Jaya Acharya will lead strategic marketing initiatives aimed at enriching the resort’s brand positioning and enhancing guest engagement through storytelling
BW Wellbeing World of BW Businessworld is coming up with its most awaited annual conclave which will be celebrating the success of the wellbeing industry
Writing for e4m ‘In her footstep’ series, Bhaskar Majumdar shares why her mother has been his inspiration and how she helped him in navigating life's challenges
As per the new Act, all applications for registration of periodicals shall be made in online mode through the Press Sewa Portal only
In an exclusive interview with exchange4media, Rakesh Sharma, president of the Indian Newspaper Society, deliberates on the provisions of the Press and Registration of Periodicals (PRP) Bill, 2023
Guest Column: Bhaskar Majumdar, Head – Marketing Communication, CSR and Digital, India and South Asia, Egis, explains how the scope of work for PR professionals has expanded in today's times
Q3 organic revenue declined 9.1% in APAC
The Rediffusion Board met in Tokyo and unanimously approved the appointment of Oshima
The total number of registered MSOs now stands at 1,486, compared to 1,738 in July
The new bill will enable ease of doing business for publishing companies by simplifying the process of registration and decriminalising archaic penal provisions
Making registration easy, leveraging QR codes, and social media promotion is crucial, says Schacht, the Director of US Sales at Eventsforce Solution
The ministry has warned the MSOs that their inability to furnish the information will be viewed as a violation of registration conditions
This is part of Egis’ ‘Project Clean and Green’
The regulatory authority has initiated a consultation process on the matter
This is the first time that the digital media in India will have regulations
Thakur said that the details of registered publications are published in the ‘Press in India (2020-21)’ report and are available on RNI website
Prior to this, Singh was with Dentsu-Aegis in Mumbai
Panellists shared insights on ‘Should brands & agencies take a public stand on their campaigns, especially during times of crisis,’ at e4m PR & Corp Comm 40 under 40 Summit
Guest Column: Employees need a place where they feel a sense of belonging, and employers will only benefit by providing them with that, writes Bhaskar Majumdar of Egis India
This will be his second stint with the agency
The agency will handle PR campaigns and implement strategies in an organized manner towards the development of the brand
Prior to the appointment, Morris headed Dentsu Aegis Network as CEO while Norman was CEO and Global CDO of GroupM
At the unveiling of dentsu-e4m report, Jain, CRO, ABP Network, while speaking on 'how media planning can become screen agnostic,' also discussed 4 key trends that have emerged distinctly
Arif comes with a total experience of eight years, five years in advertising and three as a brand consultant
Guest Author: Majumdar, Head - Corporate Affairs, Communication and digital media, Egis India, writes that a people-first culture, & work-life balance will be key trends on employee engagement front
The account size is expected to be between Rs 50 and Rs 100 crore
Industry sees it as a step towards collaboration among advertisers, agencies, and media owners
DAN India will now also include Snapchat as one of its priority platforms to distribute ad spends for its brands serviced across the network
Prior to this, Kant was EVP and branch head, Dentsu Webchutney, Delhi and Mumbai
Appoints Priyanka Agrawal as Country Head; Rahul Vengalil as Chief Business Officer
Experts weigh in on brands broaching social and ethical issues in their communication to cater to changing consumer sentiments of our age
Mehra will be exploring newer opportunities across Content, Design, Digital and OTT space
We bring you a roundup of the news that made headlines this past week
Racial justice, community-focused branded entertainment and gender stereotypes formed core themes of discussion on day 3
Gordon Bowen, Co-founder of mcgarrybowen & Chief Creative Officer at DAN, has been named Global Chairman of Dentsumcgarrybowen
The digital campaign, conceptualised and executed by Dentsu Impact, sheds light on the issue of sexual domestic assaults during the COVID-19 lockdown
In e4m’s MarTech Zone webinar, industry leaders spell out how MarTech will change in the new normal post-COVID-19
Guest Column: Bhaskar Majumdar, Head - Corporate Affairs, Communication and digital media, Egis India, writes India will require upskilling and reskilling to meet the talent demands of the future
Nabendu Bhattacharyya, CEO & MD - Milestone Brandcom, will spearhead the initiative aimed at future-proofing the group along with working closely with other DAN markets to strengthen its capabilities
Prior to this, Majumdar was working with Adfactors PR as Senior Group Head
Current CEO David Williams will focus on the role of Global CEO, CRM Group for Dentsu Aegis Network
The tool has been launched under the umbrella of DMC Explore and provides an agnostic approach towards planning and buying on OTT platforms
In today's edition of our 'Beating All Odds' series, Anand Bhadkamkar, CEO of Dentsu Aegis Network India, speaks with Naziya Alvi Rahman, Editor of exchange4media
Experts weigh in on the digital approach during the time of COVID-19, and believe that management of social media channels is of utmost priority during the lockdown
Conceptualised by WATConsult, the video showcases doctors, medical workers and citizens who are bravely doing their bit to fight this global crisis
Clark will report to Tim Andree, Executive Chairman of Dentsu Aegis Network
DDB Chairman Chuck Brymer has been named interim CEO
In the second part of our series — Beating All Odds — Ashish Bhasin, CEO APAC & Chairman India, DAN spoke to Naziya Alvi Rahman, Editor, exchange4media
The agency won the mandate for the campaign following a multi-agency pitch and is now servicing the account from its Mumbai office
Guest Column: Ashish Bhasin, CEO APAC and Chairman India, Dentsu Aegis Network, says while we are practising social distancing, we must practise virtual proximity