amendment could be an answer to it, although it needs to be dealt with care
Nilanjana Basu Nov 2, 2022 8:45 AM

Experts believe ad spending in the hospitality sector can reach pre covid levels this year
Nilanjana Basu Oct 7, 2022 2:17 PM

Infectious Advertising will manage brand creative development and brand planning and strategy for IBC’s all four locations
exchange4media Staff Jun 27, 2022 11:11 AM

Marketers and manufacturers say brands are creating a persona, forming digital collaborations and rethinking core messages
Shantanu David Jun 1, 2022 8:44 AM

Mirum and Resulticks will work jointly to enable brands to enrich customer experience
exchange4media Staff Feb 7, 2022 11:28 AM

Jha has two decades of experience in policy making and execution with various Ministries, Departments and Regulators of Federal & State governments of India
exchange4media Staff Feb 19, 2021 6:49 PM

The pandemic year led to companies reimagining their digital strategies, OTT becoming a way of life and blockchain technology making inroads in India, say experts
Javed Farooqui Dec 24, 2020 9:12 AM

Experts note that the recovery in the digital ecosystem has been V-shaped, setting the stage for big gains in the next financial year
Javed Farooqui Dec 14, 2020 8:08 AM

The platform features an array of domestic and international coffees, coffee machines, merchandise, accessories and more
exchange4media Staff Oct 1, 2020 2:28 PM

Through the mobile-only campaign, the brand leveraged InMobi Audiences to spread the word about COVID precautions in the early days of the lockdown
exchange4media Staff Aug 28, 2020 3:54 PM

The account will be serviced from Mirum India’s Mumbai office
exchange4media Staff Jul 29, 2020 10:39 AM

Patel has been with Mirum for more than 4 years and was earlier leading the technology practice
exchange4media Staff Jun 24, 2020 10:38 AM

Guest Column: Hareesh Tibrewala, Joint CEO, Mirum, writes that from reading books to karaoke on Zoom, there was ample spare time to pursue non-business passions
Hareesh Tibrewala Jun 15, 2020 8:45 AM

The agency will implement Salesforce Marketing Cloud suite for automating personalised communication for NIIT
exchange4media Staff Jun 5, 2020 11:43 AM

Oommen has been associated with Myntra for the past seven years
exchange4media Staff May 12, 2020 11:53 AM

In this edition of 'Beating All Odds', Hareesh Tibrewala and Sanjay Mehta, Joint CEOs - Mirum India, speaks to exchange4media Editor Naziya Alvi Rahman
Naziya Alvi Rahman May 6, 2020 8:36 AM

Ahuja’s move comes after an eight-year stint with 82.5 Communications as Senior Vice President
exchange4media Staff Apr 21, 2020 10:49 AM

In his new role, Brewer will report directly to the company’s COO, Roz Brewer
exchange4media Staff Feb 14, 2020 10:51 AM

Gurpreet Singh, Head Marketing, United Breweries shares insights on the partnership with the Indian Derby, its new campaign and more at the announcement of Kingfisher Ultra Derby’s 5th edition
Noel Dsouza Jan 27, 2020 8:27 AM

As part of the association, Akhtar will be seen in an all-new Kingfisher Ultra campaign
exchange4media Staff Jan 18, 2020 8:08 AM

Forbes Agency Council is an invitation-only community for executives in successful Public Relations, Media Strategy, Creative, and Advertising agencies
exchange4media Staff Jan 6, 2020 12:19 PM