Coronavirus News

Pramod Sawant

Goa CM Pramod Sawant speaks to Kailashnath Adhikari, MD, Governance Now during the webcast of the Visionary talk series

exchange4media Staff Oct 2, 2021 7:30 AM

Sanjay Jha

Political analyst Sanjay Jha speaks to Kailashnath Adhikari, MD, Governance Now, during the webcast of Visionary Talk

exchange4media Staff Jul 19, 2021 8:42 AM

Markand Adhikari

Before this, he had initiated a vaccination drive for all the employees of Sri Adhikari Brothers’ (SABGROUP) Broadcasting and Production

exchange4media Staff Jun 15, 2021 6:22 PM

Myprotein

In addition to providing monetary support to various charities, the brand will also be donating 500 boxes of its protein brownies to Delhi Police

exchange4media Staff Jun 9, 2021 3:23 PM

Arijit Singh

The singer intends to provide essential supplies like oxygen equipment, beds, medicines, food & financial assistance to those affected by pandemic, through a live fundraiser 

exchange4media Staff Jun 4, 2021 5:54 PM

Rajesh Tope

The Maharashtra Health Minister was in live conversation with Kailashnath Adhikari, MD, Governance Now

exchange4media Staff Jun 3, 2021 9:07 AM

Producers guild of India

Through these camps, thousands of production house personnel and crews will be vaccinated over the multi-day drive being held at Mehboob Studios

exchange4media Staff Jun 1, 2021 12:57 PM

Myntra

Over 33,000 Myntra customers from various cities have contributed more than 26 million insider points to the cause

exchange4media Staff May 26, 2021 3:18 PM

corona and corporates

From setting up COVID-19 war rooms to special treatment and quarantine centres, Indian corporates are ramping up efforts to support employees during the relentless second wave

Anjana Naskar May 21, 2021 8:33 AM

Facebook  COVID-19 Announcement tool

This is a part of Facebook's ongoing efforts to support the public health authorities' work to keep people safe and informed during the coronavirus public health crisis in India

exchange4media Staff May 20, 2021 12:46 PM

Amazon US

As part of this initiative, critical life-saving equipment including 82 anaesthesia ventilators, 1238 BiPAP machines and 60 ventilators have already reached India

editor@exchange4media.com May 19, 2021 3:04 PM

Myntra

Myntra is extending operational support to their brand partners, such as relaxing order fulfilment turnaround time from 24 hours to 48 hours

exchange4media Staff May 19, 2021 12:54 PM

Grand Slam Fitness

The campaign has been designed to bridge the gap between those who are needy and those who can be donors

exchange4media Staff May 18, 2021 1:20 PM

tvs

As part of the new upgraded plan, employees' families are eligible for monetary compensation equalling three years of their salary in case of terminal illness or untimely death of the employee

exchange4media Staff May 18, 2021 12:24 PM

Mohandas Pai

Pai, Chairman, Aarin Capital Partners and Padma Shri awardee, speaks to Kailashnath Adhikari, MD Governance Now in Visionary Talk series

exchange4media Staff May 18, 2021 9:22 AM

Dr Ashok Seth

Padma Bhushan Awardee and Chairman of Fortis Escorts Heart Institute Dr Seth was in conversation with Kailashnath Adhikari, MD, Governance Now

exchange4media Staff May 13, 2021 8:39 AM

corporate empathy

From reducing workdays to supporting the kin of deceased employees, here's how companies have been extending more than a helping hand to their employees during these dark times

Mansi Sharma May 7, 2021 8:49 AM

Sundeep Chugh

Guest Column: Sundeep Chugh, Chief Executive Officer & Managing Director - Benetton India Pvt Ltd, writes why every big and small effort matters to rout coronavirus from the world

Sundeep Chugh Sep 1, 2020 10:26 AM

MITALI

Guest Column: Mitali Kamath, Senior Strategist at Sideways, writes that we need to unlearn our primal tendency of 'togetherness' to win our fight against COVID-19

Mitali Kamath Jun 10, 2020 9:17 AM

Beating All Odds

In today’s edition of 'Beating All Odds', Rajdeepak Das, MD-India, and CCO, Leo Burnett South Asia, speaks to Naziya Alvi Rahman, Editor, exchange4media

Naziya Alvi Rahman Jun 2, 2020 9:01 AM

Ravi Santhanam

At a webinar hosted by ZEUS Coaching, Santhanam, industry maestro & former CEO of Hindustan Motors Ltd, discussed how COVID constraints are bringing the best innovations out of brands

exchange4media Staff Jun 2, 2020 8:21 AM

Ranjit Raina

Guest Column: To thrive in these difficult circumstances, brands must stay resilient, human, responsible and relevant, writes Ranjit Raina, CEO of Geometry Encompass

Ranjit Raina Jun 1, 2020 8:31 AM

Beating All Odds with Ashish Sehgal, Chief Growth Officer, Advertisement Revenue, ZEEL

On today's 'Beating All Odds', Ashish Sehgal, Chief Growth Officer, Advertisement Revenue, ZEEL, speaks with Naziya Alvi Rahman, Editor, e4m

Naziya Alvi Rahman May 28, 2020 9:06 AM

TV shooting

According to the norms set by the government, in urban areas shooting will have to be indoors with a limit of 20 people on the sets

exchange4media Staff May 26, 2020 12:57 PM

Prakash Javadekar

The chamber submitted a research report 'Outlook of Media and Entertainment Industry in the COVID Scenario' to I&B Minister Prakash Javadekar

exchange4media Staff May 25, 2020 2:14 PM

Chandana Agarwal

Chandana Agarwal, President - North, 82.5 Communications, looks for the silver lining in the now much written and spoken about ‘New Normal’.

Chandana Agarwal May 23, 2020 6:47 PM

Beating All Odds

In today’s segment of ‘Beating All Odds’, Sarbvir Singh, CEO of Policybazaar, speaks to Impact's Neeta Nair

Neeta Nair May 22, 2020 9:23 AM

tokyo 2020

Bach said that reorganising Olympics is a mammoth task, considering the games were cancelled only during the world wars

exchange4media Staff May 21, 2020 5:34 PM

Anand Chakravarthy

Guest Column: COVID-19 has taught us to think more expansively and imaginatively about the future, writes Anand Chakravarthy, Managing Director, India at Essence

Anand Chakravarthy May 21, 2020 8:34 AM

Dream Theatre

The company has joined hands with The Smiley Company & Shivatex Industries to produce SITRA-certified masks, the proceeds of which, in part, will go to the underprivileged

exchange4media Staff May 20, 2020 11:48 AM

Beating All Odds with Neena Dasgupta. CEO & Director, Zirca Digital Solutions

On today's 'Beating All Odds', Neena Dasgupta, CEO & Director of Zirca Digital Solutions, and CEO of AIDEM Ventures speaks with Naziya Alvi Rahman, Editor of e4m

Naziya Alvi Rahman May 20, 2020 8:56 AM

Beating All Odds

In today’s segment of ‘Beating All Odds’, Amit Syngle, Managing Director & CEO, Asian Paints, speaks to Impact's Neeta Nair

Neeta Nair May 19, 2020 9:14 AM

Zee News

Sudhir Chaudhary, Editor-in-Chief, Zee News said in a statement that the newsroom has been sealed for sanitation and the team has been shifted to an alternative facility for the time being

exchange4media Staff May 19, 2020 8:30 AM

Rajesh Ramakrishnan

Guest Column: Rajesh Ramakrishnan, MD, Perfetti Van Melle India, says that while many things will remain the same post-COVID, a few things will undergo permanent structural changes

Rajesh Ramakrishnan May 19, 2020 8:28 AM

Asian Paints One Nation One Voice Anthem

Dedicated to frontline workers, the song titled 'Jayatu Jayatu Bharatam, Vasudev Kutumbakkam' brings together more than 200 singers and is sung in 14 languages

exchange4media Staff May 19, 2020 2:00 AM

Deccan Herald Spread Kindness Campaign

Amidst mass hysteria, helplessness brought about by the COVID-19 pandemic, Deccan Herald finds a silver lining

exchange4media Staff May 18, 2020 7:39 PM

Beating All Odds

In today’s edition of ‘Beating All Odds’, Raj Nayak, Founder and Managing Director, House Of Cheer, speaks with Naziya Alvi Rahman, Editor of exchange4media

Naziya Alvi Rahman May 18, 2020 9:13 AM

Virus image

Guest Column: Charanjeet Arora, Co-CEO, Kinetic Worldwide, India, shares tips on how to stay motivated during the COVID-19 crisis

Charanjeet Arora May 15, 2020 3:40 PM

Beating All Odds

In today’s edition of Beating All Odds, Amer Jaleel, Group CCO and Chairman of MullenLowe Lintas Group, speaks to Neeta Nair

Neeta Nair May 15, 2020 9:23 AM

Coronavirus

As part of the initiative along with Project India,  10,000 khakhi coloured kits have been given to the Mumbai Police too

exchange4media Staff May 12, 2020 11:18 AM

Beating All Odds

In this edition of our series Beating All Odds, Anil Dua, Executive Director and Group CEO, DishTV India Limited, speaks to Neeta Nair on how the brand is dealing with the lockdown

Neeta Nair May 12, 2020 7:50 AM

Sandeep Sharma

Guest Column: Sandeep Sharma, President, R K Swamy Media Group, shares some areas of life that have been disrupted and reinvented by COVID-19

Sandeep Sharma May 11, 2020 9:15 AM

BARC India

BARC says it is mindful of the situation and has already introduced multiple cost-cutting measures & will continue to review them regularly

Naziya Alvi Rahman May 11, 2020 8:18 AM

Kenneth Pao

Kenneth Pao, Executive Managing Director, APAC, Criteo, takes us through the company’s report on changing consumer behaviour during COVID-19 Christina Moniz

Christina Moniz May 8, 2020 9:12 AM

Beating All Odds with Pawan Jailkhani, Chief Revenue Officer, 9X Media

In today's edition of 'Beating All Odds', Pawan Jailkhani, Chief Revenue Officer of 9X Media, speaks with Naziya Alvi Rahman, Editor of e4m

Naziya Alvi Rahman May 8, 2020 8:36 AM

Beating All Odds

In this segment of ‘Beating All Odds’, Aditya Kanthy, CEO & MD of DDB Mudra Group, speaks to Neeta Nair about how his organization is adapting to the COVID-19 crisis

Neeta Nair May 7, 2020 9:13 AM

Vivek Pandey

Guest Column: Vivek Pandey, VP, Revenue Strategy & Analytics - Times Internet, says seasoned marketers will recognise crises as opportunities for pivots that can unlock fresh brand & revenue potential

Vivek Pandey May 6, 2020 9:06 AM

Beating All Odds

In this edition of 'Beating All Odds', Hareesh Tibrewala and Sanjay Mehta, Joint CEOs - Mirum India, speaks to exchange4media Editor Naziya Alvi Rahman

Naziya Alvi Rahman May 6, 2020 8:36 AM

Kiran Khadke

Guest Column: Kiran Khadke, Co-founder & Creative Lead, Hyper Connect, shares insights on how the creative teams have overcome the lockdown challenges

Kiran Khadke May 5, 2020 1:40 PM

Beating All Odds

In this segment of ‘Beating All Odds’, A S Sundaresan, Joint MD and CEO, JSW Paints, speaks to Neeta Nair on the brand's COVID-19 marketing strategies and more

Neeta Nair May 5, 2020 8:54 AM

i For India

The social media network brought on board stars from around the world for its ‘I For India' concert, raising over Rs 4 crore for frontline workers and those impacted by the COVID-19 pandemic

exchange4media Staff May 4, 2020 5:57 PM

Beating All Odds

In today's edition of 'Beating All Odds', Anand Chakravarthy, Managing Director, India, Essence (GroupM), speaks with Naziya Alvi Rahman, Editor of exchange4media

Naziya Alvi Rahman May 4, 2020 9:10 AM

film

Guest Column: Ashish Kaul, Chief Creative Officer of Folklore Entertainment, writes that lip service should stop and something concrete should be done save the unsung heroes of the film industry

Ashish Kaul May 2, 2020 11:00 AM

Tina Garg

Tina Garg, CEO, Pink Lemonade, believes that there is a pressing need to take a fresh look at talent practices and understand how employee experience can be improved during and after this crisis

Tina Garg May 2, 2020 9:37 AM

COVID-19 work is fun

Here's how our industry leaders are juggling work and home during the lockdown

exchange4media Staff May 2, 2020 9:04 AM

Beating All Odds with Pradeep Dwivedi, CEO-India, Eros International

In today's edition of 'Beating All Odds', Pradeep Dwivedi, CEO- India, Eros International, speaks to Naziya Alvi Rahman, Editor, exchange4media

Naziya Alvi Rahman May 1, 2020 8:52 AM

Rijo Joseph

In today’s edition of ‘First Responders’ we speak to Rijo Joseph, Chief Photographer, Malayala Manorama, about his experiences while covering the COVID-19 crisis

Eularie Saldanha May 1, 2020 8:36 AM

media and entertainment

Guest Column: Ashish Kaul, Chief Creative Officer of Folklore Entertainment, shares his thoughts on the COVID-19-tainted Q1 of 2020 and whether the M&E sector should be hopeful of a robust future

Ashish Kaul Apr 30, 2020 9:18 AM

First Responders

In today's edition of our First Responders series, we feature Diwakar Sharma, Senior Correspondent - Crime, Mid-Day, who speaks about his experience covering the pandemic

Dipali Banka Apr 30, 2020 8:45 AM

Beating All Odds

In today’s edition of Beating All Odds, Srija Chatterjee, MD, Publicis Worldwide India, speaks to Neeta Nair 

Neeta Nair Apr 30, 2020 8:34 AM

Burger King

The cops distributed over 5,000 burgers to children in orphanages as mid-day snacks

exchange4media Staff Apr 29, 2020 9:40 AM

first responders

In today's edition of our First Responders series, we feature Vinod Gopi, Senior Reporter, Malayala Manorama, who has been covering the pandemic in Kochi district since March 2020

Eularie Saldanha Apr 29, 2020 8:33 AM

Beating All Odds with Rana Barua, Group CEO, Havas Group, India

In today's edition of 'Beating All Odds', Rana Barua, Group CEO, Havas Group India, speaks with Naziya Alvi Rahman, Editor of exchange4media

Naziya Alvi Rahman Apr 29, 2020 8:11 AM

Manoj Sharma

In today's edition of the First Responders, we feature News18 India’s Bhopal Bureau Chief, Manoj Sharma who talks about his experience covering the pandemic

exchange4media Staff Apr 28, 2020 8:51 AM

Virtual pitches

Industry observers share that the ‘new normal’ has led to advertising agencies developing streamlined operations for successfully conducting effective pitches 

Misbaah Mansuri Apr 28, 2020 8:21 AM

First Responders

In today's edition of the First Responders, we feature CNN News18’s Special Correspondent Runjhun Sharma who talks about her experiences while covering the pandemic 

exchange4media Staff Apr 27, 2020 8:54 AM

Beating All Odds- Sunil Lulla, CEO BARC India with Naziya Alvi Rahman, Editor, e4m

In today's edition of 'Beating All Odds', Sunil Lulla, CEO, BARC India, speaks with Naziya Alvi Rahman, Editor of exchange4media

Naziya Alvi Rahman Apr 27, 2020 8:53 AM

Techmanch webinar

On the webinar panel were Pawan Sarda of Future Group, Neel Pandya of L'Oréal, Shashi Mukherjee of RB and Shamsuddin Jasani of Isobar

exchange4media Staff Apr 27, 2020 8:39 AM

sustainable

Guest Column: Ajit Varghese, Global Media Leader, writes why the COVID-19 pandemic would be the single-biggest differentiator that will lead to a better and more sustainable future

Ajit Varghese Apr 27, 2020 8:37 AM

Khimji Jewels Discover Your Love

Through this musical initiative, the campaign aims to spread hope, faith & love during the Coronavirus crisis

exchange4media Staff Apr 25, 2020 8:00 PM

IIFA Hum Sab Saath Hain Campaign

The initiative was created to represent and spread the feeling of unity and solidarity during the global COVID-19 crisis

exchange4media Staff Apr 25, 2020 4:00 PM

Bajaj Finserv

The Bajaj Group had earlier pledged Rs 100 crore in the fight against COVID-19, of which close to 40 crore is already operational through various projects in multiple the country

exchange4media Staff Apr 25, 2020 12:00 AM

Pinkvilla

PINKVILLA collected data from all the digital platforms to determine a content consumption matrix

exchange4media Staff Apr 24, 2020 7:24 PM

vikrant yadav

In today's First Responders, we feature News18 India’s Associate Editor Vikrant Yadav and his experience covering the pandemic

exchange4media Staff Apr 24, 2020 8:41 AM

Beating All Odds

In this edition of ‘Beating All Odds’, Agnello Dias, Creative Chairman, DAN, and Co-founder & CCO of Taproot Dentsu, speaks to Neeta Nair

Neeta Nair Apr 24, 2020 8:33 AM

Beating All Odds: Jyoti Bansal, CEO, PHD India, speaks to Naziya Alvi Rahman, Editor, exchange4media

In this edition of ‘Beating All Odds’, Jyoti Bansal, Chief Executive Officer of PHD India, speaks to exchange4media Editor Naziya Alvi Rahman

Naziya Alvi Rahman Apr 23, 2020 9:15 AM

Coronavirus

Guest Column: K G Suresh, former Director General, Indian Institute of Mass Communication, says journalist safety in these times is top priority and print has been hit hard by the pandemic

K G Suresh Apr 22, 2020 7:13 PM

Beating All Odds

In this edition of ‘Beating All Odds’, Vivek Bhargava, CEO, DAN Performance Group, speaks to exchange4media Editor Naziya Alvi Rahman

Naziya Alvi Rahman Apr 22, 2020 8:19 AM

First responders laxmi pant

In today’s edition of First Responders – our series on reporters on the frontline during the COVID-19 pandemic, we feature Laxmi Prasad Pant, State Editor for Rajasthan, Dainik Bhaskar

Dipali Banka Apr 21, 2020 8:43 AM

Beating All Odds

In this edition of 'Beating All Odds', Rohit Ohri, Group Chairman and CEO, FCB India, speaks to Neeta Nair

Neeta Nair Apr 21, 2020 8:36 AM

times

Parsed by reputed data scientists and quantitative experts, Times Fact India Outbreak Report analyses the impact of the pandemic in India

exchange4media Staff Apr 21, 2020 2:00 AM

News18

Sawaal Ghar Ghar Ka features an expert panel comprising prominent health experts such as Dr Naresh Trehan, Dr Arvind Lal and Monika Mahajan

exchange4media Staff Apr 20, 2020 1:15 PM

Layoffs

With at least 100 journalists losing jobs in the last 15 days and another bunch sent on furlough, industry experts say media persons are likely to explore other professions

Tasmayee Laha Roy Apr 20, 2020 9:22 AM

Beating All Odds

In this edition of 'Beating All Odds', Ravi Santhanam, Chief Marketing Officer, HDFC Bank, speaks to exchange4media Editor Naziya Alvi Rahman

Naziya Alvi Rahman Apr 20, 2020 9:15 AM

Anjali N Kumar Mathrubhumi Daily

In today’s edition of First Responders – our series on reporters on the frontline during the pandemic – we feature Anjali N Kumar, a Reporter with Mathrubhumi Daily

Dipali Banka Apr 20, 2020 8:09 AM

Indian adland

From preparing comeback plans for clients to dialing up engagement levels, ad agencies have been trying varied strategies to keep their flock together

Misbaah Mansuri Apr 20, 2020 8:06 AM

First Responders

In this series - First Responders - on reporters at the frontline during the COVID-19 pandemic we feature Devendra Bhatnagar, Chief Editor - Gujarat, Divya Bhaskar

Dipali Banka Apr 17, 2020 9:35 AM

Beating All Odds

In this edition of 'Beating All Odds', Rubeena Singh, CEO, iProspect, speaks to exchange4media Editor Naziya Alvi Rahman

Naziya Alvi Rahman Apr 17, 2020 8:26 AM

Axis My India

Guest Column: Pradeep Gupta, Chairman & Managing Director - Axis My India, writes on COVID-19’s impact in terms of economic crisis & opportunities

Pradeep Gupta Apr 16, 2020 1:53 PM

Publicis Groupe

Time spent on OTT & entertainment platforms has risen by 34%, according to Publicis Groupe’s latest report ‘Reboot To A New Normal’

exchange4media Staff Apr 16, 2020 9:37 AM

e4m Webinar with Deepak Sinha, VP, Marketing, BIRA 91 & Meera Iyer, CMO, Medlife

On e4m webinar were Meera Iyer, CMO, Medlife & Deepak Sinha, VP Marketing, Bira 91, sharing insights on how brands are preparing for the COVID-19 downturn and the road ahead

exchange4media Staff Apr 16, 2020 8:55 AM

Femina April Issue

Femina brings the April issue of the brand with a strong footnote of how it stands by and represents the real women in the midst of a global pandemic

exchange4media Staff Apr 16, 2020 12:00 AM

Beating All Odds: Anand Bhadkamkar, CEO, Dentsu Aegis Network India

In today's edition of our 'Beating All Odds' series, Anand Bhadkamkar, CEO of Dentsu Aegis Network India, speaks with Naziya Alvi Rahman, Editor of exchange4media

Naziya Alvi Rahman Apr 15, 2020 8:33 AM

Vikatan TV

A panel of distinguished speakers will debate on 'Curfew - Is it creating panic & anxiety? Or is it building discipline & patience?

exchange4media Staff Apr 14, 2020 11:15 AM

Lay-offs

In the wake of the pandemic, prominent Indian media houses have been tasked with imposing pay cuts and terminations

exchange4media Staff Apr 14, 2020 8:39 AM

BMC

With quirky memes centred on popular shows, the civic body has managed to capture the attention of the youth

Anjali Thakur Apr 14, 2020 8:33 AM

Beating All Odds: Navin Khemka, CEO, MediaCom South Asia

In our 'Beating All Odds' series, Navin Khemka, CEO South Asia, MediaCom, speaks with Naziya Alvi Rahman, Editor of exchange4media

Naziya Alvi Rahman Apr 14, 2020 8:14 AM

Lay-offs

While some agency heads said job cuts seem to be inevitable, others also believe that getting rid of talent might backfire in the long run

Misbaah Mansuri Apr 13, 2020 9:02 AM

Beating All Odds

In this edition of 'Beating All Odds', CVL Srinivas, Country Manager, WPP, speaks to exchange4media Editor Naziya Alvi Rahman

Naziya Alvi Rahman Apr 13, 2020 8:34 AM

Pawan Jailkhani

Guest Column: Pawan Jailkhani, the CRO of 9X Media, is confident that the media industry will emerge stronger from the coronavirus crisis provided that it stands united

Pawan Jailkhani Apr 10, 2020 9:08 AM

Newspapers

Print industry leaders say the coronavirus crisis is a temporary phase and the medium will continue to thrive

Tasmayee Laha Roy Apr 10, 2020 8:45 AM

pepsico

The company is also extending support to the healthcare and diagnostic facilities, supplementing their efforts to combat the pandemic by providing 25,000 COVID-19 testing kits

exchange4media Staff Apr 9, 2020 10:00 PM

CNN News18

CNN-News18 has lined up comprehensive programming to keep viewers engaged and abreast of all the major developments on the pandemic across the world

exchange4media Staff Apr 9, 2020 7:15 PM

e4m webinar

According to industry experts on the e4m Webinar panel, sectors like infrastructure, real estate, auto & airlines will take longer to bounce back

exchange4media Staff Apr 9, 2020 3:35 PM

'Beating All Odds'- Shekhar Banerjee, Wavemaker India

In today's 'Beating All Odd' series, Shekhar Banerjee, Chief Client Officer - West, Wavemaker India, talks to e4m Editor, Naziya Alvi Rahman, about being prepared for post-COVID-19

Naziya Alvi Rahman Apr 9, 2020 8:44 AM

Beating All Odds

In this edition of 'Beating All Odds', Ajay Gupte, Chief Executive Officer, South Asia, Wavemaker, speaks to exchange4media Editor Naziya Alvi Rahman

Naziya Alvi Rahman Apr 8, 2020 8:32 AM

Virtual Events

Experts say that the virtual event industry is a new emerging market with untapped potential

Sanstuti Nath Apr 7, 2020 8:52 AM

social media

From TikTok to Instagram, the state’s police force will leave no social media stone un-turned; move part of brand-building exercise

exchange4media Staff Apr 7, 2020 8:43 AM

Beating All Odds, Shamsuddin Jasani, Isobar

In today's edition of 'Beating All Odds' series, Shamsuddin Jasani, Group MD, Isobar South Asia, speaks to e4m Editor Naziya Alvi Rahman, about strategising to ensure clients are future-ready

Naziya Alvi Rahman Apr 7, 2020 8:14 AM

AAAI

The Advertising Club and AAAI have assured both events will be back next year on an even grander scale

exchange4media Staff Apr 6, 2020 12:17 PM

Cannes Lions 2020

Industry leaders say that although they will miss the networking and exchange of ideas, the decision to cancel the Festival was a right one and also calls for some introspection

Misbaah Mansuri Apr 6, 2020 8:40 AM

Beating All Odds

In the third part of our series — Beating All Odds — Priti Murthy, CEO of OMD India, spoke to Naziya Alvi Rahman, Editor, exchange4media

Naziya Alvi Rahman Apr 6, 2020 8:12 AM

Cannes Lions 2020

The next edition of the festival will be held from June 21 to 25 in 2021

exchange4media Staff Apr 4, 2020 9:51 AM

PM Modi

In a video address on Friday, the PM appealed to the citizens to light candles, lamps or flashlights from their windows or outside their doors for 9 minutes

exchange4media Staff Apr 3, 2020 1:27 PM

Beating All Odds

In the second part of our series — Beating All Odds — Ashish Bhasin, CEO APAC & Chairman India, DAN spoke to Naziya Alvi Rahman, Editor, exchange4media

Naziya Alvi Rahman Apr 3, 2020 7:28 AM

Work From Home

As digital agencies go back to business, they share their working world tools & tips

Shikha Paliwal Apr 2, 2020 9:06 AM

dineout

Several restauranters also showed support to save local restaurants and livelihoods of F&B workers during the COVID-19 lockdown

exchange4media Staff Apr 1, 2020 8:00 PM

NBF

The apex court had passed an order on Tuesday, 31 March 2020, urging the print, electronic and social media to take strict action against unverified news

exchange4media Staff Apr 1, 2020 1:48 PM

Marketing Disruption During COVID-19

Industry leaders spell out the different strategies marketers need to venture into during a disruption such as the COVID-19 outbreak

Noel Dsouza Apr 1, 2020 8:42 AM

TV news

Industry heads say the upward trend for news channels will continue at least until quarantine and lockdown measures stay in force

Tasmayee Laha Roy Apr 1, 2020 8:35 AM

M A Parthasarathy

M A Parthasarathy, CEO, South Asia, Mindshare, spoke to Naziya Alvi Rahman, Editor, exchange4media, on the impact of the COVID-19 outbreak as part of our new series – Beating All Odds

Naziya Alvi Rahman Apr 1, 2020 8:34 AM

Coronavirus

Guest Column: Neeraj Pratap Sangani, Chief Business Officer, Hansa Cequity, says the outbreak will redefine business, economics, politics, culture, healthcare, personal relationships & value systems

Neeraj Pratap Sangani Mar 31, 2020 1:30 PM

WPP

WPP has said 2020 started well with strong business momentum with key account wins and good retention

exchange4media Staff Mar 31, 2020 12:07 PM

Nipun Marya

Marya, Director, Brand Strategy, Vivo, shares with exchange4media insights into the brand’s new digital film ‘Heroes Who Care’ that has been executed by Dentsu Impact

Misbaah Mansuri Mar 31, 2020 8:53 AM

Social media

Keeping with the customer sentiments, industry players say most brands are focusing on spreading positivity and trying to increase recall value

Anjali Thakur Mar 31, 2020 8:32 AM

Sports Channels

The entire sports media eco-system has seen a loss in brand engagements and low market sentiment, affecting advertising revenues, say industry players

Tasmayee Laha Roy Mar 31, 2020 7:38 AM

Wunderman Thompson

The film, a montage of doors being shut, was created via crowdsourcing; the agency’s members all over India were asked to contribute videos of doors in their homes being shut

exchange4media Staff Mar 29, 2020 4:00 PM

Modi

During the interaction with Prime Minister Narendra Modi, the RJs pledged to be the nation’s voice in the battle against the Coronavirus epidemic

exchange4media Staff Mar 28, 2020 12:01 PM

Kantar

The report ‘Media in the time of Covid-19’ says big brands should continue leading the media landscape if they don’t want to be ambushed by smaller and bolder players

exchange4media Staff Mar 28, 2020 10:29 AM

TV

With production of content for TV on hold, we look at what some of the channels in the Hindi GEC space have in store for the viewers till normalcy returns

exchange4media Staff Mar 28, 2020 8:50 AM

Bajaj

The aid will support Government & private hospitals to upgrade ICUs, procure equipment and consumables including ventilators, personal protection equipment, enhance testing and set up isolation units

exchange4media Staff Mar 27, 2020 6:58 PM

21 days

Guest Column: Mahesh Chauhan, Director of Salt Brand Solutions, believes that our current phase of self-isolation is a godsent opportunity for introspection and personal growth

Mahesh Chauhan Mar 27, 2020 6:52 PM

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