bharat
As per earlier reports, the platform was to be launched in July but the date got pushed to August
e4m Staff Sep 6, 2024 11:48 AM
Neeta Nair speaks to BFSI leaders at a roundtable during the second edition of Pitch BFSI Marketing Summit hosted by e4m in Mumbai
The e-auction will be conducted as per e-auction methodology for allotment of DD Free Dish slots to private TV channels, notified by the pubcaster on Jan 27, 2023
e4m Staff Aug 29, 2024 3:14 PM
The summit brought together over 300 delegates, including top government officials, policymakers, entrepreneurs, and business leaders, for a series of 14 insightful sessions
e4m Staff Aug 22, 2024 2:47 PM
Prasar Bharati has laid down two categories for apps to send their proposals for integration with its OTT platform; the pubcaster has said there is no last date for submission of proposals
e4m Staff Aug 21, 2024 12:16 PM
A detailed dialogue with CCI is crucial to move ahead say legal experts who believe that the antitrust regulator may ask for more meaningful divestiture if it allows the combination to go ahead
Sonam Saini Aug 21, 2024 9:25 AM
Stakeholders share the platform's proposed multi-channel ecosystem is a welcome move but there are concerns about the yardsticks to be put in place for aspects like content and revenue-sharing
Chehneet Kaur Aug 19, 2024 9:07 AM
Industry experts say that by permitting private channels to stream on Prasar Bharati’s OTT platform, the pubcaster is breaching guidelines for uplinking and downlinking of satellite TV channels
Aditi Gupta Aug 16, 2024 8:47 AM
The e-auction, tentatively scheduled for August 28th, 2024, will offer MPEG-2 slots for the period from September 5th, 2024, to March 31st, 2025
e4m Staff Aug 16, 2024 8:25 AM
The pubcaster in the content sourcing policy for its new OTT platform, shared the revenue-sharing model for TV, OTT and digital networks
e4m Staff Aug 13, 2024 3:38 PM
The pubcaster has outlined modes for sourcing content, including commissioning (may involve co-production or public-private partnerships), revenue sharing, licence fees or royalties & sponsorships
e4m Staff Aug 13, 2024 1:07 PM
As per reports, Vinod Ramgopal Maheshwari breathed his last on August 12 in Mumbai
e4m Staff Aug 12, 2024 3:38 PM
During the summit, Fadnavis spoke on the state development projects, energy initiatives, and the challenges faced during his tenure
Experts, however, say Prasar Bharati’s OTT raises significant concerns for DPOs, as the move to offer free registration & revenue sharing could disrupt the industry and negatively impact rev streams
Sonam Saini Aug 8, 2024 9:05 AM
Filter Coffee Co. will manage Bharat Vedica's social and digital media strategies and influencer partnerships
e4m Staff Aug 7, 2024 11:56 AM
Advertisements on the OTT stream will be inserted by Prasar Bharati at appropriate junctures, the ministry has said
Ajay Sharma may lead Corporate, Government and Retail Sales and Revenue Generation Practice
e4m Staff Jul 30, 2024 8:19 AM
Previously, he worked for Travelyaari.com (Mantis Technologies) as its Marketing Head and is the founder of the Bangalore-based Mindscapes Enhance Communications
Only the satellite channels licensed by the Ministry of I&B would be allowed to participate in the e-auction
e4m Staff Jul 17, 2024 12:21 PM
The meeting, held with industry players, emphasised the necessity of a consistent licensing framework and equitable adherence to regulations for all participants
e4m Staff Jul 16, 2024 11:39 AM
The slots are for the period between July 24, 2024 and March 31, 2025
e4m Staff Jul 15, 2024 12:26 PM
The measure, said TRAI, will prevent unauthorised re-transmission of TV channels and combat piracy
Rupyy, BharatPe bagged the lending platform of the year award, Zaggle's Raj N secured the fintech leader of the year
Bharath Ram appointed as Chief Product Officer & Ad Tech Platform Lead, Vijay Sheshadri as Chief Technical Advisor & Shoury Bhardwaj as Engineering Leader
Sonam Saini Jul 5, 2024 10:47 AM
Bidding in the auction of MPEG-4 was open to all genres and language channels at a reserve price of Rs 1.6 crore per annum
e4m Staff Jun 10, 2024 2:31 PM
Times Now and Times Now Navbharat have introduced two new state-of-the-art Studios, offering an immersive and interactive experience
The announcement was made by CEO Prasar Bharati, Gaurav Dwivedi during an interaction with the media in New Delhi today
Tyagi has been a founding member of 'Times Now Navbharat' where he used to host 'Dhakad Exclusive' and 'Sankalp'
e4m Staff May 28, 2024 4:08 PM
The proposed platform will reportedly showcase content that will promote Indian nationalism, culture and values
e4m Desk May 13, 2024 10:42 AM
At the IMC 2024, marketing expert Ketan Bharati and Birla Group's Deepali Nair spoke about how publishers can shake things up in the magazine space to draw in more advertisers
The scope of work will include branding, marketing, promotion, media planning, sales and buying of the OTT platform
Industry insiders say some news channels increase ad rates by more than 50%, while others hike them 100% during polls
Chehneet Kaur and Sonam Saini Apr 22, 2024 8:51 AM
Tech giant earned Rs 135 crore since January this year through political advertising alone, even before polls
Kanchan Srivastava Apr 18, 2024 8:44 AM
Nalin Negi has been associated with the fintech portal since 2022 and was appointed interim CEO in 2023
e4m Staff Apr 16, 2024 12:35 PM
