Industry leaders weigh in on AI adoption and its impact on advertising ROI, adding that AI capabilities with human guidance will shape the future of the sector
Prior to this, Yashwant Kumar was the Senior Director - Head of Customer Retention, Merchandising and E-commerce Sale Events
The anthem by Yashraj Mukhate celebrates sportsmanship and camaraderie of team India as they compete for top honours at the 2024 Paris Olympics
Janvi Kothari and Zahadali Tinwala appointed to senior positions, Yashvi Shah elevated to Senior Account Strategist
Suyash Khabya has 23 years of experience in the advertising industry
As part of the collaboration, Jaiswal will be featured in boAt's upcoming marketing campaigns and initiatives
Yash features in a campaign crafted by Mullen Lintas Delhi
At e4m NewsNext conference, Rana Yashwant, Editor-in-Chief of India News, spoke on how technology is enabling the news media to surpass geographies
Puma is the official kit partner for both men’s and women’s teams of Delhi Capitals
The duo will be featured in the platform's major brand campaigns
Our pick of the most creative commercials of the February 16-29 period
Yashwant Deshmukh launches India’s first ISEC reporting panel
The ad features Yashraj Mukhate and Rupa Patel who reprised her role in 'Saath Nibhana Saathiya' as Kokila Ben
#VibeHai campaign will be leveraged across social & digital platforms
Yashraj Mukhate also bagged the ‘Most Viral Content Creator’ title
He has been associated with India News since 2013
Prior to this, he was Executive Director at Oxford University Press
Singh joined the company in August 2021
The tune has already amassed 168k views within an hour of its launch on social media
To launch the partnership, Orangutan also released a digital film on social media with the hashtag #AlsoAnAthlete
The campaign, conceptualized and produced by FCB India, features cricket sensation Yashaswi Jaiswal, international cricketer T. Natarajan, and the country’s first female bouncer Mehrunissa Shaukat Ali
Sources say that she is likely to launch her own start-up
Abhik Santara, CEO & Director, ^ a t o m network, and Yash Kulshresth, Chief Creative Officer, ^ a t o m network, share why their entries stand a good chance at the festival of creativity
The campaign is a musical collaboration
The film features actor Yash
In the campaign, Yash encourages everyone to challenge the noise around them, follow their hearts and just rise
The brand has curated the #BetterZzzBetterMe campaign for World Sleep Day
A marketing initiative by WebEngage: To develop a relationship with customers that goes beyond a mere transaction, companies need to adopt a customer-centric approach
The internet sensation has created a foot-tapping number composed entirely of the comments on KFC's Instagram page
The south star has been roped in as the brand ambassador of the beverage brand
He will report to Akshaye Widhani, Chief Executive Officer, Yash Raj Films
At the e4m-Xaxis Programmatic Summit 2023, a panel of experts discussed the many possibilities of commerce media
Yash Chawla, Digital Account Strategist at Google and a former employee of NDTV, shares his feeling on Prannoy Roy and Radhika Roy exiting NDTV holding company RRPR
^ a t o m Network has conceptualised the brand's latest campaign with the young stars
In this edition of e4m PR & Corp Comm’s 30 Under 30 series, Bhagyashree Deole, Assistant Manager - Public Relations, Shemaroo Entertainment, talks about her win & her future in the industry
Guest Column: Yash Kulshresth, Chief Creative Officer, ^atom network, shares a few journey starters for Web 3.0
The account will be handled by the agency’s Bangalore Office
Huge hoardings of Ranveer Singh holding a foetus along with a sharp tag line - Jayeshbhai Ko Ladka Hoga Ya Ladki took over the various hotspots
The digital film has been conceptualised by The Womb
Widhani was earlier senior VP - Finance and Business Affairs & Head of Operations, YRF Studios
The campaign has been created by ^ a t o m, the creative and media AOR on the brand
Suyash has been appointed Independent Director, effective November 12
The platform has gained streaming rights of Bunty Aur Babli 2, Shamshera, Prithviraj and Jayeshbhai Jordaar
Bendkhale will also be heading the Art team & co-leading the Production team with Aadheeraj Krishna, Creative Director.
The campaign for large and small electronic products by the brand has been conceived by The Womb
Prior to this, Yashwant was associated with Shemaroo Entertainment as Head of Brand Marketing (DGM) for over two years
The campaign #AankhonKaInsurance addresses common WFH ailments that impair the eyes due to long work hours
The day saw power-packed sessions deliberating on topics ranging from social impact and new strategies for the new normal to how young leaders are shaping the realty sector
Prior to this, Pal was leading internal communication efforts for Honeywell Connected Enterprise India and APAC
The agency won the account following a multi-agency pitch