cco
Prior to this, Marianna Ruiz was with Edelman as EVP, Executive Creative Director.
e4m Staff Aug 23, 2024 12:57 PM
Experts say govt’s proposed new regulation will impact advertising strategies and push media outlets to explore new sources of revenue
The applicant must have special knowledge of, and professional experience in telecommunication, industry, finance, accountancy, management or consumer affairs
e4m Staff Jul 12, 2024 4:55 PM
In this special episode, a narrator experienced a persistent cough - a common consequence of smoking
Before joining Adecco India, he was the CEO of the digital business at TeamLease
While it's unclear what led to Cetaphil suddenly trending on X, netizens took the opportunity to pit the brand against homegrown favourites like Boroline, Vicco Turmeric, Patanjali and Minimalist
Nair was previously Vice President - Brands / Account Management at Tonic Worldwide
e4m Staff Nov 30, 2023 9:54 AM
Apart from major brands like Reckitt Benckiser and Maruti Suzuki changing media agencies this year, there were several other key account movements this year. A concise look at the deals and more
Sonam Saini Nov 27, 2023 9:15 AM
Kapur was earlier Associate Vice President at BBDO Worldwide
exchange4media Staff Jul 31, 2023 12:30 PM
On the sidelines of Cannes Lions 2023, Cheuk Chiang, CEO, Dentsu Creative, APAC talks about expectations, controversies and vacant CCO roles
Neeta Nair Jun 22, 2023 8:29 AM
Behar, CEO & Board Chairman, M3 Communications, shared highlights from his illustrious journey of over 30 years, stint at ICCO & induction in Global PR Hall of Fame in e4m PR and corp comm podcast
Ruchika Jha Jun 9, 2023 11:43 AM
Lara Brownlow, Head of Channel Sales APAC, and Gil Burgmans, Senior Partnerships Lead, LinkedIn spoke on why the platform offers ABM services and what it does for brands and marketers
Tanya Dwivedi Jun 9, 2023 9:15 AM
The government recently said that online publishers will have to show anti-tobacco ads that are at least 30 seconds long
exchange4media Staff Jun 3, 2023 9:18 AM
11 Kantar entries made it to the finals in 8 out of the possible 14 award categories; and won the top prize in 3 of those categories
exchange4media Staff Apr 10, 2023 6:08 PM
After a highly competitive five-month-long pitch, the account moved from dentsu to Mindshare India
Naziya Alvi Rahman Mar 23, 2023 2:45 PM
The infectious 'Vicco Turmeric, nahi cosmetic' jingle was born out of a drawn-out battle between the company and the Central Excise Department
exchange4media Staff Dec 29, 2022 8:32 AM
The ad has been conceptualised by Yellow Windows Communications
exchange4media Staff Dec 12, 2022 1:39 PM
The accounts were frozen by SEBI due to technical reasons on 21 November 2022.
exchange4media Staff Dec 10, 2022 12:42 PM
As per the ministry’s report, the expenditure for the fiscal stands at Rs 3728.99 crore
Sonam Saini Dec 7, 2022 8:53 AM
Twitter CEO Elon Musk has said the account verification programme will be launched next week, and called the exercise 'painful but necessary'
exchange4media Staff Nov 26, 2022 8:46 AM
Founded by the 2021 ICCO Next Generation PR World Cup and Cannes Young PR Lions winners, the board consists of emerging PR talents from eight countries
exchange4media Staff Aug 4, 2022 5:41 PM
A recent study by Deloitte & Lions shows that the roles of Chief Revenue Officer & Chief Growth Officer have grown exponentially over the last five years
Kanchan Srivastava Jun 28, 2022 10:55 AM
The CCO duo discussed 'creativity in television - what works, what doesn’t!' in a fireside chat at the fourth edition of e4m TV First
exchange4media Staff Feb 25, 2022 9:01 AM
Sharma was previously leading the creative and content development verticals for the company as the Senior Vice President
exchange4media Staff Feb 10, 2022 4:24 PM
In this role, Varghese will be responsible for accelerating creative businesses as well as championing creativity within and beyond the company
exchange4media Staff Jan 28, 2022 3:08 PM
The tech giant has been Essence's partner for digital and programmatic media buying for more than a decade
exchange4media Staff Nov 17, 2021 9:21 AM
The ad industry, however, opines that the authorities should also consider curbing the root cause of the issue, i.e., the manufacture & sales of such products
Mansi Sharma & Kanchan Srivastava Oct 13, 2021 8:29 AM
Narayan will report into Peter Huijboom, Global CEO Media and Global Clients and interim Co-CEO for India
exchange4media Staff Oct 5, 2021 11:25 AM
DiCicco, Senior Manager- International Expansion, Snap Inc, spoke about the company's progress in India and how it has become a preferred platform for Indian brands
Javed Farooqui Jul 13, 2021 8:19 AM
At the Pitch CMO 2021 Summit, DiCicco, the Sr. Manager, International Expansion at Snap Inc., made a strong case for brands to have a 'camera strategy'
exchange4media Staff May 31, 2021 9:01 AM
The new business wins amounted to billing of $211 Million as per Comvergence New Business Report
exchange4media Staff Apr 21, 2021 10:18 AM
Prachar won the account following a multi-agency pitch in which 26 agencies had participated
exchange4media Staff Apr 14, 2021 2:38 PM
The accounts of the cosmetic brands were won after a multi-agency pitch held in December and will be handled out of the agency’s Mumbai office
Neeta Nair Jan 28, 2021 8:53 AM
The campaign aims to build the awareness and reach of Chicco baby moments range
exchange4media Staff Dec 19, 2020 8:00 PM
The account has been won following a multi-phased pitch process
exchange4media Staff Dec 3, 2020 10:17 AM
The accounts are a mix of retainers, projects, and international mandates most of which the company has won through multi-agency pitches
exchange4media Staff Nov 25, 2020 4:30 PM
Industry watchers say that these regulatory bodies have been working hard to serve PR execs through thick and thin
Nafisa Shaheen Nov 3, 2020 8:56 AM
In e4m’s Power Sharing series, every week, we interview the joint heads of creative at ad agencies to understand the challenges for them
Neeta Nair Oct 21, 2020 9:04 AM
