tyre

Ideacafe has conceptualized the Out of Home and digital OOH campaign in sync with Team Vredestein
e4m Staff Dec 13, 2023 12:56 PM
Titled 'Engineers: The Driving Force' , the film reminds the world that no matter how advanced the machine, it cannot replace the ingenuity of human minds
e4m Staff Sep 15, 2023 1:45 PM

The film beautifully encapsulates how the festival resonates with people from all walks of life, reaffirming the belief that the spirit of protection knows no boundaries
exchange4media Staff Aug 30, 2023 4:11 PM

At Pitch CMO Summit Delhi 2023, Garga, Group Head, Marketing – APMEA, spoke extensively on how Apollo Tyres was making its manufacturing renewable with the help of latest technology
exchange4media Staff Jun 16, 2023 8:31 AM

Campaign focusses on the tyre brand’s product features and relates it to MSD’s on-field escapades
exchange4media Staff Mar 30, 2023 3:12 PM

The brand has launched a campaign film, featuring some of the women who joined the tyre manufacturer's Women’s Day ride
exchange4media Staff Mar 9, 2023 11:05 AM

Other gems from the adworld include witty spots by ClearTrip, Apollo Tyres and Mountain Dew
Mansi Sharma Sep 23, 2022 8:36 AM

The campaign crafted by BBDO has been flagged off with a short video featuring Sonu Sood
exchange4media Staff Sep 22, 2022 9:36 AM

After a record-breaking 2021-22 season that delivered a reach of 171 million on TV, the league welcomes back fans to the stands across 10 cities after a hiatus of 2 years
exchange4media Staff Sep 19, 2022 11:42 AM

Garga joins from Mahindra and Mahindra where he was Vice President and Head of Strategy, Insights and Analytics, and Innovation
exchange4media Staff Jul 14, 2022 11:11 AM

Kathuria has worked in senior management positions in auto companies like Ashok Leyland and Tata Motors
exchange4media Staff Jul 7, 2022 12:59 PM

At Pitch CMO Summit 2022, an esteemed panel deliberated on how brands could utilize available data to formulate and successfully leverage an omnichannel strategy to reach consumers
exchange4media Staff Jun 30, 2022 8:33 AM

Created by Mirum, the campaign #RacingHeartsSince1909 is an attempt to bring forth the love for driving combined with the heritage of the brand
exchange4media Staff Jun 18, 2022 8:05 AM

The film is being conceptualized and produced by Digitale & Music Boutique
exchange4media Staff May 3, 2022 9:38 AM

Apollo Tyres celebrates inspiring personalities of the sporting world. Barse, who inspired the Amitabh Bachchan-starrer ‘Jhund’, first hero to appear in the campaign
exchange4media Staff Mar 15, 2022 10:08 AM

The actor will help BKT amplify awareness about its offerings
exchange4media Staff Mar 4, 2022 1:53 PM

The company is currently running this campaign using candid reviews and the element of mystery and travel
exchange4media Staff Dec 27, 2021 3:23 PM

It was all about creative storytelling, evoking some nostalgia, and striking conversations around gender equality for the ad world
Mansi Sharma Sep 27, 2021 8:56 AM

The campaign ‘Smart Tyre – Tyre With a Brain’ has been launched by Cheil India
exchange4media Staff Sep 20, 2021 4:53 PM

IPL has evolved hugely in the past 13 years and is not restricted to the male TG and, therefore, has its potential to generate returns for its advertisers, said Amit Tolani, CMO, CEAT Tyres
Raushni Bhagia Mar 16, 2021 8:48 AM

Apollo Tyres has been associated with the team since the 2017-18 Indian Super League campaign
exchange4media Staff Nov 17, 2020 10:35 AM

Within a short time, the ads have garnered over a million views on social media
exchange4media Staff Jun 25, 2020 11:18 AM

Srinivasu Allaphan, Director of Sales & Marketing, JK Tyre & Industries, tells us more about their latest campaign on social distancing, product launches and leveraging digital media to stay relevant
Simran Sabherwal Apr 20, 2020 8:54 AM

The campaign is live on the brand’s social media platforms with a focused outreach through Facebook
exchange4media Staff Apr 10, 2020 8:55 AM

In a chat with exchange4media, Mahendra Dev Dixit, Director, Sigma Trade Wings sheds light on the growth strategy, trends in the OOH industry and more
Anjali Thakur Feb 24, 2020 1:46 PM

As part of the association, a co-branded TV & digital campaign will be rolled out on platforms such as Voot, ZEE5, SonyLIV, MX player, Youtube, Facebook and Instagram
exchange4media Staff Jan 23, 2020 6:23 PM

Since the tyres comprise of features like 2D sipes, it provides better grip suiting to the terrain of application
exchange4media Staff Jan 17, 2020 5:01 PM