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kotak team pumpkin?blur=25

Team Pumpkin will be managing the digital marketing services for KSL and will be responsible for developing and executing comprehensive social media strategies

e4m Staff Sep 5, 2024 12:33 PM

DistroTV GTPL Hathway Limited?blur=25

This integration will allow GTPL users access to DistroTV's streaming channels

e4m Staff Sep 4, 2024 10:36 AM

Arvind Limited Dr. Lakshyaraj Singh Mewar?blur=25

The campaign, titled "Own Your Legacy, Own The Moment", is for Primanté

e4m Staff Sep 3, 2024 12:12 PM

Ashok Suvarna?blur=25

Prior to this, Ashok Suvarna was with Aditya Birla Sun Life Insurance as Chief Distribution Officer

e4m Desk Sep 3, 2024 11:52 AM

identical brains?blur=25

The IPO comprises a fresh issue of up to 36,94,000 Equity Shares with a face value of Rs. 10.00 each

e4m Staff Sep 2, 2024 2:53 PM

KBC aakash?blur=25

The association with KBC is a natural extension of AESL's commitment to education, Aakash said

e4m Staff Aug 28, 2024 3:35 PM

Marico?blur=25

The brand won gold for its campaign named ‘Saffola - Inspiring Young India to take Roz Ka Healthy Step’

e4m Desk Aug 27, 2024 3:33 PM

Ajit Varghese Disney Star?blur=25

At Pitch CMO Summit, Ajit Varghese, Head of Network Advertising Sales at Disney Star, spoke about how professionally generated content (PGC) powers brands

e4m Staff Aug 27, 2024 12:27 PM

nirmal singh bhangoo?blur=25

Bhangoo reportedly passed away at age 71 in Tihar jail where he was lodged in the aftermath of the Pearl Group Scam

e4m Desk Aug 26, 2024 12:51 PM

akshay kumar rr kabel?blur=25

#FireSeJyaadaJaanleva is a campaign that showcases RR Kabel's ongoing efforts to promote safety and awareness

e4m Staff Aug 22, 2024 2:49 PM

ITC Limited?blur=25

The brand won gold for its campaign named ‘Organic Atta and Pulses' Rise: Cultivating Trust, Harvesting Growth through Social Media’

e4m Desk Aug 20, 2024 3:28 PM

zuno?blur=25

The campaign will be anchored around the digital film that is conceptualised and produced by the agency Hashtag Orange

e4m Staff Aug 20, 2024 3:11 PM

rajiv dubey dabur?blur=25

At e4m’s 40 under 40 Journalism Conference, Rajiv Dubey, Head of Media at Dabur India spoke about the relevance of traditional media and the importance of doing everything on scale

e4m Staff Aug 14, 2024 9:04 AM

nazara?blur=25

The acquisition will be an all-cash transaction for the IP-based gaming studio

e4m Staff Aug 8, 2024 3:21 PM

Aamir Shafi ZMCL?blur=25

At News Nation, Aamir Shafi was responsible for the execution of all ATL & BTL communications

e4m Desk Aug 7, 2024 2:26 PM

Rishabh Pant Brand Ambassador of Aakash Educational Services Limited?blur=25

'Rishabh Pant's journey reflects AESL's ethos of perseverance and excellence,' said the company about the appointment

e4m Staff Aug 7, 2024 12:32 PM

Cipla Health?blur=25

The brand also won 15 metals including 6 gold, 6 silver and 3 bronze metals across categories

e4m Desk Aug 1, 2024 9:51 PM

star india viacom 18 merger?blur=25

According to experts, the Disney-Reliance merger could drive up ad rates for major properties like IPL and the World Cup, but its impact on general entertainment content may be limited

Sonam Saini Aug 1, 2024 8:19 AM

Nilesh Kotalwar?blur=25

Nilesh Kotalwar earlier served as AVP - Business Transformation at Godrej Consumer Product Limited

e4m Staff Jul 30, 2024 5:25 PM

Harshika Dang?blur=25

She was previously with BVUR Innovations India as its Director of Intellectual Property

e4m Desk Jul 23, 2024 4:28 PM

Binaifer Dulani Talented e4m TechManch 2024?blur=25

Binaifer Dulani, Founding Partner & Creative, Talented, took the stage at e4m TechManch 2024 to share her take on how creative minds can make the best use of AI

e4m Staff Jul 22, 2024 9:06 AM

DNA?blur=25

Nagendra Bhandari has also been appointed as DMCL’s Whole Time Director

e4m Staff Jul 15, 2024 12:12 PM

Connected TVs?blur=25

Industry watchers share that the CTV home screen has found takers from across categories – retail, automotive, luxury & CPG brands; offers advertisers array of display options for different timespans

Shantanu David Jul 15, 2024 8:42 AM

sudhir sitapati?blur=25

Sudhir Sitapati, MD and CEO of Godrej Consumers Products Limited, is optimistic about revival in rural consumption and feels that the upcoming budget should stimulate rural growth

Kanchan Srivastava Jul 12, 2024 4:13 PM

Viacom18 Olympics?blur=25

The coverage will be available across the Sports18 Network and for free on JioCinema

e4m Staff Jul 12, 2024 3:54 PM

Ashmita pillay?blur=25

Ashmita Pillay was GM - Corporate Communications at Tata Motors

e4m Staff Jul 9, 2024 3:14 PM

sammaan capital india bulls finance?blur=25

The name is intended to convey the Company’s customer-centric approach

e4m Staff Jul 6, 2024 9:19 AM

AD supported plan?blur=25

Ads are now being accepted as a fair exchange for quality content sans the exorbitant prices, say industry watchers about the OTT landscape

Shantanu David Jul 4, 2024 8:57 AM

Broadcast Services Bill?blur=25

If passed, content created by creator "professionals" on social media platforms like YouTube will be regulated by both MIB and MeitY

e4m Staff Jun 17, 2024 2:37 PM

Hyundai?blur=25

The company is reportedly aiming at raising $2.5 billion-$3 billion

e4m Staff Jun 14, 2024 6:29 PM

mediamart?blur=25

The partnership aims to unlock a multitude of advertising opportunities for brands, the company said

e4m Staff Jun 10, 2024 2:04 PM

Prathama Tripathi?blur=25

Guest Article: Prathama Tripathi, Deputy Manager – PR and Events, R R Kabel Limited talks about communication professional’s role in managing AI ethics and regulation advocacy

Prathama Tripathi Jun 7, 2024 6:16 PM

Arvind Limited L&K Saatchi & Saatchi?blur=25

Arvind Limited will work closely with L&K Saatchi & Saatchi to redefine its brand positioning and strategy in a highly competitive market

e4m Staff Jun 5, 2024 12:46 PM

Russhabh R Thakkar, Frodoh World?blur=25

Founder and CEO of Frodoh World, Russhabh R Thakkar tells e4m about the agency's offbeat journey, focusing on the three next best things in the adtech space: retail media, dOOH and CTV

Shantanu David May 30, 2024 8:44 AM

Mohit Raina Kingfisher?blur=25

Prior to this, Mohit Raina was with IKEA as Marketing Communications Manager

e4m Staff May 27, 2024 12:41 PM

reliance the walt disney?blur=25

The merger between the two will not cause any 'appreciable adverse effect on competition in India,' RIL told CCI

e4m Desk May 27, 2024 10:48 AM

Jindal Stainless?blur=25

Mishra has worked at global organisations like IBM, GE, and L&T before

e4m Staff May 20, 2024 5:15 PM

e4m Connected TV conference Shashi Sinha?blur=25

At the e4m Connected TV conference, Shashi Sinha, CEO of IPG Mediabrands India, said a premium panel for CTV measurement is set to provide advertisers with more reliable insights

e4m Staff May 13, 2024 8:09 AM

CTV conference Panel?blur=25

At e4m’s Connected TV Conference 2024, industry experts talked about converging linear TV & non-linear mediums for omnichannel success

e4m Staff May 10, 2024 4:13 PM

pankaj krishna?blur=25

At the e4m Connected TV Conference, Pankaj Krishna, Founder and CEO, Chrome Data Analytics and Media (Chrome DM) spoke about Scaling Data-Driven CTV

e4m Staff May 10, 2024 8:51 AM

e4m Connected TV Conference 2024?blur=25

At e4m’s Connected TV Conference 2024, experts mulled over the possibilities of leveraging AI and CTV to their maximum potential

e4m Staff May 10, 2024 8:48 AM

CTV Conference?blur=25

Vivek Malhotra and Rajiv Rajagopal discussed the growth of CTV at the e4m Connected TV Conference

e4m Staff May 9, 2024 6:22 PM