mali
The new brand is a ‘comprehensive approach to nutrition’ focused on the health and nutritional needs of those above the age of 45
e4m Desk Aug 27, 2024 12:17 PM
Kidbea's latest funding news follows a pre-series A round in January 2024, where the brand Secured USD 1 million
e4m Staff May 31, 2024 5:27 PM
While it's unclear what led to Cetaphil suddenly trending on X, netizens took the opportunity to pit the brand against homegrown favourites like Boroline, Vicco Turmeric, Patanjali and Minimalist
Chaitanya Ramalingegowda, Co-founder and Director of Wakefit, explains why humour works in ad campaigns, stresses the importance of ideas before big budgets, and more
Neeta Nair Mar 18, 2024 3:59 PM
Some blame consumer influx that's leading to lower ad costs. Others say that 'slowdown' is a misnomer for market correction. Nevertheless, experts agree that the digital ad industry is resilient
Shantanu David Mar 15, 2024 8:51 AM
Minimalist Co-founder Mohit Yadav says for international market, they will leverage a combination of digital platforms, traditional media channels, influencer partnerships and experiential marketing
Sohini Ganguly Feb 23, 2024 6:16 PM
Ipsos' Chief Client Officer (Local Markets) Jim Needell and Chief Client Officer (APEC) Suresh Ramalingam talk about the trends in purchase behaviours, client needs, India as a market and more
Sohini Ganguly Feb 13, 2024 8:37 AM
Guest Column: Chaitanya Ramalingegowda, Director & Co-founder, Wakefit.co tracks the trends that resonate deeply with the essence of the sleep solutions brand
Chaitanya Ramalingegowda Feb 5, 2024 8:47 AM
In 2023, Abhishek Malik was recognized as one of the winners at Impact’s “TOP 30 under 30” young agency professionals in the A&M space
e4m Staff Jan 10, 2024 3:49 PM
At the e4m Red Carpet Awards and Summit, emcees got on stage, not to host but to be a panellist this time and share their side of experiences
Chehneet Kaur Jan 2, 2024 12:50 PM
Hemant Malik, Wholetime Director on the Board of ITC & Divisional Chief Executive-Foods at ITC Ltd., reflects on his years of friendship and partnership with Sinha
Sonam Saini Dec 2, 2023 8:42 AM
“Becoming a brazen apologist for the hate propaganda spread by @arivalayam (DMK),” Parthasarathy wrote in a tweet
exchange4media Staff Sep 11, 2023 3:08 PM
Parthasarathy who resigned from The Hindu Group in January 2023 as Chairperson has criticised the paper for carrying a full-fledged election poster
exchange4media Staff Sep 4, 2023 11:22 AM
At the Pitch CMO Summit- Bengaluru 2023, Chaitanya Ramalingegowda, Director and Co-founder of Wakefit explained how authentic and transparent brands can add value to the lives of their customers
exchange4media Staff Aug 18, 2023 3:24 PM
Sunayna Malik, Managing Director, India, Senior VP, APAC, Archetype, shares how AI is playing the role of a mentor for young PR professionals and other policies provided by the agencies to them
Ruchika Jha Jul 18, 2023 2:02 PM
Lakshman has been associated with the group for over four decades
exchange4media Staff Jun 6, 2023 4:53 PM
In her post, Malini Parthasarathy said that the scope for her editorial views were shrinking in the group
exchange4media Staff Jun 5, 2023 7:22 PM
Prior to joining Leaf Round, Ramalingam was the Head of Marketing at CoinDCX
exchange4media Staff Apr 4, 2023 3:29 PM
Industry observers say that creating relevant content helps brands resonate with the target audience but needs to be relatable and interesting
Shantanu David Feb 3, 2023 8:59 AM
Most recently, Malik was Head of Global Business Marketing at Spotify
exchange4media Staff Nov 29, 2022 5:19 PM
It may be a while before brands find a perfect substitute for Twitter, say industry watchers, who suggest placing their bets on the next best platform that suits their objective
Shantanu David Nov 14, 2022 8:29 AM
Current APAC CEO Christophe Cambournac moves to global role
exchange4media Staff Oct 26, 2022 8:55 AM
She will lead strategic marketing and communication efforts for the brand
exchange4media Staff Sep 23, 2022 11:47 AM
Wakefit Co-founder Chaitanya Ramalingegowda talks to e4m about the company’s marketing trajectory, the trust on word of mouth and more
Nilanjana Basu Sep 19, 2022 8:37 AM
The awards celebrate individuals, entities and organisations who have contributed to materially improving the condition of society, the economy and the planet
exchange4media Staff Sep 12, 2022 11:39 AM
Features in latest campaign for their Black Edition range of charging products
exchange4media Staff Aug 4, 2022 11:25 AM
The campaign features athletes Bajrang Punia, Manpreet Singh, Sathiyan Gnanasekaran, Lakshya Sen, Sakshi Malik & Lovlina Borgohain
exchange4media Staff Jul 30, 2022 8:33 AM
He was earlier working as Head of Operations for international businesses
exchange4media Staff Jul 26, 2022 3:43 PM
The jury was chaired by Dr Annurag Batra, Chairman & Editor in Chief, BW Businessworld and e4m Group, and Sunayna Malik, MD & Senior Vice President, Archetype
exchange4media Staff Jun 27, 2022 8:49 AM
Mehernosh Malia, Head – Dairy Business, Nestlé India, talks about the new recycling campaign by Nestle a+, promotion strategies, collaboration with Tetra Pak & Reliance Retail, plans ahead and more
Ritika Raj Mar 19, 2022 8:07 AM
The film celebrates womanhood, the spirit of women of dreaming big within the four walls of their homes and breaking all boundaries
exchange4media Staff Mar 8, 2022 11:46 AM
In today's edition of ‘Pride of India Brands 2021’ series, Wakefit.co Co-founder & Director Chaitanya Ramalingegowda talks about the brand journey and marketing strategies for the company
Mansi Sharma Feb 8, 2022 8:50 AM
We bring you a roundup of the news that made headlines this past week
exchange4media Staff Dec 4, 2021 8:33 AM
Malik, Divisional Chief Executive - Foods, ITC and the Jury Chair for The Maddies 2021, also noted that the measurability of mobile medium makes it an ideal advertising platform
exchange4media Staff Nov 29, 2021 9:05 AM
The best minds in the world of marketing along with Jury Chair Hemant Malik, Divisional CE - Food Business, ITC ltd., shortlisted the entries on the basis of Concept, Innovation, Execution and Results
exchange4media Staff Nov 22, 2021 9:04 AM
The mandate includes both offline and online media mandates of BRILLON, including e-commerce
exchange4media Staff Oct 8, 2021 11:27 AM
Singh will reportedly seek a bigger global role outside and is currently on his notice period
exchange4media Staff Sep 20, 2021 10:17 AM
The movement to restore hope for children has already garnered support from influential personalities like Sri Sri Ravi Shankar, Haile Gebrselassie, Sakshi Malik, Rahul Bose, and more
exchange4media Staff Sep 13, 2021 3:22 PM
The agency pulled off the feat in the last couple of months despite Covid challenges
exchange4media Staff Sep 8, 2021 10:16 AM
The initiative by Godrej Locks acknowledged the contributions of Covid warriors
exchange4media Staff Aug 30, 2021 12:27 PM
The campaign encourages India to take inspiration from real-life heroes like Deepa Malik, Manasi Joshi, Sania Nehwal and Sunil Chhetri who have fought their way and came back stronger
exchange4media Staff Aug 16, 2021 2:42 PM
The movement will garner support from athletes Sakshi Malik, Bhuvneshwar Kumar, Rohan Bopanna, Karman Kaur Thandi and T Gopi
exchange4media Staff Aug 12, 2021 4:55 PM
Produced by MissMalini Productions and streaming on Voot, the show's line-up includes celebrity guests like Saif Ali Khan, Ananya Panday, Ali Fazal & Richa Chadha, and many more
exchange4media Staff Aug 9, 2021 5:44 PM
Swiggy will also celebrate its 7th birthday at the Bigg Boss OTT house
exchange4media Staff Aug 3, 2021 12:07 PM
