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Manjit Cherian has over 20 years of experience in brand communication strategy
e4m Staff Sep 13, 2024 10:37 AM
The campaign featured teachers speaking out on radio, advocating a shift from advising girls on their behaviour to educating boys on respect and equality
The brand won the gold metal under the ‘Best Use of User Generated Content’ sub-category
The new campaign is part of the brand’s ‘Tr. For Teachers’ initiative
e4m Staff Sep 5, 2024 12:49 PM
Users can post videos celebrating and mentioning that one G.O.A.T. Teacher who has shaped their lives until 11pm, 8th Sep, with #GOAT
e4m Staff Sep 5, 2024 12:35 PM
Team Pumpkin will be managing the digital marketing services for KSL and will be responsible for developing and executing comprehensive social media strategies
e4m Staff Sep 5, 2024 12:33 PM
The account will be managed by Team Pumpkin's dedicated team based in Kolkata
Mini Harrison to head India TV Television; Avdhesh Kumar to lead Connected TV and Streaming Platforms and Sourav Dev will oversee Speed News
e4m Staff Aug 29, 2024 2:10 PM
Prior to this, Gaurav Ramdev was the Chief Marketing Officer at the company
e4m Desk Aug 22, 2024 11:21 AM
Sanjay Singhal was ITC Limited's Chief Operating Officer for eight years
The new Tata Tea Agni TVC by Media Monks India highlights the daily contributions of homemakers who are driven by boundless passion and indomitable spirit
e4m Staff Aug 16, 2024 3:30 PM
The film spotlights India's milestones from the Green Revolution of Punjab that bolstered India's grain self-sufficiency to Delhi’s 1982 Asian Games that heralded the start of colour TV revolution
e4m Staff Aug 10, 2024 8:28 AM
At the e4m Business Leaders Retreat, Tarun Ummat, Managing Director, India – Teads, shared how Generative AI can help improve the efficiency of campaigns
How brands can maximise impact with the year’s most thrilling cricket lineup
NATIVE CONTENT Aug 6, 2024 10:58 AM
The combined company will provide advertisers with unified access to the consumer media experiences, from CTV to online shopping
e4m Staff Aug 2, 2024 12:14 PM
The anthem by Yashraj Mukhate celebrates sportsmanship and camaraderie of team India as they compete for top honours at the 2024 Paris Olympics
e4m Staff Jul 31, 2024 5:11 PM
In an exclusive chat with e4m, Natalie Bastian, Global CMO, Teads, talks about the explosion of growth in CTV, the measurement issues, Teads OG, & more
Simran Sabherwal Jul 16, 2024 9:08 AM
While the retirement will surely not change the love that the two cricketers get from their fans, experts are divided on the impact on their brand value
Chehneet Kaur & Payal Gwalani Jul 2, 2024 9:28 AM
India’s awards tally at Cannes Lions has shrunk to 18 this year, from 25 in 2023 and 47 a year before. The downward trend has sparked a debate about the state of India's creative prowess
Kanchan Srivastava Jun 24, 2024 8:24 AM
The account will be handled by Team Pumpkin’s team based out of Gurgaon
e4m Staff May 21, 2024 3:35 PM
Teads recently organized a roundtable discussion with experts to speak about strategies, opportunities and challenges of CTV marketing
The theme of the roundtable is ‘Navigating the digital tide: How CTV is reshaping media’
e4m Staff Apr 26, 2024 9:05 AM
Tejas Soni joins as Branch Head – Sales (North), Moumita Ghosh returns as Branch Head – Sales (South) and Darius Maneckji joins as Revenue Management - Branch Head – Sales (West)
Other countries where the partnership has been extended include Indonesia, Vietnam, Philippines, Singapore, Malaysia, Thailand
e4m Staff Mar 13, 2024 6:33 PM
This is the sequel to Tetley Green Tea Immune's #everyBODYcan campaign released last year
At the launch of the e4m-dentsu Digital Advertising Report 2024, Tarun Ummat, Teads India Managing Director, spoke on the ‘Power of Creatives in Omnichannel’
Aditi Gupta Feb 10, 2024 8:32 AM
The campaign celebrates the resilience of Indians and their progress despite fatigue and other challenges
e4m Staff Jan 26, 2024 10:00 AM
Team Pumpkin will cater to the marketplace and other strategic marketing efforts of the brand
Team Pumpkin has won Prega News’s digital mandate for the fourth year in a row
e4m Staff Dec 27, 2023 11:14 AM
The official jersey of iQOO SOUL was unveiled by Co-Founder & CEO Animesh Agarwal alongside iQOO CEO Nipun Marya
e4m Staff Dec 14, 2023 10:48 AM
Teamwork Communications Group has doubled its headcount and onboarded 75 new clients this year. It has several awards for its campaigns during the year, featured under 50 Top PR firms in India
e4m Staff Dec 13, 2023 1:16 PM
Not all stories have happy endings, says PVR as brands console Men in Blue
e4m Staff Nov 20, 2023 9:20 AM
The temporary change will be in effect from Friday i.e 17th November till the World Cup Final
e4m Staff Nov 17, 2023 7:33 PM
Launches a special music video celebrating the festivities, as well as special packs
e4m Staff Nov 16, 2023 4:03 PM
If a match is one-sided and ends early, the broadcaster can compensate the advertisers by offering slots in other games. However, if all or most of the matches end quickly, the revenue may suffer
Sonam Saini Nov 15, 2023 9:17 AM
The media platform launches suite of offerings to include innovative lower funnel offering Teads Conversions, Teads Data Suite powered by Contextual Intelligence, and Teads AI Creative Lab
e4m Staff Oct 25, 2023 5:20 PM
The brand’s CEO & Founder, Bala Sarda, spoke to e4m about the brand’s new outlet in the national capital, an omnichannel strategy and building brand loyalty
Ritika Raj Oct 20, 2023 4:19 PM
The film, developed by Media Monks, captures how Pujo is celebrated from Shashthi to Dashami
e4m Staff Oct 14, 2023 8:25 AM
The agency has already been handling the SEO and website maintenance of APL Apollo
e4m Staff Oct 13, 2023 3:41 PM
