Guest column: Vaishnavi Kanugula, Senior Consultant, Pitchfork Partners Strategic Consulting, talks about the gamble of greenwashing in the world of lab-grown diamonds
Digital lending firms benefit from better margins they are able to generate compared to other payment and financial services, which allows them to be more aggressive with their marketing, say experts
As part of our series Headline Makers, we spoke to Navika Kumar about her three-decade-long journey, her shift from print to TV and her views on the current state of TV journalism
The CEO-South Asia of EssenceMediacom spoke to e4m Editor Naziya Alvi Rahman on handling the big merger, expanding the agency and the recent win at Goafest
By flipping the genders of the gazer and the gazed in the ad, the brand has subverted traditional male-dominated narratives in the men's innerwear space
Shivshankar promoted to Editorial Director, Srivastava to President Strategy & Operations – Broadcast & Digital. Savvy Dilip appointed Executive Vice President & Head- Digital Growth
Four Bollywood associations and 34 production houses filed a civil suit before the Delhi HC against TV news channels for their coverage of Sushant Singh Rajput's death
As part of the new upgraded plan, employees' families are eligible for monetary compensation equalling three years of their salary in case of terminal illness or untimely death of the employee
From reducing workdays to supporting the kin of deceased employees, here's how companies have been extending more than a helping hand to their employees during these dark times