tv-rating
Since affluent audiences are shifting towards OTT, entertainment channels are concerned that they might lose ratings in the new system, say industry sources
Kanchan Srivastava Jul 11, 2024 8:42 AM
Posting content on YouTube is a common practice for broadcasters, but usually, it is either small clips or teasers. However, Sony has been uploading full episodes of most of its TV shows on YouTube
Aditi Gupta Jul 5, 2024 9:09 AM
TAM’s application for a licence to start broadcast ratings is pending at the MIB for over a year now, sources say
Kanchan Srivastava Jun 28, 2024 8:27 AM
Authority recommends revamping existing audience measurement system to establish a transparent and credible rating system for television, radio and OTT broadcasting services
e4m Staff Jun 21, 2024 8:58 AM
At e4m Media Debate on ‘Does India need multiple TV ratings providers?’, Rajiv Dubey, Senior General Manager and Head of Media for Dabur, spoke against the motion
e4m Staff Apr 25, 2024 4:31 PM
Industry players discussed the authority of the current ratings system and whether having multiple agencies will cause increased complexities, discrepancies and expenses
e4m Staff Apr 25, 2024 9:07 AM
In the consultation paper for National Broadcast Policy, TRAI expressed concerns about sole reliance on BARC for ratings
Ends year with 6 of India’s Top15 most viewed shows, as per BARC ratings
Experts say it is not just the smaller number of meters but also the slow pace of installation of these meters that makes the whole purpose insignificant
Aditi Gupta Jan 8, 2024 8:30 AM
As per the channel, Aaj Tak has secured the leading spot in rating charts for week 49; 13% share in the Hindi Speaking Market and 12.6% in rural
e4m Staff Dec 13, 2023 8:58 PM
As reported by e4m, BARC had asked MIB to clarify if it is supposed to provide broadcasters Respondent Level Data or Raw Level Data
e4m Staff Sep 15, 2023 9:22 AM
Experts shared that having access to the Raw Level Data would increase transparency and help broadcasters understand trends and patterns better
Naziya Alvi Rahman & Sonam Saini Aug 23, 2023 8:37 PM
The NBF has written a letter to the MIB claiming that a group of broadcasters are attempting ‘to impede the ongoing transparent process of publishing weekly ratings for the news genre’
Naziya Alvi Rahman Aug 10, 2023 8:41 AM
According to BARC data, in Week 25, the channel in TN and Pondicherry—both urban and rural markets—recorded 1100 GRPs among the MF15+ target audience
exchange4media Staff Jul 3, 2023 3:35 PM
Guest Column: Markand Adhikari, Chairman & Managing Director of SAB Network, questions the imbalance in BARC ratings
Markand Adhikari Apr 10, 2023 6:51 PM
Experts say while an overall lull post Diwali is expected, for news channels, factors such as decline in viewership and channels pulling out of BARC ratings are making planners wary
Sonam Saini Dec 14, 2022 8:35 AM
As per BARC data, the channel registered a market share of 19.5% in HSM 15+ on October 25
exchange4media Staff Nov 10, 2022 7:14 PM
Dr Annurag Batra, Founder, exchange4media Group and Editor-in-Chief of BW Businessworld, explores why the two industries are losing their audiences
Annurag Batra Nov 3, 2022 6:48 PM
BARC India Chairman Sinha said the council will hold discussions with ZMCL about its decision to pull out of the measurement system
Javed Farooqui Oct 3, 2022 8:36 AM
In a statement, the ISA has stated that BARC India has introduced an algorithm into its data validation method to remove the impact of the landing page on forced viewership data across channels
exchange4media Staff Jun 21, 2022 4:49 PM
The ratings agency has stated that it needs more time to release data to account for time to carry out technical checks and validation of data
exchange4media Staff Mar 17, 2022 8:41 AM
The genre classification of TV channels will be done basis the MIB licence category and the programming aired during the entire day over 13 weeks
exchange4media Staff Mar 4, 2022 8:22 AM
While Star Utsav led Hindi Speaking Market, Sun TV ruled South
exchange4media Staff Feb 21, 2022 7:57 AM
BARC has said it will address queries around the methodology and the review process adopted in arriving at the Augmented Data Reporting Standards
exchange4media Staff Feb 10, 2022 8:51 AM
Speaking in the Lok Sabha, the I&B minister also said that government is yet to decide on notification of new uplinking/downlinking guidelines for TV channels
exchange4media Staff Feb 9, 2022 8:24 AM
Weekly data for news & special interest genre channels to be reported as per Board & Technical Committee approved Augmented Data Reporting Standards
exchange4media Staff Feb 7, 2022 4:16 PM
TV news industry is eagerly waiting for BARC to release the data as the genre hopes to reap a windfall gain in ad revenue in the run-up to the state assembly elections which will conclude on March 10
exchange4media Staff Jan 14, 2022 8:23 AM
Is this a way to get the narrative back? Is this a way to divide media again and rule it even more effectively?, asks Dr Annurag Batra, Chairman & Editor-in-Chief of e4m & BW Businessworld
Annurag Batra Jan 13, 2022 5:48 PM
While some networks have already hiked the rates in view of the upcoming state elections, others are expected to follow suit now
Javed Farooqui Jan 13, 2022 9:19 AM
Our stand is vindicated as the ministry stamps the room for improvement & acknowledges the deficiencies, says CEO of a leading news channel and a member of NBDA
exchange4media Staff Jan 13, 2022 9:09 AM
The Joint Working Group will comprise Prasar Bharati CEO S.S. Vempati, DTH Association President Harit Nagpal and representatives from MeitY, BIS, BARC & AIDCF
exchange4media Staff Jan 12, 2022 5:17 PM
In an order released by MIB today, a copy of which is exclusively available with e4m, the ministry has also sought last three months' data to be released along side
exchange4media Staff Jan 12, 2022 4:41 PM
The ministry has asked IBDF, NBDA, and NBF to provide their comments on the 39-page report dated 4th January 2021
exchange4media Staff Nov 23, 2021 8:39 AM
In its 39-page report to MIB, the committee has also recommended setting up of an appellate body for grievance redressal and mediation of disputes between stakeholders and ratings agencies
Javed Farooqui Nov 10, 2021 8:52 AM
Since Nakul Chopra is not new to the ratings body, the industry expects some key developments under his leadership
Sonam Saini Aug 24, 2021 8:40 AM
As Lulla ends his two-year-long stint as BARC CEO, we take a look at the ups and downs of his journey
Sonam Saini Aug 20, 2021 8:45 AM
Star Plus continues to lead the Hindi-speaking market (HSM) this week, while Sun TV leads the South market
exchange4media Staff Aug 5, 2021 5:58 PM
Conceptualized and executed by internal teams at BARC India with its agency AGENCY09, #MeasuringMoments is live on BARC India’s social media channels
exchange4media Staff Aug 5, 2021 2:42 PM
I&B minister Anurag Thakur further stated that the recommendations will be incorporated in the existing TV rating guidelines wherever required
exchange4media Staff Jul 23, 2021 1:15 PM
While the ad volumes surged on the news genre by 12% during October-December 2020 (blackout period), print had 73,000 odd exclusive advertisers in the year
Sonam Saini & Tasmayee Laha Roy Jan 28, 2021 8:28 AM
NBF also calls upon BARC to not come under the pressure of vested interests and hold back the release of ratings
exchange4media Staff Jan 14, 2021 9:11 PM
Industry experts say there is no difference between the two terminologies in terms of definition, and that there will not be any change in the way television viewership is measured
exchange4media Staff Dec 2, 2020 9:05 AM
Industry leaders say BARC’s efficiency should not be questioned solely because some channels have come under the scanner
Sonam Saini Nov 6, 2020 9:20 AM
Seeks recommendations for a ‘transparent and accountable’ system
exchange4media Staff Nov 4, 2020 7:48 PM
According to R Jai Krishna, General-Secretary, NBF, the decision is unilateral, one-sided and undemocratic, impacting and targeting one single genre
exchange4media Staff Oct 15, 2020 5:44 PM
Whether it was the landing page issue, TV 9’s "unusual" rise in ratings or the most recent TRP scam, there have been several occasions this year when BARC found itself in a tight spot
exchange4media Staff Oct 12, 2020 9:15 AM
