reach

Navin Sharma has over 18 years of industry experience

e4m Staff Sep 3, 2024 7:13 PM

The agency has also elevated Mala Sharma to AVP – Influencer Outreach

e4m Staff Jul 31, 2024 5:09 PM

The agency has also launched a new website

e4m Staff Jun 17, 2024 10:06 AM

The investment is expected to be completed by June 30, as per media reports

e4m Staff Apr 15, 2024 10:47 AM

The issue of breached frequency caps has become a thorn in the industry's side. Experts recommend a multifaceted approach to tackle the problem

Shantanu David Aug 25, 2023 9:13 AM

This restructuring has been done keeping in mind the emerging opportunities in programmatic audio, branded podcasts & digital media

e4m Desk May 25, 2023 8:32 PM

The cricketing extravaganza has also grossed its highest-ever reach of 291.4 million in the Hindi-Speaking Market (HSM)

e4m Desk May 5, 2023 12:11 PM

With 42% smartphone base comprising of females who have low inclination to download and solo-view sports content, overall IPL reach likely to be restricted to 160-180mn viewers on mobile

NATIVE CONTENT Feb 28, 2023 2:42 PM

Dan Brackett, Chief Technology Officer, Extreme Reach, shares why reaching consumers today across any screen is nothing short of game-changing

Dan Brackett Jan 24, 2023 12:52 PM

Dipali Mahesh, Managing Director, Extreme Reach India, shares ways to fix woes in the advertising and marketing supply chain

Dipali Mahesh Jan 5, 2023 10:36 AM

Dipali Mahesh, Managing Director, Extreme Reach India, writes on the modern approach to marrying all the brand creative with all the media placements in one platform

Dipali Mahesh Dec 6, 2022 10:29 AM

Dipali Mahesh, Managing Director of Extreme Reach India, writes on why brands need to boost workflow efficiency across the creative lifecycle

Dipali Mahesh Nov 15, 2022 10:27 AM

An interview with Dan Brackett, Co-founder and Chief Technology Officer at Extreme Reach, on how brands can improve their workflow to launch campaigns efficiently

Dipali Mahesh Nov 1, 2022 10:28 AM

Twitter has also said that it will implement a comprehensive compliance programme to resolve alleged data privacy violations

e4m Desk May 27, 2022 12:02 PM

As per I&B Minister Anurag Thakur, Bureau of Outreach & Communication spent Rs 96.39 cr on 5,608 publications, Rs 8.13 crore on 168 TV channels, and Rs 13.96 crore on 368 radio stations in this period

Javed Farooqui Feb 11, 2022 8:46 AM

The second article in the PowerPlay Series discusses how IPL has empowered brands in their pursuit to become unicorns, as we approach the 15th season of India’s favourite mega event

e4m Desk Jan 27, 2022 7:21 PM

GoDaddy has warned users that this exposure can put users at greater risk of phishing attacks, adding that the probe is ongoing

e4m Desk Nov 24, 2021 7:10 PM

The BOC, which is the nodal agency for issuing government ads, has amended the clause 3(b)(vi) of the Policy Guidelines for the Empanelment of Private FM Radio Stations

e4m Desk Nov 22, 2021 8:33 AM

She will oversee customer retention and strategy execution to improve engagement with Wizikey

e4m Desk Jul 14, 2021 12:18 PM

The agency has registered a case against unidentified officials of BOC, along with Harish Lamba, Aarti Lamba and Ashwani Kumar

e4m Desk Jul 13, 2021 3:18 PM

The data includes phone numbers, email IDs, physical addresses, geolocation data, workplace information & inferred salaries, and links to users' social media accounts

e4m Desk Jul 1, 2021 2:43 PM

According to reports, the leaked data includes Facebook ID numbers, profile names, email addresses, location information, gender details, job data, and other details

e4m Desk Apr 5, 2021 2:19 PM

The bureau spent Rs 62.01 crore on print media including newspapers while Rs 11.17 crore was spent on private cable & satellite channels

e4m Desk Mar 23, 2021 11:42 AM

Prior to this, Jain was with ShareChat as Lead - Corporate Communications and Regional Outreach

e4m Desk Oct 3, 2020 1:23 PM

The virtual session shared insights from several studies done by Quora on driving performance by targeting large, high-intent audiences

e4m Desk Sep 21, 2020 9:26 AM

Prior to this, Golatkar was working for Star India as Lead, Public Relations and Marketing Communications for Star Sports Network.

Nafisa Shaheen Jun 15, 2020 12:45 PM

While brands across the spectrum leverage the trend during lockdown for reach and engagement, experts back it on grounds of better ROI

Nafisa Shaheen Jun 9, 2020 8:38 AM

The new guidelines stipulate that social media platforms with 25 million Monthly Unique Users will be eligible for government ads

e4m Desk May 15, 2020 4:22 PM

Mahima Kaul, Director, Public Policy, India & South Asia, Twitter, tells us how the platform has upped the amount of Machine Learning and AI to identify negative content and harmful accounts

Christina Moniz May 13, 2020 8:18 AM

The campaign aims to sensitize consumers and bridge the gender commute gap by providing women riders safe and reliable mobility solutions

e4m Desk Mar 6, 2020 4:58 PM

The entertainment channel has reached out to over 1 lakh students across 300 schools in Mumbai, Delhi, Bangalore, Chennai and Kolkata

e4m Desk Feb 26, 2020 2:09 PM