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Abhiishekk Raj Pandey’s career stint includes roles at Mamaearth, Purplle, Nykaa and Colorbar
e4m Staff Aug 27, 2024 2:56 PM

D2C founders say with every passing year, the trend of premiumisation is on the rise, as a result of which they are noticing an increasing consumer interest in the brands’ premium product offerings
Sohini Ganguly Jul 26, 2024 9:11 AM

The two who have an 18% stake in the educational services company are reportedly in talks with private equity investors
e4m Desk May 30, 2024 12:44 PM

The new campaign 'Maa Paas Nahi, Toh Mamaearth Hi Sahi,' is a tribute the enduring love and guidance moms provide
e4m Staff May 22, 2024 2:18 PM
The campaign was crafted by Network Advertising Pvt Ltd and captured by Invictus
e4m Staff May 20, 2024 4:44 PM

PR Professionals' energy and power portfolio already includes esteemed clients such as National Hydroelectric Power Corporation, Power Finance Corporation, and more
e4m Staff May 10, 2024 3:22 PM

New roles for Arun Rawat, Satabadi Sharma Pathak, Purnasha Sharraf, Abhinav Sharma, Sanjukta Kapoor and Joy Michael Dsouza
e4m Staff Apr 25, 2024 4:28 PM

Leander Paes’s act in the CRED UPI act was praised by a host of sports stars, including Andre Agassi
e4m Staff Mar 25, 2024 4:00 AM

A recent move by Leo Burnett Israel to hand over awards to individuals who have worked on the campaigns has sparked a debate in India
Mansi Sharma Mar 5, 2024 8:05 AM

Full discussion will be aired on ET NOW on Friday at 7:30 p.m. and Saturday at 8:30 p.m
e4m Staff Feb 16, 2024 5:56 PM

Aerocity Culinary Fest went beyond gastronomy, celebrating Lohri and Sankranti in a special festival spirit. A food blogger amplified the event through his channel, creating a digital resonance
e4m Staff Jan 23, 2024 1:46 PM

The fest will be held on January 13th & 14th, 2024 at The Square @ GMR Aerocity, New Delhi
e4m Staff Jan 10, 2024 6:14 PM

The first edition of exchange4media’s PR and Corp Comm Maestro Awards 2023 was unfolded on December 19, 2023
e4m Staff Dec 20, 2023 10:33 AM

Internet users had accused Zara of mocking the Palestine-Israel war in its latest campaign
e4m Staff Dec 12, 2023 6:36 PM
The TVC for Mamaearth's Vitamin C Oil-Free Moisturizer has been conceptualised by Havas
e4m Staff Nov 25, 2023 9:36 AM

With over two decades of experience Jabri-Pickett brings a wealth of knowledge and expertise to his new role
e4m Staff Nov 14, 2023 11:03 AM

The Rediffusion Board met in Tokyo and unanimously approved the appointment of Oshima
e4m Staff Oct 23, 2023 11:52 AM

According to the news agency, Issam Abdallah was killed while providing a live video signal
e4m Staff Oct 14, 2023 11:23 AM

Ayaesha Gooptu, Head of Domestic Spirits at Bacardi India talks about Legacy Collective, the insights into this initiative, building legacy, the importance of storytelling and more
Ritika Raj Sep 29, 2023 8:06 AM

Mishra will helm Clensta’s retail and online sales channels and support the International, Institutional and Alternate channels of the personal care brand
exchange4media Staff Sep 14, 2023 11:12 AM

Industry experts cite a rise in consumption of personal care products, brands promising to care for the Indian skin, and demand for organic products as key drivers
Kanchan Srivastava Sep 4, 2023 8:35 AM

The film is conceptualized by the company's in-house design studio Light box
exchange4media Staff Jul 18, 2023 4:41 PM
The scope of the mandate will include creating cornerstone campaigns for the brand, including ATL, BTL, and Digital
exchange4media Staff Jul 10, 2023 1:28 PM

The campaign has been conceptualized by Havas worldwide India, which recently came on board as the creative AOR for Mamaearth
exchange4media Staff Jun 22, 2023 7:01 PM

The awards will honour some of the leading indigenous agencies and professionals
exchange4media Staff Jun 12, 2023 5:30 PM

The campaign launched with a film featuring the cricketing legend that highlights how technology will deeply disrupt every aspect of life
exchange4media Staff May 29, 2023 2:03 PM

Speaking at the e4m NEONS OOH Conference, Lim, CEO, Quividi, said that pDOOH and retail media are the two factors driving the growth of digital OOH
exchange4media Staff May 19, 2023 12:06 PM

Marwa Kaabour, Group Head of Marketing and Corporate Comm, AL Masaood, and Vineet Handa, Founder and CEO, of Kaizzen, engaged in a fireside chat at the e4m IPRCCC Conference
exchange4media Staff May 8, 2023 1:08 PM

Wittesaele, Global CEO at Xaxis, talks about creating bespoke algorithms for clients using their new AI technology Copilot
Shantanu David Apr 26, 2023 8:29 AM

He will be based out of Schaeffler’s regional headquarters in Singapore
exchange4media Staff Apr 25, 2023 12:38 PM

The Dubai-based broadsheet covers news and opinions from across the globe
exchange4media Staff Apr 16, 2023 12:11 PM

Among the list of eminent speakers from across the globe is a Singaporean virtual influencer Rae
Kanchan Srivastava Apr 12, 2023 8:45 AM

Laetitia Lim, CEO, Quividi, and Amanda Dorenberg, President of COMMB, to share insights at the 4th edition of the conference
exchange4media Staff Apr 10, 2023 1:46 PM

Readers can scan the QR codes placed on the advertisement and watch the ad play out on their phones
exchange4media Staff Mar 5, 2023 6:00 PM