pitch
In an interview with IMPACT, Hari Marar, MD & CEO, and Shalini Rao, CMO of BIAL, share how BLR Airport is evolving into a cultural hub besides a transit centre
The ban on real-money gaming knocks Rs 10,000 cr AdEx off the board. What’s the next play for brands and advertisers?
‘Buy now’ ads drive instant sales but may negatively impact long-term brand value. Brands must balance quick conversions and lasting growth, say industry experts
Abbas Zaidi Mar 28, 2025 11:35 AM
You will see MOFSL being more visible next year: Sandeep Walunj, Group CMO
e4m Staff Mar 6, 2025 10:52 AM
Sonal, Head of Marketing, Qualcomm India shares the insights behind the Power To Move campaign, reinforcing consumer-facing brand identity, expanding AI capabilities, the India market and more
e4m Staff Nov 12, 2024 8:10 AM
Keshwani, Founder & CEO, Libas talks about the evolved brand identity, omnichannel growth, marketing strategies, plans for the festive season and more
Abbas Zaidi Oct 3, 2024 2:20 PM
INS AGM on Sept 27; M V Shreyams Kumar likely to be appointed new president
Aarti Pahwa Sep 19, 2024 2:17 PM
With the focus now being on zero-party, first-party data, for marketers aiming to deliver tailored experiences the news ecosystem presents challenges & opportunities, say industry bservers
neeraj test Sep 13, 2024 10:18 AM
testWith the focus now being on zero-party, first-party data, for marketers aiming to deliver tailored experiences the news ecosystem presents challenges & opportunities, say industry observers
e4m Desk Sep 12, 2024 11:59 AM
The platform aims to simplify search for services in design, tech, and production, and has partnered with over 200 brands like Jawa Yezdi, Unilever and Google
e4m Desk Sep 11, 2024 12:27 PM
Pelki Tshering, CMO, Tanishq speaks about the latest wedding campaign for Rivaah by Tanishq called ‘For Marriages Crafted by You'
Simran Sabherwal Sep 9, 2024 8:22 AM
At the e4m Pitch BFSI Summit 2024, marketing leaders explored how advancements in data analytics and consumer insights are reshaping brand strategies
At the e4m Pitch BFSI Summit 2024, a panel discussion saw industry experts exploring the delicate balance between personalisation and intrusiveness
e4m Staff Sep 6, 2024 12:56 PM
Vishal Subharwal, CMO and Group Head-Strategy, HDFC Life, spoke about key strategies to attract the consumers in an ever-evolving market at the Pitch BFSI Marketing Summit
Speaking at the Pitch BFSI Marketing Summit 2024, Anoop Manohar, CMO of Axis Bank, tells us why brands should rethink strategies to cater to the digital-first generation as they come of age
Neeta Nair speaks to BFSI leaders at a roundtable during the second edition of Pitch BFSI Marketing Summit hosted by e4m in Mumbai
At Pitch BFSI Marketing Summit, Dhiraj Relli, MD-CEO, HDFC Securities, & Dr Annurag Batra, Chairman, Editor, BW BusinessWorld & Founder-e4m Group, spoke about the dynamics of consumer behaviour
At the e4m BFSI Summit 2024, Ravi Santhanam of HDFC Bank detailed how digital transformation and data privacy are reshaping the direct-to-consumer banking landscape
Acko Insurance bagged 9 metals, including 3 golds, 5 silver and 1 bronze metals, across categories
The agency won 9 metals including 3 golds, 5 silver and 1 bronze metals across categories
The brand bagged 4 metals in total including 2 golds, 1 silver and 1 bronze metal across categories
The other key winners include Performics, Techmagnate, Arm, Ethinos, EssenceMediacom & NPCI
The e4m Pitch CMO Summit Bengaluru witnessed a session on ‘Hacking The Growth Engine: Learnings From Brands Driven By Digital’ moderated by Althea Vanderveen, Director-South Ad Sales, Truecaller
e4m Staff Sep 4, 2024 11:38 AM
In this edition of Pitch BrandTalk, Rajesh Kurian, Marketing Director, Walkaroo International, spoke on the brand’s new campaign, roping in Varun Dhawan for non-south markets, festive plans & more
Simran Sabherwal Sep 4, 2024 8:35 AM
The one-of-its-kind summit is set to explore the key trends in the BFSI sector in India, the opportunities, challenges that lie ahead and how brands engage with consumers today amid changing times
The theme of this edition of the conference is ‘Rethink | Relearn| Redefine - Unveiling Strategies for Unrivaled Differentiation in a Digitally Evolving Landscape’
e4m Staff Aug 31, 2024 8:21 AM
Kanchan Achpal, CMO of Bliss Chocolates (SMOOR) shares how the luxury brand plans to expand its presence across India
Simran Sabherwal Aug 30, 2024 2:09 PM
At Pitch CMO Summit, Ajit Varghese, Head of Network Advertising Sales at Disney Star, spoke about how professionally generated content (PGC) powers brands
e4m Staff Aug 27, 2024 12:27 PM
At the Pitch CMO Summit-South, a panel of experts from brands and agencies took upon a discussion on the power of AI in marketing, the use of AI in the creative aspect of the industry and more
e4m Staff Aug 26, 2024 9:14 AM
At the Bengaluru 2024 edition of the e4m Pitch CMO Summit, leading figures from various sectors examined the impact of customer experience innovations on enhancing brand success
e4m Staff Aug 24, 2024 9:30 AM
The Pitch CMO Summit - Bengaluru 2024 will be hosted on Friday August 23
e4m Staff Aug 21, 2024 9:19 AM
In this edition of Pitch BrandTalk, Nalin Jain, CMO, Godrej Capital, focuses on MSMEs as a growth driver, leveraging the legacy of the Godrej Industries Group, the brand's latest campaign & more
Simran Sabherwal Aug 16, 2024 9:02 AM
Pitch CMO Summit - Bengaluru 2024 to be held on Friday, August 23, 2024 in Bengaluru
e4m Staff Aug 13, 2024 10:10 AM
The collaboration with will focus on executing a comprehensive communication strategy for ThinkLaw
e4m Staff Jul 15, 2024 4:33 PM
Rohit Bhasin, President - Retail Liabilities Product and CMO, Kotak Mahindra Bank talks about his switch from FMCG to BFSI, the evolving role of the marketer, digital innovation and more
Simran Sabherwal Jun 19, 2024 2:23 PM
Naveen Gogia, EVP & Co-Head of Sales & Distribution at HDFC AMC talks about the company's mission to empower investors and promote financial well-being in India
Ritika Raj Jun 18, 2024 3:49 PM
Partho Banerje, Senior Executive Officer- Marketing and Sales, Maruti Suzuki, spoke about the ways to create enduring brand relevance and consumer engagement at Pitch CMO Summit 2024
e4m Staff Jun 13, 2024 3:55 PM
Incumbent agency Ogilvy will be part of the pitch. Famous Innovations, Enormous and Madison will also be participating
Neeta Nair Jun 12, 2024 2:52 PM
At the Pitch CMO Summit, Neha Anand, VP - Global Brand & Communications, Mahindra Automotive engaged in a conversation with LV Navaneeth, CEO, The Hindu Group, on future-proof marketing strategies
e4m Staff Jun 12, 2024 11:58 AM
Lemma's Rajeev Dhal and Noise' Utsav Malhotra decode strategies to reach out to the elusive 'digital nomad' at the e4m Pitch CMO 2024 summit
e4m Staff Jun 11, 2024 4:45 PM
AI dominated conversations at the e4m Pitch CMO Summit 2024 where panellists spoke about rewriting the marketing playbook in the era of artificial intelligence
e4m Staff Jun 10, 2024 7:14 PM
At the Pitch CMO Summit, Arnab Roy of Coca-Cola India explained the brand's communication strategies in India
e4m Staff Jun 10, 2024 9:03 AM
Dimpy Yadav, Head of Digital Strategy for India at Mindshare, spoke on human connections in the age of AI at the recent Pitch CMO Summit
e4m Staff Jun 10, 2024 8:44 AM
A panel of industry experts deliberated on the topic: ‘Brands Powered by Artificial Intelligence’
Chandan Mukherji, Director and Senior Vice President of Strategy, Marketing & Communication at Nestle India, delivered a keynote address at Pitch CMO Summit on Friday
