Agency heads are broadly cautiously optimistic about 2026 and say they are expecting growth to be steady and sustainable rather than aggressive
The agency has achieved a 30% CAGR over the past three years through strategic partnerships and acquisitions
Iyer will continue to report directly to Ahmed Aftab Naqvi, Global CEO & Co-founder, and Rohan Bhansali, Chairman & Co-founder of GOZOOP Group
Amyn Ghadiali’s last role with GOZOOP Group was as President - Business & Integration
Conceptualized and developed by GOZOOP Group, the campaign consists of six commercials, OOH, print, in-shop and other digital assets
The only caveat for brands is to strike a balance so that gamification enhances, not detracts from, the app's core offerings, say experts
Prior to this, Priyanka Sharma was associated with Mirum India as Group Head
This comes closely after Lego Group's elevation of Bhavana Mandon, Marketing Director, India, as Country Manager
Gozoop Chairman and Co-founder Rohan Bhansali and CEO Prashant Deorah discuss how GZPure brings together capabilities in a digital world populated by both first-time users as well as digital natives
Jitto George has earlier worked with Gozoop and Social Panga
The group’s Mumbai office will be managing the mandate
The mandate will be serviced from the agency’s Mumbai office
Prior to his stint at HAWK, he worked with Talkwalker in the capacity of Sales Director (India)
Naqvi, Global CEO & Co-Founder of GOZOOP Group, speaks to e4m about being one of the Indian jury members in Cannes Lions 2023, and what he expects from the grand festival
The group will be handling the league’s branding, digital strategy & communication, and social media management
The account for was won following a multi-agency pitch
The digital mandate will be handled by the Mumbai office of the group
The account will be handled by the agency’s Mumbai office
Prior to joining Gozoop, Ahuja was the Director for Brand Strategy and Client Services at Mirum
Hawk is a data-driven CX agency focusing on online customer support & listening
The mandate will be managed by the group’s Mumbai office
The agency will cater to SEO, Media, PR and Influencer Marketing mandates for the whey protein brand
The group is responsible for building communities and recognition for men’s comfort wear and innerwear brand through social media with impactful creative assets
The independent marketing group has been working with Tata Studi since 2020
Naqvi, Global CEO & Co-founder, Gozoop Group, outlines that there will be no impact on marketeers as over 85% of programmatic universe is controlled by mobile ids and cookie-id is just around 10%
Bedi formerly led Ogilvy’s 82.5 Communications as President
Naqvi was earlier the CEO of India
As part of the mandate, Gozoop Middle East will be responsible for marquee campaigns for the official governing body of cricket in Oman
Bendkhale will also be heading the Art team & co-leading the Production team with Aadheeraj Krishna, Creative Director.
Shah will be reporting to CEO and Co-founder Ahmed Aftab Naqvi of the company
As part of the mandate, Gozoop will be handling Social Media Management as well as Digital Media Planning & Performance Marketing for the brand
Krishna will be handling key accounts like Dell, Taj, Aceblend, GNC, Villain Perfumes, Godrej Properties, TCE Studi, U&I
The film has been conceptualised by Gozoop
The account was won following a multi-agency pitch
Stratton, which is the group's fourth acquisition in India and fifth globally, will be rebranded as Sm(all)
The mandate will entail strengthening brand recall and building a strong social media community
Anantharaman will report to CEO & Co-Founder Ahmed Aftab Naqvi and responsible for media strategies for leading mandates – EuroSchool, GNC, Ace Blend, Bisleri, 3M, Times Interact & Tata Steel
As a part of the mandate, Gozoop will be in charge of delivering innovative customer support and a creative listening strategy for all digital platforms and touchpoints
In her previous stint, Gillian worked with Genesis Burson Cohn-Wolfe
Ahuja leads mandates for brands like Dell, Bisleri, Tata Steel, Aditya Birla Fashion and Retail Limited, World Gold Council, and Tata Class Edge
IPRCCC: Panel discussion with Siddhartha Butalia, Nitin Pai, Ramakant Khandelwal, Santosh Iyer, Hitesh Singla and Ahmed Naqvi
As a part of the mandate Gozoop will be developing effective brand building and customer engagement strategies for EuroSchool and Billabong
This is the third consecutive year that the agency has won the mandate
The campaign urges people to stop their search for nutritional needs at Guardian GNC
The mandate was bagged following a multi-agency pitch
The agency will promote Mint’s latest campaign ‘Growth Is On’
Gozoop will be responsible for building the brand on digital, including creative campaigns, social media, customer experience, influencer marketing and online reputation
The company had also promised no COVID-related job losses in April
The agency will continue to manage the brand's presence across social media and other digital platforms
Based out of Gozoop’s Mumbai HQ, Ghadiali will continue reporting to Ahmed Aftab Naqvi, CEO of Gozoop