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Abhishek Chatterjee will work closely with Founder Vineet Bajpai and Tech Co-Founder Manishi Singh
e4m Staff Sep 6, 2024 11:38 AM
Reports say that Shergill appeared before MIB officials on September 3 following government summons
e4m Staff Sep 3, 2024 12:42 PM
During Reliance Industries’ 47th AGM, Ambani also said Firstpost has become a definitive global news destination from India
e4m Staff Aug 29, 2024 4:04 PM
In today’s Luminaries series, Nitin Mantri shares about the turning points, inspirations, challenges, and valuable lessons he's learned in his life
e4m Staff Aug 28, 2024 2:14 PM
Ad land experts observe that India’s talent pool, lower operational costs, and expertise in emerging tech make it an ideal setting for Global Capability Centers
Shantanu David Aug 27, 2024 9:16 AM
Prior to this, Bhasker Shrestha was with Flipkart as Senior Manager II
e4m Desk Aug 22, 2024 12:47 PM
Nandita Sinha’s elevation comes after Arief Mohamad, Flipkart's VP & Head of Fashion, has decided to move on
Designed by Tarun Tahiliyani, the costumes by Aditya Birla's Tasva have come under heavy criticism for their fit and designs
e4m Staff Jul 29, 2024 7:15 PM
The Union Budget includes an increase in funding for the Pradhan Mantri Kisan Samman Nidhi (PM-Kisan) scheme, which provides direct financial aid to farmers
e4m Staff Jul 29, 2024 11:13 AM
From Adidas' recent Bella Hadid debacle to Nike's ambush marketing in the 1980s, these Olympic marketing campaigns created news for the wrong reasons
Payal Gwalani Jul 27, 2024 8:51 AM
The ministry has said that only satellites authorised by IN-SPACe can provide space-based communication and broadcast services in India
e4m Staff Jul 15, 2024 1:17 PM
The actor will be seen in Myntra’s ‘Trend IRL’ (trend is real life) campaign
e4m Staff Jun 14, 2024 3:30 PM
Placed strategically in high-traffic locations across Delhi, Mumbai, and Bangalore, the OOH campaign aims to highlight sharp deals on international brands on the platform during EORS
Philip Kuncheria will be responsible for overseeing all aspects of Sebamed India's operations, strategic initiatives, expanding market presence, and driving innovation in skincare solutions.
e4m Staff May 27, 2024 11:27 AM
Kiara Advani features in two films for the brand, showcasing the women’s ethnic and western wear range on the platform
According to Zee, the step was taken to achieve a cost-effective structure
e4m Staff Mar 30, 2024 8:17 AM
The summit is centred on actionable strategies, valuable connections and a deeper understanding of the diverse facets of entrepreneurship in India's dynamic ecosystem
e4m Staff Mar 27, 2024 5:47 PM
As part of ‘The Bank of Small Wins’ campaign, Britannia Good Day printed its currency in denominations ranging from Rs 10 to Rs 2000, with designs inspired by the packs of Britannia Good Day
e4m Staff Mar 27, 2024 10:35 AM
Avian We's Nitin Mantri shares his learnings and experience of working alongside many inspirational women
e4m Staff Mar 26, 2024 2:52 PM
At Pitch CMO Summit 2024, Myntra CMO Sunder Balasubramanian shared the e-commerce brand’s marketing strategy to tap the youth through digital innovation
e4m Staff Mar 22, 2024 8:43 AM
The series will focus on stories about entrepreneurship with a spotlight on the trials, tribulations, and triumphs faced by industry leaders in their pursuit of success
e4m Staff Mar 15, 2024 12:05 PM
LinkedIn user claims Puma asked him to delete campaign video from his account saying it was not for public viewing, even though the same video was shared by an agency head from her personal account
Tanzila Shaikh Mar 6, 2024 8:53 PM
The company also said, that McDonald's India's west and south zones have obtained test results from an NABL-accredited laboratory
As part of the campaign, Myntra will collaborate with multiple sneakerheads renowned for their sneaker collections
e4m Staff Feb 24, 2024 8:26 PM
Nidhi Sabbarwal was awarded as the ‘Emerging Entrepreneur of the year’ at the e4m Women Achievers’ Awards
e4m Staff Feb 23, 2024 2:56 PM
Venu Nair joins Myntra from Shoppers Stop, where he was the Managing Director and Chief Executive Officer
e4m Staff Feb 22, 2024 8:27 AM
Kiran Ray Chaudhury was awarded the “Entrepreneur of the Year" at the e4m Women Achievers’ Awards 2023
Bodhisatva Ganguli will primarily contribute to Moneycontrol, along with on-ground events
RBI said an audit report revealed persistent non-compliances and continued material supervisory concerns
e4m Staff Jan 31, 2024 7:25 PM
A news report recently quoted Subhash Chandra as saying that the Zee promoter family plans to hike its stake in the company
e4m Staff Jan 30, 2024 6:45 PM
The inaugural edition of Myntra Ads Ramp-Talk, organised along with e4m, was held in December in Bengaluru. The theme was ‘Power of Online Retail Media Marketing in shaping future of brand building’
e4m Staff Jan 30, 2024 8:09 AM
The inaugural edition of the CMO conclave, organised by Myntra in collaboration with exchange4media, was held in December in Bengaluru
e4m Staff Jan 29, 2024 11:55 AM
In conversation with Vijay Sharma, Senior Director - Brand Marketing, Myntra on how the brand is adopting technology to curate fashion, strategies, goals and more
Aryan Khanna Jan 24, 2024 3:10 PM
The 100+ new hires will include positions at all levels across departments
e4m Staff Jan 19, 2024 8:32 AM
With his massive youth appeal, Sidharth Malhotra has several brands in his roster of endorsements such as Quaker, Myntra, IndusInd Bank and more
e4m Staff Jan 16, 2024 8:25 AM
Apart from Flipkart, local-origin platforms like Myntra, Nykaa, Snapdeal have become a positive mine of rich consumer data and are coming up as a strong challenge to the Big Five, say experts
Shantanu David Jan 15, 2024 8:48 AM
Advertisers from Tamil Nadu outline their plans for the Pongal festive season with respect to ad spends, marketing strategies, media mix and expectations
Simran Sabherwal Jan 15, 2024 8:34 AM
In today’s Epilogue 2023 series, Nitin Mantri, Group CEO at AvianWE, talks about fostering a culture of continuous learning, adaptability, and innovation in the PR landscape
The Myntra Pongal campaign will include an ad film and social media activations including promotion by 50+ Tamil-TG-focused creators
The copy accompanying the ad read, "Wife North India aa?" (Is your wife North Indian), implying that women from the north can't make rasam
From Bharat Matrimony to Bud Light, here are some of the most controversial ads and campaigns of 2023
e4m Staff Dec 29, 2023 4:43 PM
The event was managed by MBA (executive) & Health Care Administration students of FMS
e4m Staff Dec 27, 2023 2:12 PM
Balasubramanian, Chief Marketing Officer, Myntra, shares his insights on the latest edition of Myntra EORS-19, leveraging the association with the creator ecosystem and more
Simran Sabherwal Dec 11, 2023 2:25 PM
