In this series, we have Madhukar Kumar, Founder & Chief Strategist at Grey Cell PR, who explains how AI integration's dual trends define the current PR and communications landscape
The campaign by GREY Group India titled ‘Birla White Ka White Cement Advantage’ showcases the versatility exhibited by both Kaushal and the cement brand
Guest Column: Madhukar Kumar, Founder and Chief Strategist, Grey Cell Public Relations, writes on why Barbenheimer is a celebration of creativity, diversity, unity, and a dialogue on societal norms
In his keynote address at the e4m PR & Corp Comm’s 40 Under 40 Summit, Dr Anand, Founder & Director, GreyMatters Communications talks about his own experiences in the communications profession
Anand, Founder & Director, GreyMatters Communications, spoke about his journey of becoming a PR & comms professional, digitalisation in PR, and more, in this episode of ‘PR Leadership Podcast Series’
As several codes followed between agencies and clients are being willingly discarded after COVID-19, we find out how written client briefs have disappeared in less than a month due to the lockdown
Experts weigh in on the digital approach during the time of COVID-19, and believe that management of social media channels is of utmost priority during the lockdown