services
Q-comm players pulled back their core marketing plank of 10-minute delivery, will this lead to a massive overhaul of their advertising?
e4m Staff Jul 14, 2026 10:48 AM
Prior to this, Rahul Shinde was Chief Executive Officer of Yum! Brands and Whole Time Director at Devyani International Limited
e4m Staff Jun 18, 2026 12:07 PM
Previously, Ajit Narayanan led technology for supply chain and commercial platforms at Reliance Retail
e4m Staff Jun 18, 2026 11:14 AM
Quick commerce is beginning to influence not just how FMCG brands sell, but also what they innovate, price, and prioritise
e4m Staff Jun 17, 2026 11:32 AM
Services emerged as the largest advertising sector on both Linear TV and CTV during IPL 2026
e4m Staff Jun 17, 2026 10:13 AM
As per the central bank said the objective was to ensure that incentive structures do not encourage aggressive sales practices or lead to the mis-selling of products
e4m Staff Jun 17, 2026 10:05 AM
OTT platforms have reportedly been resisting telecom operators' push to share infrastructure costs, arguing that it would stifle innovation and increase costs for consumers
Neeraj Singh & sunny Sainy Dec 20, 2024 10:00 AM
The association with KBC is a natural extension of AESL's commitment to education, Aakash said
e4m Staff Aug 28, 2024 3:35 PM
Using outdoor campaigns to go viral has become a powerful tool for brands to expand their reach and spark meaningful conversations with their audience, say experts
Chehneet Kaur Aug 27, 2024 9:27 AM
Before this, Datta was with CRISIL as its Associate Director of Corporate Communication
e4m Staff Aug 21, 2024 3:07 PM
The ministry has informed stakeholders that a fresh draft will be issued after detailed consultations
e4m Staff Aug 13, 2024 8:29 AM
Industry leaders express concerns over Broadcast Bill exempting DD FreeDish from the encryption mandate that can undermine efforts to combat piracy and maintain industry standards
Aditi Gupta Aug 12, 2024 8:47 AM
'Rishabh Pant's journey reflects AESL's ethos of perseverance and excellence,' said the company about the appointment
e4m Staff Aug 7, 2024 12:32 PM
While the revised Broadcast Services (Regulation) Bill incorporates some industry feedback, it still has significant ambiguities, say sector experts
Aditi Gupta Aug 2, 2024 9:10 AM
The Bill proposes every broadcaster to appoint a grievance redressal officer to receive and hear complaints in contravention of the Programme Code and the Advertisement Code
e4m Staff Aug 1, 2024 12:29 PM
The revised Broadcast Services (Regulation) Bill, 2024 also introduces a broader regulatory framework for digital news, encompassing individual content creators
Tasmayee Laha Roy and Sonam Saini Aug 1, 2024 8:54 AM
The letter, addressed to I&B Minister Ashwini Vaishnaw, alleges that the consultation process excludes key public stakeholders, including digital media content creators and the general public
e4m Staff Jul 31, 2024 9:06 AM
Guest Column: Anil Pandit, Executive Vice President, Publicis Media Services, writes on the deprecation of third-party cookies and its consequences
Anil Pandit Jun 28, 2024 12:01 PM
If passed, content created by creator "professionals" on social media platforms like YouTube will be regulated by both MIB and MeitY
e4m Staff Jun 17, 2024 2:37 PM
The two who have an 18% stake in the educational services company are reportedly in talks with private equity investors
e4m Desk May 30, 2024 12:44 PM
Guest Column: Rajiv Gopinath, CCO, Publicis Media Services, shares insights from a study on IPL viewership
Rajiv Gopinath May 22, 2024 8:40 AM
Ashish Babu has been associated with TCS for 15+ years and has held various positions, including CMO for Europe and the UK as director of communications
e4m Staff Apr 10, 2024 3:12 PM
Guest Column: Anil K Pandit, Senior Vice President, Publicis Media Services India, writes on the alternatives in the times after the withdrawal of cookies
Anil K Pandit Jan 22, 2024 8:53 AM
Through the ad film, KL Rahul highlights the pivotal role played by various loan solutions offered by ABFL that support individuals by helping them fulfil their aspirations
e4m Staff Jan 16, 2024 1:30 PM
As per media reports, Telecom Minister Ashwini Vaishnaw said his ministry has sought a "light-touch" regulatory framework for OTT apps
e4m Staff Dec 18, 2023 3:42 PM
Aditya Kanthy, CEO of Omnicom Advertising Services, talks to e4m about the idea behind the creation of the new entity, the road ahead, and more
Tanzila Shaikh Nov 21, 2023 9:27 AM
The new Bill strengthens self-regulation and also introduces contemporary definitions & provisions for emerging technologies
e4m Staff Nov 11, 2023 8:39 AM
DoT said that the current definition of telecom services under the Telegraph Act is good enough and that there’s no need to add OTT in the new bill
e4m Staff Sep 19, 2023 8:28 AM
The last dates for comments and counter comments on the consultation paper on the Review of Regulatory Framework for Broadcasting and Cable services have been shifted to Oct 3 and Oct 17, respectively
e4m Staff Sep 15, 2023 3:19 PM
The regulatory body issued the consultation paper on August 8
exchange4media Staff Aug 30, 2023 6:57 PM
As per the report, the company’s net worth stood at Rs 166,086 lakh in financial year 2022-23
exchange4media Staff Aug 21, 2023 5:53 PM
The 'Investor Hit Mein Jaari' campaign drives home the importance of having expert guidance and research-backed insights while trading in the equity market
exchange4media Staff Jul 10, 2023 12:46 PM
The written comments on the issues raised in the consultation paper are invited from stakeholders by August 4, 2023 and counter comments by August 18, 2023
exchange4media Staff Jul 7, 2023 6:24 PM
According to the TAM Print advertising report, Maruti Suzuki India has emerged as the biggest advertiser in the category
exchange4media Staff Jul 7, 2023 9:13 AM
Vaishali Kasture, currently head of enterprise for mid-market and global businesses at AWS India and South Asia, would take on the role of interim leader
exchange4media Staff Jun 2, 2023 5:59 PM
Prior to joining Cargill, she was heading Bayer’s Shared Services Center in Bengaluru
exchange4media Staff Apr 14, 2023 2:49 PM












