mutual-fund
The Apne #SIPKoDoPromotion campaign is a series of three short films of 30 seconds each
e4m Staff Jul 18, 2024 2:40 PM
HDFC AMC’s Chief Digital & Marketing Officer., Harish Narayanan, and Publicis India MD Oindrila Roy, share insights on the campaign - #ZindagiKeLiyeSIP
Payal Gwalani Jul 18, 2024 1:37 PM
Naveen Gogia, EVP & Co-Head of Sales & Distribution at HDFC AMC talks about the company's mission to empower investors and promote financial well-being in India
Ritika Raj Jun 18, 2024 3:49 PM
The advertisement addresses the dilemma of a confused investor overwhelmed by the abundance of investment information available.
e4m Staff Jun 10, 2024 4:23 PM
HDFC Mutual Fund's fourth edition of Nurture Nature campaign puts the spotlight on water conservation through a video titled Generation Restoration
The new campaign aims to demystify index funds for investors through the light-hearted instances
e4m Staff Jun 4, 2024 12:41 PM
Before Axis Mutual Funds, Mudita was the Associate Director, Marketing & Communications at actyv.ai
e4m Staff Feb 27, 2024 2:49 PM
Kaiyomurz Daver joins from Bandhan AMC where he was Head – Marketing, Digital Business, Investor Awareness, and Distributor Engagement
The new campaign #KisneKhaya features a staged-reality film that shows participants how their savings are silently consumed by inflation
e4m Staff Dec 27, 2023 3:41 PM
The campaign also focuses on having a financial plan and an investment option in the early stages of life
e4m Staff Nov 23, 2023 12:43 PM
The 'Jab Life Maange More, Badho Mutual Funds Ki Ore' is a part of the brand's 'Desh Kare Nivesh’ initiative
e4m Staff Nov 23, 2023 11:50 AM
The campaign encourages the audience to embark on a journey of financial security
e4m Staff Nov 14, 2023 9:18 AM
Drawing inspiration from the ICC Cricket World Cup's tagline, ‘It takes ONE DAY’, the brand announced ‘ONE DAY' as the slogan for its new campaign
e4m Staff Nov 10, 2023 4:25 PM
The campaign unfolds through three films that portray the repercussions of procrastination
exchange4media Staff Aug 9, 2023 12:25 PM
The new Father's Day ad from the brand lauds the role of dads as a financial guide
exchange4media Staff Jun 19, 2023 11:11 AM
The campaign will reach the masses via a TVC mainly broadcasted across digital channels
exchange4media Staff Apr 17, 2023 4:44 PM
The campaign #AapkeSapnoKeSarthi aims to recognize the important role that MFPs play in the financial ecosystem
exchange4media Staff Mar 29, 2023 1:44 PM
The ‘Kitna Milega’ campaign showcases Target Maturity Funds' unique investment approach
exchange4media Staff Mar 21, 2023 12:34 PM
Each scheme of the fund house will be renamed to replace the word ‘IDFC’ with the word ‘Bandhan’
exchange4media Staff Mar 13, 2023 12:05 PM
The campaign is part of the Association of Mutual Funds in India's investor awareness outreach program
exchange4media Staff Nov 12, 2022 8:16 AM
Axis Mutual Fund and Mirum have teamed up for the new investor awareness campaign
exchange4media Staff Oct 11, 2022 1:20 PM
The campaign talks about the importance of creating a portfolio with a combination of funds
exchange4media Staff Jul 16, 2022 8:27 AM
The launch includes four TVCs depicting how individuals from different walks of life have opted for mutual fund distribution as a profession
exchange4media Staff Jul 13, 2022 11:14 AM
Heredia will succeed Ashutosh Bishnoi, who retired on March 31
exchange4media Staff Apr 1, 2022 1:47 PM
The ad campaign is live on TV, print, outdoor, digital media, OTT platforms & social networks
exchange4media Staff Mar 19, 2022 8:26 AM
The campaign has been conceptualized and creatively led by Mirum India
exchange4media Staff Jan 10, 2022 2:47 PM
The first film was released during Durga Pooja and the second film is now live for Diwali
exchange4media Staff Nov 5, 2021 9:19 AM
The agency will craft the strategy, implement and then manage the entire digital universe for Nippon India Mutual Fund
exchange4media Staff Sep 29, 2021 4:37 PM
The TVC, designed by the company’s internal team, displays the process of the stress test conducted on a car before its launch
exchange4media Staff Sep 26, 2021 10:00 AM
The film by Hotstuff focuses on small pieces of advice given by mothers
exchange4media Staff May 10, 2021 11:42 AM
The film has been conceptualized by The Fickle Formula, Mumbai
exchange4media Staff May 8, 2021 7:49 AM
Dastoor will be responsible for developing the company's sales strategy, providing leadership to the sales team and exploring new opportunities for distribution and growth
exchange4media Staff May 6, 2021 4:29 PM
The agency will be managing content solutions, social media management, digital campaign strategy, media planning & buying, ORM, SEO, and SEM for the brand
exchange4media Staff Apr 28, 2021 10:46 AM
The campaign stays away from narrowcasting the story into a product or a company-led proposition and aligns it with a larger, universal emotion, that of self-belief
exchange4media Staff Apr 6, 2021 4:46 PM
The program was developed into an e-learning simulation by Tattva, the edutech wing of Hotstuff, as demos were conducted digitally
exchange4media Staff Mar 18, 2021 4:51 PM
The company's revenue from operations shot up to Rs 371.76 crore for the fiscal ended 31st March 2020 from Rs 184.22 crore in FY19
exchange4media Staff Jan 4, 2021 2:43 PM
A part of #AdviceZarooriHai series, the campaign depicts the true story of a woman who is scripting her own legacy in Bihar, inspired by her teacher’s advice
exchange4media Staff Jan 2, 2021 8:13 AM
The campaign, Mutual Funds Sahi Hai, surfaces the key issues, questions, doubts & comments in the minds of investors & then provides a solution by way of distributors’ contact details
exchange4media Staff Dec 29, 2020 1:48 PM
