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Abhishek Chatterjee will work closely with Founder Vineet Bajpai and Tech Co-Founder Manishi Singh
e4m Staff Sep 6, 2024 11:38 AM

The campaign has been created and executed by Thought Blurb Communications
e4m Staff Aug 29, 2024 11:54 AM

Ishan Chatterjee had been with YouTube for the last 13 years. He last served as Director for YouTube India
e4m Staff Aug 1, 2024 12:10 PM

According to the report, 93% Gen Z (online) use YouTube to consume content about the person or thing they’re a fan of at least weekly
e4m Staff Jul 30, 2024 4:34 PM

While Deadpool & Wolverine’s marketing budget came in at a cool $100 million, the film’s box office rakings have already made up both production and marketing spends in its first weekend
Shantanu David Jul 30, 2024 8:39 AM

SearchGPT will give quick and direct responses with up-to-date information from the web with links to relevant sources
e4m Desk Jul 26, 2024 12:37 PM

The partnership involves interviews, footage-based clips, studio content, and build-up videos, catering to a diverse and multi-lingual audience
e4m Staff Jul 24, 2024 12:44 PM

Arvind Kumar Chaturvedi was earlier Channel Head (UP/UK) and Deputy Managing Editor (Hindi) with India News
e4m Staff Jul 3, 2024 11:30 AM

The e4m Do Good Conference 2024 saw Subi Chaturvedi, Global SVP, Chief Corporate Affairs and Public Policy Officer, InMobi talk about the effective use of technology in ‘doing good’
e4m Staff Jun 13, 2024 6:56 PM

During a keynote speech on Day 2 of Goafest 2024, Snap India head Pulkit Trivedi spoke about how Snapchat has been building a “safe and creative space” for the GenZ
e4m Staff May 30, 2024 12:32 PM

SnapChat comes on board as Goafest co-presenter; ISA and IOAA to hold sessions
e4m Staff May 23, 2024 1:36 PM

Ilya Sutskever was also the Chief Scientist of OpenAI and one of the visionaries behind ChatGPT
e4m Desk May 15, 2024 11:27 AM

Ishan John Chatterjee, Director, YouTube discussed the significance of India as a market for the streaming giant and the prospects of launching YouTube TV in the country among other things
Shantanu David May 15, 2024 8:23 AM

OpenAI's Chief Technology Officer Mira Murati announced the company's upgrade to ChatGPT 3.5 by announcing the new ChatGPT 4o, touted to be a smarter version of its predecessor.
e4m Staff May 14, 2024 9:30 AM

At e4m CTV Conference 2024, Ishan John Chatterjee, Director for YouTube India, explored the ‘Great Indian Screen Shift: How CTV is changing the living room'
e4m Staff May 10, 2024 8:30 AM

YouTube, WhatsApp, FB & X have lost 5-15 percent of their users in India over the past three years, while Instagram and SnapChat have gained, claims YouGov report
Kanchan Srivastava May 1, 2024 8:58 AM

Brands daring to 'go there' should be wary of consequences and fully commit to the idea; some decorum won't hurt either, say experts
Sandhya Raghavan Apr 24, 2024 8:37 AM

Experts decode what Meta AI chatbot means for the digital advertising ecosystem in India
Shantanu David Apr 18, 2024 8:40 AM

ShareChat has also successfully concluded a $49 million funding round from prominent investors including Lightspeed and Temasek
e4m Staff Apr 16, 2024 10:40 AM

The fund will help the company invest further in its ad targeting technology as well as continue the growth of consumer transactions business, the company said
e4m Staff Apr 15, 2024 5:20 PM

Saket Jha Saurabh was previously associated with Meta as their Director and Head of Media Partnerships
e4m Staff Apr 12, 2024 8:54 AM

The firm will focus on providing communications counsel on complex issues
e4m Staff Mar 12, 2024 3:47 PM

Before Axis Mutual Funds, Mudita was the Associate Director, Marketing & Communications at actyv.ai
e4m Staff Feb 27, 2024 2:49 PM

Calling the app 'an antidote to traditional social media', Pulkit Trivedi, Snap India's Managing Director, shares his vision and strategy for Snapchat to grow in India
Kanchan Srivastava Feb 26, 2024 9:07 AM

Gemini will be available in 40 languages as a paid application; out in English as of now
Kanchan Srivastava Feb 9, 2024 10:18 AM

Lifetime Achievement Award winner Nandini Chatterjee shared about her experience at the e4m Women Achievers’ Award 2023
e4m Staff Jan 30, 2024 12:01 PM

NCPCR head Priyank Kanoongo wrote to Mira Chatt, Head of Government Affairs & Public Policy, India, YouTube, asking her to appear at the statutory body’s office on Jan 15
e4m Staff Jan 13, 2024 8:20 AM

Learning the art of personalisation and polishing data security management among other skills that marketing leaders want to gain this year
Sohini Ganguly Jan 2, 2024 8:09 AM

ChatGPT's ability to understand and mimic human conversation made it an invaluable asset in creating personalised experiences for consumers, ultimately boosting brand loyalty and customer satisfaction
Sohini Ganguly Dec 27, 2023 8:10 AM

In his new role, Sharma will spearhead the influencer marketing platform’s revenue growth, strategic partnerships and expansion
e4m Staff Dec 20, 2023 12:22 PM

ShareChat Coin's ad income has increased 2.3 times to Rs 285 crore in FY23
Aditi Gupta Nov 22, 2023 9:06 AM

The latest issue sheds light on the dynamic evolution of the luxury market in India
e4m Staff Oct 30, 2023 8:57 AM

AI-generated rip-offs of books, fake memoirs and the use of deep fakes pose grave ethical and social issues for the media, publishing and advertising sectors, industry watchers shared
Kanchan Srivastava Oct 9, 2023 8:50 AM