e-shop
The report notes that with notifications welcomed and intrusions tolerated by customers on apps, festive season is the best time to collect first party data
Millennials are predicted to lead the charge with women shoppers increasing their budgets by 70% over the previous year
e4m Staff Aug 28, 2024 12:50 PM
The owner reportedly said that the banner was put up away from his shop premises by miscreants who wanted to defame him
The 145-second film weaves together a tapestry of stories featuring archetypes of sellers and showcasing the journey of individuals from various walks of life
e4m Staff Jan 29, 2024 11:14 AM
The tribunal has reportedly given its nod to a joint proposal by luggage manufacturer Goblin India and financial services firm Khandwala Finstock to acquire the bankrupt network
e4m Staff Nov 17, 2023 1:57 PM
The platform will also introduce the Myntra FWD Fam, comprising 500+ creators
exchange4media Staff May 2, 2023 4:56 PM
The campaign comprises four-films that will be released in stages over the next three months
exchange4media Staff Apr 1, 2023 1:00 PM
The 3-second spot 'All in the Phone' has been produced by McGarrah Jessee
exchange4media Staff Jan 1, 2023 6:00 PM
The study states that more than 3 out of every 5 users visit Amazon for browsing/window shopping of products while 1 in every 3 users start their product research journey on Amazon
exchange4media Staff Dec 19, 2022 9:37 AM
While the launch of the framework is a welcome baby-step, implementing this is far more complicated than what’s outlined, say experts
Kanchan Srivastava Nov 29, 2022 8:47 AM
Disney+ Hotstar’s Festive Shopping Sentiment survey reveals online advertisements will be the preferred mode for higher engagement
exchange4media Staff Sep 13, 2022 1:26 PM
Created by Leo Burnett India, the campaign showcases the ease of shopping with Amazon India
exchange4media Staff May 16, 2022 2:57 PM
CCPA had passed two orders against Sensodyne and Naaptol Online Shopping advertisements
exchange4media Staff Apr 12, 2022 4:28 PM
Fans can choose from a wide array of official merchandise from match jerseys, t-shirts, polo t-shirts, joggers, caps, to accessories and much more
exchange4media Staff Mar 29, 2022 2:53 PM
Voice shopping has emerged as a key channel for consumer purchases & the trend is expected to pick up as 90% of the internet users in India are online on their mobiles, say experts
Kanchan Srivastava Feb 8, 2022 8:39 AM
The two e-commerce giants are expected to reap rich dividends due to an increasing number of brands and categories taking to advertising in this space and the huge consumer base of these platforms
Javed Farooqui Jan 20, 2022 8:15 AM
Between 01 September 2020 to 30 September 2021, there had been 13.51 million conversations around online shopping on Twitter in India, recording a 97% year-on-year growth, says Twitter
exchange4media Staff Nov 2, 2021 6:28 PM
Founder-CEO Singh also shares that the brand is about to close an integrated agency partner to support its marketing efforts
Mansi Sharma Jul 23, 2021 7:59 AM
According to Wunderman Thompson Commerce’s Future Shopper Report 2021, Amazon ranked highest in terms of service and experience they provide to Indian consumers
exchange4media Staff Jul 7, 2021 3:46 PM
The video and shopping platform also notes that over 70% of purchases on the Trell Shop are from Tier-II and Tier-III cities
exchange4media Staff May 25, 2021 1:50 PM
As per a TAM AdEx report, ad volumes of the category on TV grew by 5% in 2020 over 2019
exchange4media Staff Apr 2, 2021 7:59 AM
According to Google's 'What is India searching for: Insights for Brands Report', people are using their time going digital to binge-watch, read, learn & seek new ideas during the lockdown
exchange4media Staff May 2, 2020 10:01 AM
Experts say the trend of Direct to Customer brands looks bullish as Internet penetration is increasing and first-generation online shoppers are evolving
Tasmayee Laha Roy Mar 4, 2020 8:21 AM
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