policy
The media owners argue the BMC can’t bring a new policy for eight more years
Kanchan Srivastava Sep 2, 2024 9:03 AM
The BMC has stipulated Aug 26 deadline to invite feedback and suggestions from the public and stakeholders
Kanchan Srivastava Aug 23, 2024 4:55 PM
OOH industry players say the new policy might even fail to achieve its primary objective of ensuring public safety, which was the supposed rationale behind the BMC's initiative
Kanchan Srivastava Aug 23, 2024 8:21 AM
As per reports, Mumbai traffic police officials have suggested certain requirements that OOH agencies and permit holders must adhere to before inspections are carried out for NOCs
Following e4m’s report about the ad industry’s concerns about the new BMC OOH policy, the civic body has clarified that in case of accidents OOH owners who will be held responsible and not advertisers
e4m Desk Aug 14, 2024 12:29 PM
ISA and AAAI members say they are alarmed over the new provisions; the civic body has been silent so far
Kanchan Srivastava Aug 14, 2024 9:22 AM
The draft policy proposes 10% hike in licence fee annually, blacklisting of advertisers for non-payment of fee; insurance up to Rs 1 crore, stringent norms for banners and posters as well
Kanchan Srivastava Aug 11, 2024 11:55 AM
e4m reported on July 17 that BMC was contemplating banning of video ads on DOOH
The ministry will be meeting various departments and stakeholders separately from mid-July
OOH players say they were not consulted while framing the draft policy, and the proposals are 'unjustified and irrational'
Kanchan Srivastava Jul 4, 2024 8:50 AM
TAM’s application for a licence to start broadcast ratings is pending at the MIB for over a year now, sources say
Kanchan Srivastava Jun 28, 2024 8:27 AM
In its recommendations on inputs for National Broadcasting Policy, TRAI touches on a lot of peripheral issues rather than recommending core issues which impact growth of the sector, say experts
Aditi Gupta Jun 24, 2024 8:45 AM
Authority recommends revamping existing audience measurement system to establish a transparent and credible rating system for television, radio and OTT broadcasting services
e4m Staff Jun 21, 2024 8:58 AM
In its recommendations on National Broadcasting Policy, TRAI said that there's a lack of an effective mechanism to authenticate subscriber data numbers on the FreeDish
e4m Staff Jun 21, 2024 8:44 AM
As part of its recommendations on the National Broadcasting Policy, TRAI has said there is a need to encourage single-window clearances to ensure ease of doing business and enhance investments
e4m Staff Jun 21, 2024 8:31 AM
The Authority had floated a pre-consultation paper on 21st September 2023, to elicit the issues needed to be considered for the formulation of ‘National Broadcasting Policy’
e4m Staff Jun 20, 2024 11:35 AM
The draft will also encompass guidelines for digitised hoardings following complaints by citizens and motorist
e4m Desk Jun 14, 2024 12:43 PM
At an open house discussion on National Broadcast Policy held by TRAI, stakeholders said there was a need to create a level playing field
Aditi Gupta May 16, 2024 9:07 AM
Media bodies like IBDF, NBDA and IAMAI reportedly raised several concerns about the National Broadcasting Policy consultation paper released in April
Samir Sethi, Head of Brand Marketing, Policybazaar, talks about his brand journey, ways to connect with audiences, advertising during elections and more
Arka Roy Chowdhury Apr 30, 2024 1:05 PM
Chairman Anil Kumar Lahoti on Thursday said TRAI’s goal is to provide a level playing field to all stakeholders in the industry
Aditi Gupta Apr 26, 2024 8:25 AM
Broadcast experts say the policy does not address major challenges such as over-regulation, price controls and interconnection, but instead emphasises on the larger M&E industry concerns
Sonam Saini Apr 3, 2024 8:44 AM
In the consultation paper for National Broadcast Policy, TRAI expressed concerns about sole reliance on BARC for ratings
According to TRAI, the consultation paper raises questions about policy and regulatory measures
At FICCI Frames, the TRAI chairman shared that the regulator has completed pre-conversation to identify the focus area and is ready with a detailed consultation paper
Sonam Saini Mar 6, 2024 7:29 PM
Sanjay Jaju, Secretary, Ministry of Information and Broadcasting, Govt of India, spoke at FICCI Frames 2024, about the pivotal role of Indian M&E and the various government initiatives to bolster it
Union Minister Rajeev Chandrasekhar gave the assurance to companies affected by Google's move to delist some apps from Play Store during a virtual interaction on Monday
By removing certain ad targeting options, Meta is only decluttering its toolbox, say experts who are certain that the impact, if any, would be marginal on advertisers
Sohini Ganguly Feb 5, 2024 8:34 AM
The two-film campaign shows the emotional aspects of what goes behind every claim
e4m Staff Jan 15, 2024 12:22 PM
The portal, focused on demystifying governance and government policy, is expected to go live on November 1
e4m Staff Oct 26, 2023 7:00 PM
Sharma will be seen educating customers about the benefits of comparing and buying insurance in his signature comic style
e4m Staff Oct 25, 2023 4:22 PM
The regulatory body had released a pre-consultation paper on inputs for formulation of "National Broadcasting Policy" on September 21, 2023
e4m Staff Oct 11, 2023 5:29 PM
The other key winners include Puretech, EssenceMediacom, Fulcro, Bandhan AMC Limited, IndusInd Bank and NPCI
e4m Staff Oct 10, 2023 9:45 PM
Reddy, who was Microsoft’s Senior Director - Mixed Reality Engineering and Head of XR regulatory affairs, APAC & MEA, joins Google at a time when the tech major is facing antitrust challenges
Written comments have been invited from the stakeholders by October 10, 2023
e4m Staff Sep 21, 2023 3:44 PM
The court said prima facie, there was no evidence of trademark infringement
exchange4media Staff Sep 8, 2023 8:39 AM
Guest Column: Dr. Srinath Sridharan, Author, Policy Researcher & Corporate Advisor, writes why the responsibility of upholding truth lies not only with journalists but also individuals & institutions
Dr. Srinath Sridharan Jul 6, 2023 6:58 PM
Panellists at the e4m TV First Conference shared their perspectives on how connected TV is the essential link between digital and traditional mediums
exchange4media Staff Feb 3, 2023 4:51 PM
As per the FM, the policy will push innovation and research by start-ups and academia
exchange4media Staff Feb 1, 2023 12:36 PM
The insurance company won 3 gold, 1 silver and 1 bronze metals for its impressive content marketing campaigns across categories
exchange4media Staff Jan 25, 2023 10:45 AM
Mindshare, Tata Digital, Network18 and ZEEL among other key winners
exchange4media Staff Jan 24, 2023 8:53 PM
Employees of the company can avail themselves of leaves for a wide variety of reasons from pursuing new hobbies to spending quality time with family
exchange4media Staff Jan 2, 2023 12:59 PM
The government has also decided to showcase the potential of the sector via a campaign
exchange4media Staff Dec 27, 2022 9:18 AM
Musk promised that going forward all policy changes in the organisation will be decided through vote
exchange4media Staff Dec 19, 2022 10:44 AM
The CEO of Policybazaar took the stage at Pitch BrandTalk to share insights on the brand’s consumer-centric approach
exchange4media Staff Dec 2, 2022 8:37 AM
