fifa

The campaign supports FIFA Women’s Football objectives and highlights the challenges of young girls in accessing equal opportunity

e4m Desk Sep 2, 2023 8:42 AM

The sports media rights company has secured the rights to broadcast the tournament in India, Nepal, Pakistan, Bangladesh, Bhutan and Sri Lanka

e4m Desk Aug 9, 2023 12:02 PM

The broadcaster also plans on widening the coverage of the tournament by adding regional language commentary for the semi-finals and final

e4m Desk Aug 4, 2023 12:13 PM

The tournament will be aired in partnership with 1Stadia

e4m Desk Jul 18, 2023 5:58 PM

The World Cup will be hosted by Australia and New Zealand from 20th July 2023

e4m Desk Jul 17, 2023 5:51 PM

Industry observers say OTT players making inroads into the sports genre is good for business as it offers advertisers with new opportunities and can drive viewership too

Nilanjana Basu Feb 9, 2023 1:18 PM

Sports18 to broadcast IPL in 16-17 languages; set to bring in features like ‘Appointment Viewing’ to enhance consumer experience

Naziya Alvi Rahman Feb 2, 2023 8:23 AM

Star Sports’ auction coverage was viewed by more than 50 million, with overall consumption 10% higher than the 2021 mini-auction

e4m Desk Jan 9, 2023 10:28 AM

Jayen Mehta, the CEO of Amul India and Nitin Karkare, Vice Chairperson at FCB Ulka let us in on the dairy co-op's brand strategy for its FIFA association

Tanzila Shaikh Dec 21, 2022 9:31 AM

Over 110 million viewers watched the entire tournament on digital

e4m Desk Dec 19, 2022 5:00 PM

According to media reports, Padukone will be flying to Qatar to be a part of the tournament's finale on December 18

e4m Desk Dec 6, 2022 2:36 PM

Mahindra along with Sports18 have come together to showcase the efforts of grassroots heroes

e4m Desk Dec 1, 2022 3:12 PM

MTV Hustle 2.0's MC Square, along with Srushti Tawde and Paradox starred in the spoof of the Bollywood classic Mughal-e-Aazam

e4m Desk Nov 29, 2022 3:45 PM

Here's our roundup of some of the best ads from brands like Coca-Cola, Pepsi and KIA

e4m Desk Nov 28, 2022 7:52 AM

On Thursdays, we revisit ads from the yesteryears to see how much has changed in ad sensibilities over the years

Sandhya Raghavan Nov 24, 2022 8:38 AM

The chess position, the briefcase and the duo themselves make this LV ad a GOAT in its own right

e4m Desk Nov 22, 2022 12:43 PM

The brand has roped in Indian women’s footballer Sweety Devi for the same

e4m Desk Nov 22, 2022 12:30 PM

The film showcases the desires of billions of Indian football fans

e4m Desk Nov 21, 2022 1:25 PM

The exclusive collection flaunts the metallic plate with FIFA World Cup Qatar logo on it

e4m Desk Nov 18, 2022 12:49 PM

The ‘Isse Bada Kuch Nahi' campaign aptly encapsulates the awe among Indian fans for the world’s most watched sporting event and showcases the power of the game to captivate desi audiences

e4m Desk Nov 10, 2022 6:53 PM

Mahindra, Visa, CakeZone, Black & White, AM/NS India, ET Money, Amul, intel, SBI and Spartan Poker come on board as ‘presented by’ partners

e4m Desk Nov 9, 2022 9:03 AM

We bring you a roundup of the news that made headlines this past week

e4m Desk Oct 15, 2022 7:42 AM

The network is seeking Rs 30-35 crore for co-presenting sponsorship and Rs 20-25 crore for associate sponsorship, say media planners

Javed Farooqui Oct 14, 2022 9:06 AM

Data reveals that football fans are responsive towards brands that tie-up with the FIFA World Cup

e4m Desk Oct 12, 2022 10:57 AM

68 vehicles will be used by FIFA to transport national football teams, referees, match officials, delegates, and other VIPs during the entire event

e4m Desk Oct 10, 2022 4:26 PM

Hero MotoCorp, PowerGrid, NTCP, Odisha Tourism and United Phosphorus have extended their support to the tournament

Kanchan Srivastava Oct 8, 2022 6:50 PM

The tournament will be played from October 11 to 15 as a lead-up to the FIFA World Cup 2022

e4m Desk Oct 6, 2022 6:07 PM

Viewers will also have access to other curated content around the tournament

e4m Desk Oct 6, 2022 8:22 AM

The Viacom18 CEO - Sports spoke to exchange4media about the network's plans for FIFA WC and its acquisition strategy during the IPL and ICC media rights auction

Javed Farooqui Oct 5, 2022 8:00 AM

The dairy co-op had announced the association through a topical ad

e4m Desk Oct 3, 2022 1:38 PM

Dream Theatre has also been granted the rights to FIFA Under 17 Women’s World Cup 2022, FIFA World Cup 2026, and FIFA U-20 World cup Indonesia 2023

e4m Desk Oct 3, 2022 10:58 AM

The 3-part docu series showcasing iconic footballer Sunil Chhetri is now live on FIFA’s digital streaming platform

e4m Desk Sep 29, 2022 3:54 PM

The ‘QR to Qatar’ film includes a digital integration of a QR Code that takes the consumer to a live raffle to win prizes

e4m Desk Sep 21, 2022 1:29 PM

The campaign, featuring Lionel Messi, Neymar Jr. and Raheem Sterling, has been launched in more than 70 countries, the most in the brand’s 146-year history

e4m Desk Sep 17, 2022 7:52 AM

As football fever reaches a fever pitch, Adidas brings out its best innovations in apparel and more for the die-hard fans

e4m Desk Sep 9, 2022 2:30 PM

Jerseys have been designed for teams of Argentina, Germany, Japan, Mexico, Spain and Wales

e4m Desk Sep 1, 2022 3:16 PM

The tournament is slated to start on Oct 11, but there is no clarity about the Indian team sponsors or on-air advertisers

Kanchan Srivastava Aug 25, 2022 8:20 AM

The suspension means FIFA U-17 Women’s World Cup 2022, scheduled to take place in India on 11-30 October 2022, cannot be held in the country as planned

e4m Desk Aug 16, 2022 11:32 AM

Bhattacharjya will oversee the functioning of the body and work with policymakers as well as industry stakeholders

e4m Desk Jul 16, 2022 8:02 AM

The FIFAe World Cup, FIFAe Club World Cup, & FIFAe Nations Cup will be broadcast exclusively in Hindi between July 14th and 30th on Loco

e4m Desk Jul 15, 2022 11:19 AM

Through this partnership, vivo will leverage its rights to the emblem and official brand identities

e4m Desk May 12, 2022 1:17 PM

While the mega football tournament’s record viewership and value is sure to expand Byju’s global standing, FIFA will also expand its footprint in South Asian countries, opine industry experts

Kanchan Srivastava Mar 25, 2022 8:32 AM

As part of the partnership, the edTech firm will leverage its rights to the football event's marks, emblem, and assets to connect with football fans around the world

e4m Desk Mar 24, 2022 3:13 PM

The entry of the Reliance-backed network's sports channel may disrupt the Star-Sony duopoly in the Indian sports broadcasting market

Javed Farooqui Sep 15, 2021 8:41 AM

RIL will plug the only gap in its media and entertainment portfolio with the launch of its sports channels

Javed Farooqui Sep 13, 2021 9:00 AM

The network clinched the deal for Rs 450 crore, outbidding some of its biggest competitors

e4m Desk Sep 11, 2021 8:11 AM

The Indian national team will be playing two matches in the upcoming FIFA international friendlies on 25th and 29th

e4m Desk Mar 24, 2021 4:31 PM