omi

Poulomi Ray has over 16 years of experience in the marketing and communications domain
e4m Staff Aug 30, 2024 12:06 PM

Poulomi Ray has in the past held significant roles in organizations such as Metro Goldwyn Mayer (USA), DLF Camellias and Paras Buildtech
e4m Staff Aug 28, 2024 4:52 PM

'Her refreshing approach and genuine charm align with our brand’s principles of authenticity and inclusivity,' said Sunil Agarwal, Founder and Chairman of Joy Personal Care
e4m Staff Aug 21, 2024 2:46 PM

The partnership aims to develop innovative campaigns that highlight the growing market for comfortable athleisurewear
e4m Staff Aug 6, 2024 11:16 AM

Paulomi Dhawan, Chairperson, Make-A-Wish India, spoke to e4m on her association with advertising veteran Bobby Sista's passing
e4m Staff Jul 29, 2024 8:23 AM

This number equals that of the contractual workforce employed in the e-commerce sector, says the Survey
Kanchan Srivastava Jul 22, 2024 7:24 PM

FAU-G: Domination will be marketed and distributed by Nazara Publishing
e4m Staff Jun 27, 2024 11:37 AM

Palakunnathu G Mathai was associated with leading publications like Business Standard, Economic Times and The Telegraph
e4m Staff May 16, 2024 1:57 PM

Certainly, there can be countless factors contributing to someone's passing, but stress at workplace undoubtedly exacerbates many underlying health conditions
Naziya Alvi Rahman Mar 13, 2024 8:04 AM

SRK will endorse JOY Lemon Face Wash, among other flagship products of the company, alongside Sanya Malhotra
e4m Staff Mar 12, 2024 1:55 PM

Shuvadip Banerjee, Chief Digital Marketing Officer, ITC, and member of ISA & MRSI managing committee on why ISA has backed ISEC and how the new classification system will help advertisers
Kanchan Srivastava Feb 28, 2024 9:09 AM

MRSI held a panel discussion where research analysts and marketers discussed the challenges in reaching out to consumers and why a new measurement system like ISEC is needed
Chehneet Kaur Feb 22, 2024 8:58 AM

ISEC is far more representative, stable and less volatile compared to NCCS, said MRSI
e4m Staff Feb 21, 2024 4:10 PM

NODWIN Gaming will acquire 100% of the shares of Comic Con India at a valuation of Rs 55 crore
e4m Staff Jan 24, 2024 4:51 PM

This latest issue explores India's economic dynamics with insights into the upcoming interim budget, entrepreneurial resilience of the young and the transformative impact of technology
e4m Staff Jan 19, 2024 3:20 PM

As the D-day of Jan 20 comes closer, e4m Editor Naziya Alvi Rahman explores if the Zee-Sony engagement will blossom into a joyous reunion or will it crumble under the weight of pressures and egos?
Naziya Alvi Rahman Jan 17, 2024 8:39 AM

The firm will now take charge of all public relations activities for Bel Group in Singapore, Indonesia, and Malaysia
e4m Staff Jan 12, 2024 5:14 PM

With a potential merger on the horizon, is there a chance for Viacom and Disney Star to shake hands and make nice this upcoming IPL season?
Naziya Alvi Rahman Jan 11, 2024 8:29 AM

Three significant developments may revolutionize the pitch process in the ad world, shifting the spotlight from pricing and refocussing it on talent and service excellence in 2024
Naziya Alvi Rahman Dec 28, 2023 8:53 AM

Domino’s India unveiled a new avatar, refreshed packaging, and an elevated dine-in experience. Sandeep Anand, EVP and CMO, reveals how the brand remains in sync with its core TG – the Gen Zs and more
Simran Sabherwal Dec 26, 2023 8:48 AM

The business is to be handled by Open Mind, a specialised unit under GroupM. The account was earlier with Havas Media
Naziya Alvi Rahman Dec 22, 2023 8:34 AM

The pizza chain has unveiled a new look, which captures the essence of being a companion for every joyful moment, the company said
e4m Staff Dec 19, 2023 6:47 PM

Divgikar, an artist who is one of India's prominent LGBTQ voices, has reiterated an important message on inclusivity through the digital ad
e4m Staff Nov 17, 2023 11:41 AM

As part of our D2C Revolution series, Mazumdar, Foxtale’s Founder and CEO, tells us about what it takes to build a skincare brand on trust, kindness and conviction
Chehneet Kaur Oct 10, 2023 8:59 AM

Along with TV, OTT and digital, carmakers are stressing the use of radio and vernacular communication to connect with consumers in the last mile
Aditi Gupta Oct 3, 2023 8:42 AM

ShareChat and Moj City Connects Kolkata saw industry leaders charting the future of regional short-form content and language-first communication
NATIVE CONTENT Sep 28, 2023 5:06 PM

In a conversation with e4m, Deepali Agarwal, Business Head- Personal Health, Philips Indian Subcontinent, talks about the upcoming festive season, consumer behaviour shifts, challenges and more
Chehneet Kaur Sep 28, 2023 8:48 AM

Ganguli, the Editorial Director of ET, has stepped down to take on a more strategic role as a guide to leadership
e4m Staff Sep 27, 2023 4:59 PM

Google forged deals with phone makers to maintain its monopoly over rivals, the US government argues
exchange4media Staff Sep 13, 2023 7:33 AM

The #BeardsAtWork campaign has been released on the occasion of World Beard Day
exchange4media Staff Sep 4, 2023 2:22 PM

Chopra was associated with the organisation for about 18 years
exchange4media Staff Sep 1, 2023 1:55 PM

Sources hint that in the next board meeting on Sept 26, MRUC’s technical committee is expected to come up with viable options for the revival of the IRS
Naziya Alvi Rahman Aug 30, 2023 9:15 AM

Naomika Negi’s video has got over 203K views on Instagram and more than 8000 views on Twitter
exchange4media Staff Aug 22, 2023 11:15 AM

'We look forward to leveraging his expertise in amplifying the Table Space brand' said CEO Amit Banerji
exchange4media Staff Aug 9, 2023 11:04 AM

This edition of Naziyanomics dissects the tussle between brands and ad agencies, and wonders if a joint committee is the way forward
Naziya Alvi Rahman Aug 8, 2023 8:48 AM

Big-ticket cricketing events, state and general elections, and the festival season expected to revive ad spending
Naziya Alvi Rahman Aug 1, 2023 8:51 AM

Dasgupta has been at the helm of several organisations like Zirca Digital Solutions and Aidem Ventures
exchange4media Staff Jul 21, 2023 11:03 AM

The new-age entertainment and media company will showcase a line-up featuring Indian history, mythology, superheroes, comics and more
exchange4media Staff Jul 20, 2023 10:43 AM

Bike-bound delivery riders with smoke trailing from their delivery boxes were seen in the campaign
exchange4media Staff Jul 10, 2023 3:52 PM

After a tumultuous two years, Dentsu India is looking at restoring its reputation & rebuilding a strong team under the leadership of Harsha Razdan. Here’s a closer look at the reversal of the wrongs
Naziya Alvi Rahman Jul 4, 2023 8:34 AM

A source privy to the development has confirmed the news to exchange4media
exchange4media Staff Jul 3, 2023 3:33 PM