life-insurance

The campaign has been executed by the esteemed agency Left of Centre Marketing,
e4m Staff Jul 10, 2024 3:58 PM

The campaign has been launched on the occasion of National Insurance Awareness Day
e4m Staff Jun 30, 2024 10:00 AM

Appoints two new Directors to its Board - Dinesh Kumar Mittal and VV Ranganathan
e4m Staff Jun 19, 2024 6:08 PM

Guest Column: Prateek Sharma, Sr. Manager, Corporate Communications, Max Life Insurance shares the evolving Role of Communications in Cultivating Meaningful Connections in a Post-Truth Era
Prateek Sharma Jun 5, 2024 4:32 PM

Erum Kidwai, Senior Vice President & Head - Marketing, Ageas Federal Life Insurance, speaks on their latest campaign, the challenges in working with technology, and more
Simran Sabherwal Jun 3, 2024 11:59 AM

Delves into the inspiring journey of Sachin Tendulkar from the day he was born to the day he made his international debut
e4m Staff May 6, 2024 12:12 PM

In this edition of Pitch BrandTalk, Abhishek Gupta, Chief Marketing and Customer Experience Officer, Edelweiss Tokio Life Insurance, speaks about the brand philosophy of #ZindagiUnlimited
Simran Sabherwal Mar 20, 2024 1:08 PM

Alok Rungta is currently the Deputy CEO and CFO at Future Generali India Life Insurance
e4m Staff Mar 1, 2024 12:57 PM

The campaign showcases the company's latest digital offering 'iSelect Guaranteed Future Plus'
e4m Staff Feb 28, 2024 2:40 PM

The series of digital films encourages individuals to proactively manage their financial well-being with FGILI’s innovative approach to tax savings
e4m Staff Feb 15, 2024 12:52 PM

As part of the mandate, Publicis Worldwide India has launched a two-part digital campaign
e4m Staff Jan 22, 2024 4:23 PM

The campaign sees the Indian skipper’s wife Ritika Sajdeh take on the role of an insightful interviewer
e4m Staff Oct 24, 2023 9:23 AM

The campaign is anchored to the company’s ‘You are the difference’ theme
exchange4media Staff Sep 11, 2023 5:51 PM

The company will be featuring Gill in its marketing campaigns
exchange4media Staff Jul 19, 2023 1:37 PM

Shankar has over 16 years of experience in brand building within the health insurance and online education sectors
exchange4media Staff Jun 19, 2023 11:37 AM

The campaign launched with a film featuring the cricketing legend that highlights how technology will deeply disrupt every aspect of life
exchange4media Staff May 29, 2023 2:03 PM

The Chief Distribution Officer of Canara HSBC Life Insurance speaks about the evolving BFSI sector and how they are keeping up with the digital disruption
Tanzila Shaikh May 22, 2023 9:20 AM

The installation has been placed at Sawai Mansingh Stadium, Jaipur
exchange4media Staff Apr 18, 2023 3:42 PM

Abhishek Gupta, Chief Marketing Officer, Edelweiss Tokio Life Insurance, shares insights about the brand journey and how television news is an effective medium
NATIVE CONTENT Apr 4, 2023 9:03 AM

The 'Secure Your Savings' campaign uses humour to convey the message
exchange4media Staff Mar 29, 2023 4:23 PM

The campaign aims to convey a message about Life Insurance Child Plan
exchange4media Staff Mar 24, 2023 7:05 PM

Readers can scan the QR codes placed on the advertisement and watch the ad play out on their phones
exchange4media Staff Mar 5, 2023 6:00 PM

Gupta joins from HDFC Life where he was Group Head – Distribution Strategy & Alliances
exchange4media Staff Mar 3, 2023 12:03 PM

The ten-film campaign humorously captures the pre-wedding shenanigans of Indian families while driving home the importance of life insurance
exchange4media Staff Feb 27, 2023 4:03 PM

Rungta will also take over as the Chief Financial Officer
exchange4media Staff Feb 14, 2023 12:19 PM

Manish Dubey, CMO, ICICI Prudential Life Insurance, speaks to e4m on how the brand is taking digital marketing channels to the next level of experience
Tanzila Shaikh Jan 17, 2023 8:54 AM
The 360-degree marketing campaign has been launched digitally on various mediums and will appear in 8 languages
exchange4media Staff Jan 16, 2023 10:35 AM

The brand has launched a campaign to focus on the benefits of their long-term income plan
exchange4media Staff Jan 14, 2023 7:26 PM

Brand to launch new digital-first campaign with the cricketer
exchange4media Staff Jan 5, 2023 6:15 PM

Infidigit is set to create a strategy to organically boost SBI Life’s ranking through its interactive website
exchange4media Staff Jan 4, 2023 4:51 PM

Rahul Talwar, CMO, Max Life Insurance, shares insights behind the recently launched TVC with Rohit Sharma and Ritika Sajdeh as brand ambassadors, evolving consumer sentiments and growing TG
Ritika Raj Dec 31, 2022 8:07 AM

Manallii Ajmera-Metalia, Head, Corporate Communication, IndiaFirst Life Insurance Company, was bestowed the ‘Communicator of the Year Corp Comm’ award at e4m PR & Corp Comm Women Achievers Awards
Shrabasti Mallik Dec 7, 2022 12:50 PM
This is the first time that the couple has come on the screen together
exchange4media Staff Nov 26, 2022 9:03 AM

The brand leverages a humourous approach in this three-film campaign headlined by the comedian
exchange4media Staff Nov 19, 2022 9:46 AM

Apart from Hindi, the film will release in six languages i.e. Marathi, Gujarati, Tamil, Telugu, Kannada and Malayalam
exchange4media Staff Oct 29, 2022 8:15 AM

How brands did their bit to raise awareness about mental health and erase the stigma surrounding it
exchange4media Staff Oct 10, 2022 8:44 AM

The campaign is based on a real-life experience and makes one think about the need to secure their loved ones
exchange4media Staff Oct 5, 2022 5:00 PM

The campaign is based on a real-life experience and makes one think about the need to secure their loved ones
exchange4media Staff Sep 26, 2022 2:52 PM

This is the third season of the ‘Depend on Insurance’ series
exchange4media Staff Sep 24, 2022 9:03 AM