vivo
Crafted by VML India, the campaign film revolves around the concept that even ordinary moments can be transformed into something beautiful
e4m Staff Mar 19, 2024 1:05 PM
The initiative was based on the insight that while India has the most number of enrollments in STEM education, the conversion of women who actually get into the workstream after that is just 17%
Sohini Ganguly Mar 8, 2024 1:24 PM
Companies associated with countries perceived to be unfriendly to India should submit additional documents, say news reports citing BCCI's guidelines in ITT for IPL 2024-2028
e4m Staff Dec 27, 2023 5:20 PM
This year, brands aim to redefine what Diwali means beyond the celebrations
e4m Staff Nov 10, 2023 8:57 AM
Wunderman Thompson was appointed following a multi-agency pitch process
exchange4media Staff Jul 17, 2023 11:26 AM
The brand joins Famous Innovations' roster of clientele, including Haier, Titan, Times Group, Unilever
exchange4media Staff May 10, 2023 4:30 PM
The film conceptualised by Havas Worldwide India stars Karan Wahi and Anya Singh
exchange4media Staff Apr 1, 2023 2:00 PM
The #StyleDance challenge ‘Color My Style’ campaign has been conceptualized by Havas Worldwide India
exchange4media Staff Feb 20, 2023 2:06 PM
Here's a roundup of all the impressive spots between December 16 and 31
exchange4media Staff Jan 9, 2023 8:47 AM
The cinematic campaign film has been shot entirely on the Vivo X80 Pro smartphone
exchange4media Staff Dec 5, 2022 12:25 PM
The campaign is based on a real-life experience and makes one think about the need to secure their loved ones
exchange4media Staff Sep 26, 2022 2:52 PM
As per reports, the company has registered profit after 4 years
exchange4media Staff Sep 13, 2022 11:27 AM
This festive season when brands are looking at leaving the pandemic behind, industry experts share how vivo Pro Kabaddi League can give brands enough mileage to achieve their objectives
Ritika Raj Aug 22, 2022 10:22 AM
The league has become a premier media vehicle for brands due to its wide reach, high ad attention and time spent per viewer
exchange4media Staff Aug 17, 2022 10:27 AM
The season ahead could be a spectacle for fans as well as advertisers on TV looking to leverage this high-impact media vehicle
exchange4media Staff Aug 9, 2022 10:12 AM
Through this partnership, vivo will leverage its rights to the emblem and official brand identities
exchange4media Staff May 12, 2022 1:17 PM
The 2-minute video sheds light on the purpose of creating a world of goodness through simplified technology and experiences
exchange4media Staff Apr 30, 2022 8:53 AM
Take a look at exchange4media’s fortnightly collection of the best ads released between February 26 and March 11
exchange4media Staff Mar 15, 2022 8:42 AM
Flipkart has launched a new campaign that has the social media fascinated for the upcoming vivo Series T
exchange4media Staff Feb 3, 2022 5:19 PM
The Vivo V23 campaign enabled influencers and diners to share selfies and stories using live location-based Instagram on Tagtalk
exchange4media Staff Jan 31, 2022 10:01 AM
The second article in the PowerPlay Series discusses how IPL has empowered brands in their pursuit to become unicorns, as we approach the 15th season of India’s favourite mega event
exchange4media Staff Jan 27, 2022 7:21 PM
The league, which began on 22 Dec 2021 will culminate in in Feb 2022
exchange4media Staff Jan 25, 2022 5:28 PM
The PowerPlay Series discusses why IPL is the preferred choice of platform for brands across categories as we approach the 15th season of India’s favourite mega event
exchange4media Staff Jan 17, 2022 11:14 AM
The partnership will help Vivo’s 50 mn daily active users across South East Asia discover world-leading editorial content in new ways
exchange4media Staff Jan 14, 2022 11:00 AM
While some industry experts say it could be political posturing due to upcoming state polls, others talk about vivo’s dwindling business or poor ROI that forced it to exit as IPL’s title sponsor again
exchange4media Staff Jan 12, 2022 9:13 AM
The decision to get associated with IPL as the title sponsor, experts say, is a logical next step in the company’s attempt to become a modern, new-age, consumer-facing business
Mansi Sharma Jan 12, 2022 9:00 AM
The decision over the sponsorship change was reportedly taken during the IPL Governing Council meeting on Tuesday
exchange4media Staff Jan 11, 2022 2:36 PM
Under this sponsorship, Astral Limited will appear as the 'Powered By' partner for the team across various platforms
exchange4media Staff Dec 23, 2021 7:31 PM
vivo, Tata Motors Commercial Vehicles, A23, Dream11, Mfine, Byju’s, Officer’s Choice and Parimatch News come onboard
exchange4media Staff Dec 20, 2021 10:57 AM
The league returns to Star Sports Network and Disney+ Hotstar with Season 8 on December 22 after a two-year hiatus
exchange4media Staff Dec 6, 2021 12:19 PM
PKL is breaking all records in its ability to lead consumers through a brand’s adoption cycle, building high associative value for brands through innovative advertising solutions
exchange4media Staff Nov 25, 2021 10:30 AM
Year after year, the Pro Kabaddi league has elevated the status of Kabaddi as a sport, and created ample opportunities for brands to cut across target audiences in India
exchange4media Staff Nov 11, 2021 4:12 PM
The league will be conducted without spectators, at a single venue, stepping away from the traditional caravan format followed in the previous seasons
exchange4media Staff Oct 6, 2021 1:13 PM
The far-reaching impact of the tournament has benefited brands associating with limited outlays, giving them a significant inflection in both brand and business outcomes
exchange4media Staff Aug 26, 2021 5:41 PM
A total of 59 players were retained across all 3 categories - Elite Retained Players (ERP), Young Players (RYP) and New Young Players (NYP)
exchange4media Staff Aug 20, 2021 4:10 PM
With this phase 2 IPL having just 31 matches, the outlay required by brands to amass large scale reach and attention is much lower
exchange4media Staff Aug 13, 2021 10:38 AM
The promotional campaign for the launch will be rolled out soon and the show is all set to be launched in the Zee Tamil channel
exchange4media Staff Jul 27, 2021 1:12 PM
Srinivas, Director and Head - Global Business Group, Facebook India, discusses how brands are using FB, Instagram & Whatsapp for driving their businesses, interacting with consumers, and more
Tasmayee Laha Roy Jul 21, 2021 9:00 AM
Customers of smartphone brands like Xiaomi, Samsung, vivo, and OPPO form a majority of the company's active user base
exchange4media Staff Jul 13, 2021 2:39 PM
Vivo India Head of Marketing Strategy Nipun Marya talks about the brand’s association with UEFA Euro and international campaign 'To Beautiful Moments'
Mansi Sharma Jun 9, 2021 8:46 AM
The actor will be seen across the marketing campaign for the Y-Series range of phones
exchange4media Staff Jun 7, 2021 11:07 AM
The campaign will roll out beginning today, airing on television in Europe, the Middle East, Southeast Asia and China, and around the world on Facebook, Instagram and YouTube
exchange4media Staff Jun 1, 2021 3:04 PM
