dream11

Ads that we loved in the last week of May

e4m Desk Jun 7, 2024 7:10 PM

The campaign film has been conceptualised and produced by DDB Mudra

e4m Staff May 30, 2024 12:45 PM

On the Captain's birthday, we look back at some of his memorable ads from the year gone by

e4m Desk Apr 30, 2024 1:26 PM

After prolonged funding winters, startups have again made a beeline at India’s most popular sports tourney this season, many of them are fintech

Kanchan Srivastava Mar 28, 2024 8:47 AM

In an exclusive interview with e4m, Vikrant Mudaliar, Chief Marketing Officer of Dream11 (Dream Sports), shared insights into the brand marketing strategies for IPL 2024 that kickstarts today

Kanchan Srivastava Mar 22, 2024 10:52 AM

The Dream11 ad for IPL 2024 has amassed over 26 million views on YouTube in just a day after its launch

e4m Desk Mar 16, 2024 4:51 PM

Dream11 logo will be prominently displayed on the front of the Punjab Kings jerseys during IPL 2024

e4m Staff Mar 15, 2024 4:08 PM

Dream11, Vimal, Asian Paints, Charged by Thumsup, Joy Personal Care, Dettol and Amul come on board

e4m Desk Mar 14, 2024 7:01 PM

Harsh Jain, CEO & Co-Founder, Dream11 said that the platform has also extended sponsorship to eight IPL teams and continues to grow by adding a whopping 55 million new users in 2023

e4m Staff Mar 14, 2024 5:14 PM

On 'Mr Perfectionist', Aamir Khan's birthday, we revisit some of his iconic ads and endorsements over the years

e4m Staff Mar 14, 2024 8:19 AM

The association will see the Dream11 logo displayed on the front of the Gujarat Titans’ jerseys

e4m Staff Mar 8, 2024 1:01 PM

Through the extension, fans in India can compete daily in a variety of public and private NBA and WNBA-themed fantasy games

e4m Staff Feb 12, 2024 1:15 PM

Dream11’s overall advertising promotional expenses increased from Rs 2,158 crores in FY '22 to Rs 2,964 crores in FY’23

e4m Staff Jan 22, 2024 3:04 PM

Harsh Jain, CEO and Co-Founder of Dream11 and IPOY 2022, speaks to IMPACT's Neeta Nair about his journey and the ambition behind Dream11 and Dream Sports

e4m Staff Dec 8, 2023 9:22 PM

Jain has been awarded this title for building Dream11, India’s largest sports technology company that caters to more than 200 million users

e4m Staff Dec 8, 2023 9:21 PM

He has been with the company for nearly 8 years and was earlier AVP - Marketing

e4m Desk Aug 25, 2023 12:00 PM

The ‘Invitation to Tender’ will be available for purchase till August 21, 2023

e4m Desk Aug 1, 2023 2:13 PM

Reports say that the deal was bagged at a base price of Rs 358 crore

e4m Desk Jul 1, 2023 9:06 AM

According to a TAM report, Pan Masala continued to be the top spender on TV during all matches this season

e4m Desk Jun 3, 2023 8:46 AM

Here's the list of our best picks between March 15 and 31

e4m Desk Apr 7, 2023 9:12 AM

Apart from Aamir Khan, R Madhavan and Sharman Joshi, the ad also stars Rohit Sharma, Hardik Pandya, Jasprit Bumrah, Krunal Pandya, Yuzvendra Chahal, Rahul Chahar and R Ashwin

e4m Desk Mar 31, 2023 1:32 PM

The platform's new ad stars Aamir Khan, R Madhavan and Sharman Joshi along with cricketers Rohit Sharma, Yuzvendra Chahal, Krunal Pandya, Hardik Pandya, R Ashwin, Jasprit Bumrah, and Rahul Chahar

e4m Desk Mar 27, 2023 12:51 PM

Dream11 has also partnered with Royal Challengers Bangalore in the WPL

e4m Desk Mar 10, 2023 7:14 PM

Dream11 is the official fantasy partner, CEAT strategic timeout partner and Amul, the beverage partner

e4m Desk Feb 25, 2023 8:19 AM

The JM Financial report says IPL ad rates on TV for a 10-sec spot will go from Rs 15.7L to Rs 18.2L in 2027. For Voot, no. of incremental subscribers expected to jump from 25 mn in ’23 to 70 mn in ’27

Javed Farooqui Sep 23, 2022 7:49 AM

Industry experts say increased ad spends will help gaming companies achieve substantial growth this season of IPL

Shantanu David May 11, 2022 11:48 AM

Measurable outcomes, brand recognition, mass awareness, and user trust at a mass level are other big attractions for brands to get associated with TATA IPL on TV

e4m Desk May 2, 2022 6:40 PM

According to TAM Sports-IPL Advertising Report, the IPL advertising arena has 11 new categories and 71 new brands this year

Sonam Saini Apr 8, 2022 8:44 AM

The fantasy sports portal advertising expenses have gone up 35% in the same period

Javed Farooqui Apr 7, 2022 8:36 AM

A host of new advertisers drawn to IPL this year include Spotify, Zepto, Spinny, Niyo, Meesho, Pristyn Care and Ather Energy

Sonam Saini Mar 10, 2022 8:47 AM

According to the PMAR 2022, more than 15 new-age, tech-based brands have entered the top 50 advertisers' list of 2021, with Dream11 and Byju’s making it to the top five

Kanchan Srivastava Mar 8, 2022 8:45 AM

Prior to this, Sharma was the Director – Corporate Communications and PR at Dream11 and Dream Sports

e4m Desk Jan 18, 2022 3:41 PM

Dream Sports, with an existing user base of 140 million Indian sports fans, is on a mission to build one of the world’s largest sports ecosystems

e4m Desk Nov 24, 2021 7:42 PM

As per the report, indexed ad volume growth in the first leg of IPL 14 was 7%, whereas in the second leg it dropped by 8%, compared to IPL 13

e4m Desk Oct 27, 2021 8:41 AM

Phase 1 of the league, which was played in India, garnered more social media mentions (42 million) than phase 2 (38 million) which was played in UAE

e4m Desk Oct 26, 2021 5:38 PM

The campaign conceptualized and executed by Tilt Brand Solutions and Rehab Films also stars Rishabh Pant, Hardik Pandya, Jasprit Bumrah and Shikhar Dhawan

e4m Desk Oct 26, 2021 2:00 PM

The Karnataka government recently made amendments to the Karnataka Police Act, 1963, prohibiting the online games of chance and skill where money is risked

e4m Desk Oct 11, 2021 8:28 AM

Dream Sports will showcase the extensive opportunity that lies at the unique intersection of sports and technology

e4m Desk Oct 1, 2021 5:32 PM

Industry watchers believe that the campaign is a testament to the fact that influencer marketing has a lot of potential to grow and deliver spectacular geo-agnostic results for brands

Mansi Sharma Sep 29, 2021 8:26 AM

The 21-year-old TikTok star has created a short video skit with content-creator Viraj Ghelani in Lame's first-ever association with an Indian brand

e4m Desk Sep 28, 2021 10:44 AM

Business promotion expenses of the company rose 40% to Rs 405.5 crore from Rs 289.6 crore

Javed Farooqui Sep 22, 2021 9:02 AM

The deal with Dream Sports includes FanCode as the Official Broadcast Partner and Dream11 as the Title Sponsor and Official Fantasy Sports Partner

e4m Desk Sep 7, 2021 3:12 PM

Dream11, Vimal Pan Masala, CoinSwitch, and BharatPe have come on-board as sponsors

Javed Farooqui Aug 16, 2021 8:32 AM

DreamCap will follow a multi-stage investment strategy ranging from $1 million to $100 million ticket sizes

e4m Desk Aug 12, 2021 6:58 PM

As per annual filings, Škoda had spent Rs 445.2 crore on advertising for the fiscal ended 31st March 2020 compared to Rs 343.5 crore in the previous fiscal

Javed Farooqui Aug 11, 2021 8:27 AM

The broadcaster has six confirmed sponsors including Byju's, Dream11, Vimal, and Coca-Cola

Javed Farooqui Jul 29, 2021 7:52 AM

Brands like Amazon India, Parle-G, Morris Garages India, FanCode, Treebo Hotels, HDFC Life, MX Player, DreamSetGo, PhonePe, and more, joined the bandwagon

e4m Desk Jul 7, 2021 3:30 PM

CoinDCX is the title sponsor, while Dream11 and Škoda are co-powered by sponsors. Kent RO is Sri Lankan team’s ‘Back of Jersey’ branding partner

e4m Desk Jun 30, 2021 8:45 AM

Dani will be working towards building a customer-first, tech-based platform

Neeta Nair Jun 22, 2021 8:49 AM

The beneficiaries are from 24 states and three union territories in India

e4m Desk Jun 19, 2021 10:47 AM