The film showcases the promise of mutual care and support, shielding each other from life’s challenges
The campaign showcases how brothers can keep pace with their sister’s growing needs
GreyMatters Communications & Consulting has marked 14 years in the PR industry with registration of trademark
Here's the list of our favourite ad campaigns for Raksha Bandhan that celebrated jibes, jokes and the whole spectrum of sibling dynamics
The actor has tapped into his Kabira character from Hera Pheri
The brand has rolled out a rap ad film for the campaign
The TVC showcases how the thread of Rakhi is more than a symbol but a commitment to cultivate the treasured togetherness of childhood
To celebrate this occasion, the brand has curated a special "Threads of Love" hamper that is designed to symbolize the everlasting connection between siblings
The campaign aims to elevate the brand perception of TMC from one that only caters to a mature audience to a brand that also appeals to younger generations
With #CreatingMemoriesNeverClicked, the brand has rolled out a user-friendly microsite, where individuals can transform precious, undocumented moments from their memory into realistic photos
The campaign has been conceptualised by Toaster
The narrative of the campaign is inspired by the iconic & nostalgic statement "Main Samay Hu" from the mythology series Mahabharata
The ‘Gulf Superfleet Suraksha Bandhan’ campaign made its debut in 2019
On the occasion of Raksha Bandhan, we spoke to Nitin Saini, VP- Marketing, Mondelez India, about their #BrothersWhoCare campaign & more
The film beautifully encapsulates how the festival resonates with people from all walks of life, reaffirming the belief that the spirit of protection knows no boundaries
The campaign ‘Unseen Bonds’ captures siblings' bond set in modern times
The film is created by Campen Factory
The ad endorses Havells' personal grooming range
This initiative is an extension of the #PyarKaMeethaBandhan campaign
The campaign showcases their gifting range
The campaign is centred on the profound love shared between brothers and sisters, capturing the essence of the special occasion
The 360-degree campaign has been released in multiple languages on digital platforms
#BandhanBharoseKa showcases a role reversal between siblings and journeys through their relationship as it evolves at different stages of life
From being a cotton thread with little shiny beads to being bluetooth-enabled and diamond-studded, the rakhi thread has come a long way
The creative concepts and screenplays for the campaign have been written by DDB Mudra
The feature film talks about how lives are a ‘gullak of memories’
The #CloserWithMelorra campaign shows a brother recollecting the times his sister was there for him
Launches edutainment platform Kinder Digital Hub for kids to promote the significance of the festival
The heart-warming digital film conceptualised by Tanishq and Webchutney
#MyFirstRakhi campaign will be led with a TVC created by Ogilvy India
The film has been conceptualized by Campen Factory
Suraksha Bandhan Season 2 aimed towards extending gratitude towards the truck drivers for their tireless services while also ensuring their safety considering the ongoing situation
The campaign for ‘House of Pataudi' pays tribute to brother-sister bond, while highlighting the relevance of the brand, on Raksha Bandhan
Conceptualized by What’s Your Problem Brand Solutions Pvt. Ltd., the social media-led campaign renames the festival and reaches out to celebrities with a heartwarming message
The new campaign #CloserThisRakhi celebrates the brother-sister bond through a memorable film and a unique gifting service
The film reimagines what it means to 'protect one's sister' in today with social distancing
The company has made a series of creatives with #NokJhokBandhan to keep the audience engaged through fun posts, contests, and unboxing videos on Facebook, Instagram, YouTube, and Twitter
The ad is in line with the company's philosophy of sparking conversations on what it means to be a man in modern times
Samsung has launched the #AddMoreMithas social media contest on Facebook, Twitter and Instagram
Conceptualized by Tanishq and WYP Brand Solutions, the film equates a brother-sister bond to a nurse-patient relationship