New Delhi: Seedtag, the global neuro-contextual advertising company, has released the results of a first-of-its-kind neuroscience study conducted with Professor Moran Cerf of Columbia University.
Before joining Enormous, Joy Chauhan was Managing Partner (North) and Chief Client Officer at JWT/Wunderman Thompson
In this role, Del Pozzo will lead Hershey's next phase of growth in the US with a portfolio of brands including Hershey's, Reese's and Jolly Rancher
Shamus Qu will be replacing Grace Zhu, as per media reports
The brand won the gold metals across categories for their creativity, innovation and excellence
Prior to this, Pamela Forbus was with Pernod Ricard as SVP, Chief Marketing Officer - North America
The acquisition deepens Absolute Sports’ presence in the gaming and esports publishing sector in the US
The advertising & promotion expenses stood at Rs 396 crore
The launch will also be supported by a 360-degree communication campaign
Llama 3.1, the latest version of Meta’s open source model family, is said to be able to compete with Open AI’s ChatGPT-4o and Google’s Gemma 2
The brand won 14 metals, including 9 golds and 5 silver metals across categories for their outstanding work and innovation
The event will take place in August this year in Delhi
The campaign is helmed by a TVC titled ‘Bhookhe Pet Na Ho Payega’
Abhinav Kapoor will lead the Del Monte Foods Senior Leadership Team across all functions and steer the long-term strategy for the business and the company
The division bench has said it was a bit concerned about X Corp’s ‘locus and was not behaving like an intermediary’
The sheer volume of data can be overwhelming, leading to the dilemma – distinguishing high-quality, actionable insights from the noise, say experts
Experts outline the rules for brands to win back consumer trust after the recent spate of food safety issues that see no signs of abating
Campaigns for VML, Ogilvy India, Leo Burnett, DDB Mudra Group, Wieden+Kennedy, and McCann Worldgroup made the cut
84% of the shareholders approved Manoj Dobhal as CEO who was appointed as the chief executive in May last year
The association has been forged to create co-branded chocolate innovations in key markets
The conference will be held on Friday, June 7, 2024
The company has unveiled a new logo but retained its brand positioning of "zindagi unlimited"
The penalties have been imposed for failing to comply with provisions under the Companies Act
The actor has complained against infringement of his trademark on the slang 'Bhidu'
The GC Conclave and Awards 2024 will be held on May 11, 2024
Anant Nath, President of AIM and Executive Publisher of Delhi Press, spoke to e4m on the upcoming edition of the Indian Magazine Congress, the issue of monetisation and much more
The commercial launch is a part of the brand’s association with the IPL franchise as its Principal Sponsor
Previously, Kale was the Chief Executive Officer of Tata Power Western Odisha Distribution Limited (TPWODL)
Pallia, has been with Wipro for over three decades, most recently served as the CEO for Americas 1
Union minister Ashwini Vaishnaw has told a media house that that the new law can either be an independent legislation or be a part of the Digital India Bill
This is his second stint with the company after having worked at Deloitte for over 10 years between 2011 and 2021
Fixderma's campaign for its sunscreen brand also features other Delhi Capitals players like Mitchell Marsh, Kuldeep Yadav, and Axar Patel
The campaign has been conceptualized and developed by VML
The teams that have partnered with Bisleri are Delhi Capitals, Gujarat Titans, Mumbai Indians, Rajasthan Royals and Royal Challengers Bengaluru
The day-long conference will be held in New Delhi
The campaign, by Wavemaker, promotes imagination among kids through the concept of animated virtual friends
The MDF company has been onboarded as the team's Principal Sponsor for the second time
While Wavemaker India took home the Best Media Agency of the Year award, Mondelez India Foods bagged the Best Media Client of the Year honour
This collaboration marks Fixderma's inaugural foray into cricket sponsorship
In this edition of Pitch BrandTalk, Abhishek Gupta, Chief Marketing and Customer Experience Officer, Edelweiss Tokio Life Insurance, speaks about the brand philosophy of #ZindagiUnlimited
Some blame consumer influx that's leading to lower ad costs. Others say that 'slowdown' is a misnomer for market correction. Nevertheless, experts agree that the digital ad industry is resilient
The court upheld Sessions Court judgement against Bloomberg, that had ordered the platform to take down the defamatory article against the company
Manufacturers, advertisers, publishers, intermediaries, social media platforms, endorsers and other stakeholers will be held responsible for violation of guidelines
The theme of the summit is 'Building Generative AI for Bharat: Can India Become the Gen AI Capital of the World?'
As kit partner, Puma's logo will be present on the leading arm of the jersey of both the men's and women's teams of Delhi Capitals
Ipsos' Chief Client Officer (Local Markets) Jim Needell and Chief Client Officer (APEC) Suresh Ramalingam talk about the trends in purchase behaviours, client needs, India as a market and more
The number of advertisers on Blinkit went up from 242 in Q3FY23 to 557 in Q3FY24
Before this role, Khandelwal has worked with Zee Business as Executive Editor
The event will be held at The Imperial, New Delhi
Nitin Saini, Vice President - Marketing of Mondelez India Foods, spoke about the company acing the game of building iconic brands at the India Brand Conclave 2024