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Before joining Enormous, Joy Chauhan was Managing Partner (North) and Chief Client Officer at JWT/Wunderman Thompson
e4m Staff Nov 25, 2024 10:55 AM

The campaign, titled "Own Your Legacy, Own The Moment", is for Primanté
e4m Staff Sep 3, 2024 12:12 PM

Over 100 million Indian students benefit from Samsung's largest multi-channel Back to Campus campaign
NATIVE CONTENT Sep 2, 2024 10:04 PM

'Sidharth Malhotra aligns with the modern traveler who is redefining India,' said Hilton about the partnership
e4m Staff Aug 12, 2024 10:17 AM

The draft policy proposes 10% hike in licence fee annually, blacklisting of advertisers for non-payment of fee; insurance up to Rs 1 crore, stringent norms for banners and posters as well
Kanchan Srivastava Aug 11, 2024 11:55 AM

Rakesh Makhija will take over as Chairman of Castrol India, succeeding R Gopalakrishnan
e4m Staff Jul 31, 2024 12:41 PM

Industry watchers say the hyper-segmented market, supportive government initiatives, and a competitive startup ecosystem make the country a hotbed for testing for tech companies
Shantanu David Jul 17, 2024 8:58 AM

The ministry will particularly highlight surrogate ads from gutka manufacturers endorsed by Bollywood celebrities and former cricketers
e4m Staff Jul 15, 2024 10:01 AM

At the e4m Golden Mikes Radio & Audio Conference 2024, BIG FM’s Abe Thomas and Fever Network’s Ramesh Menon shared insights on ‘The roadmap ahead for radio in the digital era’
e4m Staff Jun 27, 2024 8:54 AM

He will be assuming the role of Global HR Head for Network Delivery at KPMG US (New York), effective from July 8
e4m Staff Jun 24, 2024 10:01 AM

Kidbea's latest funding news follows a pre-series A round in January 2024, where the brand Secured USD 1 million
e4m Staff May 31, 2024 5:27 PM

Vinish Mathews was previously Managing Director for Mindshare China and led Unilever India's Personal Care portfolio at Mindshare Fulcrum
e4m Staff May 24, 2024 11:48 AM

Naresh Mohan, who served as the President of Indian Newspaper Society from 1990 to 1991, passed away at age 82 after being hospitalised for multi-organ failure
e4m Staff May 16, 2024 4:00 PM

''Proud to be a part of this incredible journey,' said Malhotra about his new association with the Swiss watchmaker
e4m Staff May 12, 2024 6:00 PM
The campaign is centred on Emcure Pharmaceuticals’ vision to go beyond cure and enable healthier living for individuals
e4m Staff May 3, 2024 12:28 PM

Riyad Mathew, Chief Associate Editor and Director, The Week and Malayala Manorama, will be moderating a session at the Indian Magazine Congress 2024 on ‘making magazines relevant’
Shantanu David Apr 30, 2024 8:50 AM

Girish Mallya, COO - Next Gen Publishing, Editor and Publisher - T3 India, will be moderating a panel 'Content creators - competitors or collaborators?' at the Indian Magazine Congress 2024
Shantanu David Apr 27, 2024 8:17 AM

Celebrated for her dedication to health and well-being, Vidya perfectly embodies Sleepfresh's mission of promoting quality sleep, the company said
e4m Staff Apr 3, 2024 10:14 AM
Last year, the pubcaster earned a total of Rs 1,073 crore from the 65 slots on the DD FreeDish
Sonam Saini Feb 24, 2024 9:19 AM
The pubcaster sold 13 slots in the last two days of the FreeDish MPEG-2 auction
Sonam Saini Feb 21, 2024 8:06 AM

Avinash Pandey, CEO of ABP Network, spoke at the Pitch Madison Advertising Media Report 2024 about how certain brands still rely on television advertising for brand building
Aryan Khanna Feb 16, 2024 11:10 AM

At the Pitch Madison Advertising Report 2024, filmmaker R Balki highlighted the significance of creative content in the context of advertising during IPL
Ritika Upmanyu Feb 16, 2024 10:35 AM

At the unveiling of Pitch Madison Advertising Report 2024, Sam Balsara, Chairman of Madison World, explained the factors that impacted AdEx 2023 and shared what 2024 holds for Indian AdEx
Paawan Sunam Feb 16, 2024 9:11 AM

Rob Norman, Global Digital Expert and Advisor, Madison, shared his insights on 'Restoring Trust and Confidence in Digital' at the Pitch Madison Advertising Report 2024 launch
Ritika Upmanyu Feb 16, 2024 9:11 AM

At the unveiling of Pitch Madison Advertising Report 2024, Abheek Singhi, Managing Director & Senior Partner, BCG talked about looking at AdEx with a different lens
e4m Staff Feb 16, 2024 9:11 AM

Simran Channey Gaglani, AVP, Brand Solutions, Viacom18 Sports, spoke about 'The Rise of Digital' at the unveiling of the Pitch Madison Advertising Report
e4m Staff Feb 16, 2024 9:10 AM

At the Pitch Madison Advertising Report 2024 launch, Vikram Sakhuja, Partner & CEO, Madison Media & OOH, spoke about television ratings, cross-media measurement, digital ratings and much more
Ritika Raj Feb 16, 2024 8:36 AM

TV AdEx expected to reach a total of Rs 35,575 crore this year, states Pitch Madison Advertising Report 2024
e4m Staff Feb 15, 2024 6:10 PM

According to Pitch Madison Advertising Report 2024, Out of Home (OOH) AdEx has reached Rs 4,140 crore
e4m Staff Feb 15, 2024 6:01 PM

Digital AdEx is expected to close at Rs 46,565 cr during the year, contributed majorly by video and e-commerce
e4m Staff Feb 15, 2024 5:48 PM

The sector’s AdEx share is expected to stand at Rs 1,047 crore by the end of the year
e4m Staff Feb 15, 2024 5:48 PM

Indian print media made up 19% of the total AdEx pie in the country when compared to a global AdEx average of only 4% for print
e4m Staff Feb 15, 2024 5:43 PM

Growth of Digital is projected to be 17%, TV 8% and Print 7%, according to the Pitch Madison Advertising Report (PMAR) released today
e4m Staff Feb 15, 2024 4:31 PM

The report will analyse how and where advertising money was spent in the past year, and project the future of media & advertising industry
e4m Staff Feb 15, 2024 8:51 AM

Ramesh Menon, CEO, Fever FM, writes on the inspiration behind recalibration of Fever FM
Ramesh Menon Feb 14, 2024 2:15 PM

The playbook – in conjunction with Amazon Ads – outlines how advertisers can adopt a growth marketing approach
NATIVE CONTENT Feb 14, 2024 7:33 AM