DHL Express is the principal sponsor and official logistics service provider for the Mumbai Indians team

e4m Staff May 23, 2024 1:46 PM

In this edition of Pitch BrandTalk, Vishal Suri, Managing Director, SOTC Travel India, speaks on the industry’s recovery post the pandemic, SOTC’s automation & digitisation, and customer-centricity

Simran Sabherwal May 22, 2024 8:37 AM

Boldfit will offer an exclusive line of Mumbai Indians-branded merchandise

e4m Staff Apr 18, 2024 12:43 PM

Goldi Solar will utilize its rights as the official partner of Mumbai Indians and run marketing engagement campaigns to connect with cricket fans

e4m Staff Apr 2, 2024 5:08 PM

The teams that have partnered with Bisleri are Delhi Capitals, Gujarat Titans, Mumbai Indians, Rajasthan Royals and Royal Challengers Bengaluru

e4m Staff Apr 1, 2024 6:18 PM

DHL Express diversifies Mumbai Indians partnership with Men’s, Women’s teams and MI Cape Town

e4m Staff Mar 28, 2024 11:45 AM

As part of the association, the ‘USHA’ logo will be prominently visible on the caps and helmets of all Mumbai Indians players

e4m Staff Mar 26, 2024 12:49 PM

NIC Ice Creams will be the Official Ice Cream Partner for Mumbai Indians

e4m Staff Mar 21, 2024 10:35 AM

The two together launch "Har Innings Mein Beautiful” campaign

e4m Staff Feb 27, 2024 5:33 PM

'This journey stands as a testament to the seamless synergies we share,' said Mumbai Indians' spokesperson

e4m Staff Feb 23, 2024 10:58 AM

Players from both the women’s and men’s teams will be outfitted in Skechers-branded Mumbai Indians match kits

e4m Staff Feb 22, 2024 6:47 PM

IPL has seen a 433% growth in brand value since its inception in 2008 and has acquired the status of a decacorn, says Brand Finance’s latest report

e4m Staff Dec 14, 2023 1:29 PM

The brand has come on board as their Exclusive Global Merchandise Partner this year

exchange4media Staff May 8, 2023 1:45 PM

The team has onboarded 11 new partners this year

exchange4media Staff Mar 31, 2023 12:08 PM

The marketing campaign will use various touchpoints including TV, Digital, Out of Home and Radio

exchange4media Staff Mar 24, 2023 5:04 PM

This is the 10th consecutive year of the partnership

exchange4media Staff Mar 23, 2023 4:25 PM

The network will build an added layer of story-telling for the fans of MI

exchange4media Staff Mar 21, 2023 5:05 PM

Dream11 has also partnered with Royal Challengers Bangalore in the WPL

exchange4media Staff Mar 10, 2023 7:14 PM

The new jersey has been conceptualized by designer duo Shantanu & Nikhil

exchange4media Staff Mar 10, 2023 11:24 AM

The 360-degree campaign will be spread across various mediums such as TV, digital, outdoor, and radio

exchange4media Staff Mar 3, 2023 6:20 PM

The brand has been part of the Mumbai Indians family for over a decade

exchange4media Staff Mar 3, 2023 1:40 PM

As part of this association, Ashok Leyland logo & name will feature prominently on the back of the team’s jersey

exchange4media Staff Mar 2, 2023 3:06 PM

This will be a three-year partnership

exchange4media Staff Jan 5, 2023 12:52 PM

According to Brand Finance, Mumbai Indians has nearly doubled its brand value over the years with a 99% growth since 2009

exchange4media Staff Dec 28, 2022 1:09 PM

Based in Cape Town, the new franchise will take forward the Mumbai Indians brand

exchange4media Staff Jul 20, 2022 3:11 PM

The partnership, which is in its second year, has helped us to reach a much wider customer base, says Juneja, DHL’s VP-Sales & Marketing

Mansi Sharma May 10, 2022 8:22 AM

According to some media experts the viewership decline is not alarming and the auction will still see a bidding war

Javed Farooqui Apr 29, 2022 9:02 AM

Fans of KKR, RR, MI, RCB & SRH can use the hashtag #No1YaariCheers and share their fun cheers to win exciting prizes

exchange4media Staff Apr 7, 2022 12:34 PM

Under the initiative, the brand will provide the ground staff with best-in-class travel, accommodation, nutritional needs and customized jerseys designed by fashion designer Masaba Gupta

exchange4media Staff Mar 30, 2022 4:11 PM

Part of ‘Khelenge Dil Kholke’ campaign, the film features young talent from the Mumbai Indians squad - Tilak Varma, Aryan Juyal, Rahul Buddhi, Ramandeep Singh, Hritik Shokeen & Arshad Khan

exchange4media Staff Mar 29, 2022 5:29 PM

Reliance Industries' subsidiary Indiawin Sports, which owns Mumbai Indians, had reported revenue of Rs 336.25 crore in FY21

Javed Farooqui Mar 28, 2022 8:36 AM

While the company will be the Official sponsor of Chennai Super Kings, it will act as an Associate Sponsor for Gujarat Titans and Mumbai Indians

exchange4media Staff Mar 25, 2022 4:58 PM

Bombay Shaving Company's logo will be seen on player helmets, caps and kits through the 2-month tournament

exchange4media Staff Mar 22, 2022 12:25 PM

The huge hoardings have been put up across the city

exchange4media Staff Mar 21, 2022 12:25 PM

The National Director, Sports & Entertainment Sponsorships, Wavemaker India, in a candid chat spoke about IPL’s popularity, impact and how the new teams will increase the league’s reach further

Kanchan Srivastava Mar 17, 2022 8:32 AM

The brand's logo will be prominently visible on the caps & helmets and on the mat during the official match toss of Mumbai Indians matches

exchange4media Staff Mar 10, 2022 4:03 PM

Mumbai Indians made the most expensive purchase of Rs 15.25 crore for wicket keeper-batsman Ishan Kishan

exchange4media Staff Feb 14, 2022 8:24 AM

As part of the three-year partnership, slice’s logo will appear on the front of all Mumbai Indians’ official jerseys

exchange4media Staff Jan 20, 2022 12:10 PM

The 'Aplya Family Cha' campaign celebrates the team's bond with their fans

exchange4media Staff Sep 18, 2021 12:00 PM

RISE Worldwide has also signed contracts with Rohit Sharma, Jasprit Bumrah, Hardik Pandya, Krunal Pandya, Shreyas Iyer and Shikhar Dhawan earlier

exchange4media Staff Jul 16, 2021 10:21 AM

It also became the most-watched match of season 14

exchange4media Staff May 17, 2021 8:42 AM

The broadcaster said that the upward trend reflects the loyalty of the fans and the popularity of the Indian Premier League

exchange4media Staff May 6, 2021 5:22 PM

Comparatively, the first 14 matches of IPL 2020 had a cumulative reach of 116 million viewers, and IPL 2019 had a cumulative reach of 101 million viewers for the first 17 matches

exchange4media Staff May 1, 2021 7:58 AM

The biggest income jump will come from title sponsorship as Vivo will pay Rs 484 crore compared to the Rs 222 crore that Dream11 paid in IPL 2020

Javed Farooqui Apr 30, 2021 8:46 AM

As part of the partnership, Radio City has amplified Mumbai Indian’s campaign thought of ‘Yeh hai har Indian ki family’ on-air and on digital

exchange4media Staff Apr 29, 2021 1:09 PM

KMBL is introducing the 2nd innings of the MyTeam Card this year – a range of Cricket-themed Debit and Credit Cards, designed especially for ardent MI fans

exchange4media Staff Apr 14, 2021 3:57 PM

The brand will launch a 360-degree integrated campaign with Arshad Warsi as its face

Mansi Sharma Apr 9, 2021 8:43 AM

The seven teams are Delhi Capitals, Kolkata Knight Riders, Mumbai Indians, Punjab Kings, Rajasthan Royals, Royal Challengers Bangalore and Sunrisers Hyderabad

exchange4media Staff Apr 8, 2021 3:52 PM

This year, Dream11 has dwelled on the importance of Team Spirit in its campaign #TeamHaiTohMazaaHai & cricketers are all up for it as they take digs at each other in a fun banter

exchange4media Staff Apr 8, 2021 3:38 PM

As part of the association, the Usha logo will be seen on the leading side caps and helmets of MI players and on the mat during specified match toss

exchange4media Staff Apr 5, 2021 4:11 PM