colgate

The company has registered a 33% growth in net profit YoY

e4m Staff Jul 30, 2024 11:57 AM

WPP will support Colgate-Palmolive’s oral care, personal care and home care businesses

e4m Staff Jul 25, 2024 12:04 PM

The company has reported a growth of 20% in net profit for the fourth quarter

e4m Staff May 15, 2024 12:06 PM

Prior to this, Anagha Bhojane was heading Consumer Experience vertical for Kenvue India

e4m Desk May 15, 2024 11:47 AM

Gandhi is moving on after a 15-year-long stint with the company

e4m Staff May 2, 2024 5:19 PM

Our pick of the best ads in Week 2 of April

e4m Desk Apr 20, 2024 8:56 AM

The ad is part of Colgate's 'Neend Bhagao Taazgi Jagao' campaign

e4m Staff Apr 8, 2024 2:49 PM

The ad marks the launch of the renewed Colgate Active Salt and reminds viewers of the consequences of ignoring oral health

e4m Staff Apr 2, 2024 1:22 PM

The FMCG giant spent Rs 204.26 crore on advertising this year

Sohini Ganguly Jan 24, 2024 9:51 AM

Anand Taparia will be leading marketing as a function across Malaysia, Indonesia, Singapore and Brunei

e4m Staff Jan 18, 2024 1:17 PM

From Tata AIG’s reverse copy to Cadbury's clever ad for its 200th anniversary, brands’ love for print advertising is being noted and appreciated by audiences across platforms

Tanzila Shaikh Jan 10, 2024 1:23 PM

Before PepsiCo, Saakshi Verma Menon was with Kimberly-Clark, leading marketing for their brands in India

e4m Staff Jan 5, 2024 12:53 PM

The company's net profit after tax for the quarter showed 22% growth

e4m Staff Oct 27, 2023 8:41 AM

Some of the ads launched between May 15 and 31 that caught our attention

e4m Desk Jun 7, 2023 9:06 AM

On the sidelines of Goafest 2023, the Managing Director of Colgate Palmolive India spoke to e4m Editor Naziya Alvi Rahman

Naziya Alvi Rahman May 25, 2023 9:30 AM

The VP of Marketing at Colgate-Palmolive gets talking about the brand's marketing mix, focus areas and strengths

Nilanjana Basu May 25, 2023 8:55 AM

On a sequential basis, the advertising spends has increased 11% over Rs 147 crore in Q4 FY22

e4m Desk Jul 29, 2022 5:18 PM

The campaign has been conceptualized by VMLY&R in partnership with Redfuse media

e4m Desk Apr 9, 2022 8:44 AM

The campaign for Colgate’s new toothpaste has been Conceptualized by Red Fuse Communications

e4m Desk Mar 19, 2022 8:29 AM

Hindustan Unilever continues to dominate the advertiser’s list

e4m Desk Oct 1, 2021 8:11 AM

Horlicks is on second spot and Airtel Black on third, as per the weekly data

e4m Desk Sep 13, 2021 8:47 AM

For the quarter ending March, the company's ad spend stood at Rs 148.89 crore as against Rs 155.5 crore

Javed Farooqui May 19, 2021 8:18 AM

Mithila Palkar kick-started this initiative in partnership with Colgate-Palmolive, with an aim to create awareness about the importance of water conservation

e4m Desk Mar 22, 2021 1:57 PM

Padma Shri awardee sand artist Pattnaik creates a stunning sand sculpture for Colgate Vedshakti toothpaste at Puri Beach in Odisha

e4m Desk Jan 25, 2021 1:54 PM

Hindustan Unilever, Reckitt Benckiser India, Godrej Consumer Products, CGMMF (Amul) and Colgate Palmolive India were top advertisers in blackout and also during 3 preceding months

Tasmayee Laha Roy Jan 21, 2021 9:04 AM

As per the report, among the top five movie subgenres, Bhojpuri and Kannada films were the new entrants in 2020, while Hindi continued to lead the space

e4m Desk Jan 8, 2021 9:00 AM

News genre on TV saw 400-plus more advertisers during blackout compared to the period before that

Tasmayee Laha Roy Dec 23, 2020 8:31 AM

The integrated brand campaign showcases how Visible White Toothpaste helps to achieve one shade whiter teeth

e4m Desk Dec 22, 2020 12:11 PM

Sapna Chadha, Senior Director of Marketing for SEA & India, Google, talks about YouTube’s first-ever regional language Ads Leaderboard

Tasmayee Laha Roy Dec 18, 2020 9:18 AM

ESP Properties has helped brands like Paytm, Colgate, Myntra and Cadbury Dairy Milk close deals for IPL

e4m Desk Oct 12, 2020 10:59 AM

The ad celebrates the unrelenting spirit of 76-year-old Sujit Chattopadhyay under Colgate’s ‘Smile karo shuru ho jao’ campaign

e4m Desk Sep 21, 2020 11:28 AM

Colgate’s Smile Icon will be visible across a variety of touchpoints throughout the tournament

e4m Desk Sep 18, 2020 4:20 PM

The new film by RedFuse for the brand showcases the journey of elderly singles to find companionship while overcoming the fear of judgment

e4m Desk Aug 29, 2020 8:58 AM

The week also witnessed an uptick in the total number of ad insertions in the top ten advertising and brands category

e4m Desk Aug 4, 2020 8:23 AM

In today’s edition of e4m Creative Zone, we speak to Venkatagiri Rao, Chief Creative Officer, SEA and India, VMLY&R on digital transformation, woke-washing and more

Misbaah Mansuri Jul 17, 2020 8:34 AM

The service takes forward Colgate’s mission of #KeepIndiaSmiling

e4m Desk Jul 6, 2020 2:38 PM

In the brand's category, Ajio.com is the new entrant with 14,443 insertions

e4m Desk Jun 19, 2020 8:46 AM

The account will be handled out of the agency’s Mumbai office

e4m Desk May 27, 2020 10:54 AM

Brands such as Parle Products, Tata Motors and Paytm, among others, took to social media to wish netizens a happy Eid

e4m Desk May 25, 2020 7:00 PM

Laptops, Notebooks, Petroleum Jelly, Hairdryers & Events/IT are among the top ten categories that stopped advertising in March and April, due to COVID-19

e4m Desk May 11, 2020 9:07 AM

The campaign kick-started with the launch of a TV campaign on March 4 and is being further amplified across print, digital and social media

e4m Desk Mar 14, 2020 11:27 AM

India’s first visually impaired paragliding pilot Divyanshu is the subject of Colgate’s latest equity campaign, which celebrates everyday heroes

e4m Desk Jan 20, 2020 7:31 PM