sam-balsara

The logo was unveiled by industry veteran Sam Balsara, drawing attention from the key dignitaries that graced the event
e4m Staff May 10, 2024 11:34 AM

At the unveiling of Pitch Madison Advertising Report 2024, Sam Balsara, Chairman of Madison World, explained the factors that impacted AdEx 2023 and shared what 2024 holds for Indian AdEx
Paawan Sunam Feb 16, 2024 9:11 AM

Sam Balsara, Chairman, Madison World, spoke at e4m TV First conference on TV’s share in the AdEx and why large advertisers in India still spend huge sums on this medium
Kanchan Srivastava Jan 31, 2024 2:10 PM

The other key winners include Shashi Sinha, Navin Khemka, Harshil Karia and Vinita Jain
e4m Staff Nov 2, 2023 10:02 PM

Rob Norman, the newly appointed Advisor at Madison Media, spoke to us along with Sam Balsara, Chairman, Madison World, and Vikram Sakhuja, Partner and Group CEO, Madison Media and OOH
Neeta Nair Oct 16, 2023 9:05 AM

Balsara, Chairman of Madison World, was speaking at his opening address on ‘OOH Fast Forward’ at the 4th edition of e4m Neons OOH Conference
exchange4media Staff May 17, 2023 3:53 PM

Industry heads to come together under one roof and share insights on the evolving OOH ecosystem, the challenges & opportunity and road ahead
exchange4media Staff May 8, 2023 12:14 PM

Known as India's largest independent communications group, the company was founded on March 21, 1988 by media veteran Sam Balsara
exchange4media Staff Mar 21, 2023 12:58 PM

Balsara, Chairman of Madison World, delivered a keynote address at e4m TV First conference
exchange4media Staff Jan 25, 2023 8:53 AM

The day-long conference will be followed by the ninth edition of e4m Prime Time Awards
exchange4media Staff Jan 24, 2023 8:42 AM

The tenth edition of the prestigious list has been put together by an esteemed jury, chaired by Sam Balsara, Chairman, Madison World
exchange4media Staff Oct 18, 2022 8:23 AM

Data reveals that football fans are responsive towards brands that tie-up with the FIFA World Cup
exchange4media Staff Oct 12, 2022 10:57 AM

We bring you a roundup of the news that made headlines this past week
exchange4media Staff Oct 8, 2022 7:13 AM

The stake was purchased from Sam Balsara & Lara Balsara Vajifdar
exchange4media Staff Oct 7, 2022 11:06 AM

Sam Balsara, chairman of Madison World, delivered keynote address at the first edition of e4m Confluence: The Media Investments Summit 2022
exchange4media Staff Oct 7, 2022 9:07 AM

Industry leaders will deliberate on what it takes to build 'The Media Agency of Tomorrow'
exchange4media Staff Oct 6, 2022 8:38 AM

The agency will strategise and manage all forms of media, including outdoor, digital, and traditional media
exchange4media Staff Sep 26, 2022 9:52 AM

While the government talks about a hefty penalty on advertising regulation violators, the ambiguity in the guidelines may allow brands and influencers to escape the penalty, assert experts
Kanchan Srivastava Jun 14, 2022 9:02 AM

The word in the industry is that brands are going for a nearly 15 per cent cut in ad budget
Kanchan Srivastava May 16, 2022 8:30 AM

From tweaking media strategies to seeking out hybrid planners, ad agencies are planning to leave no stone unturned, say industry observers
Kanchan Srivastava Mar 4, 2022 8:32 AM

Here are some special moments from the launch of Pitch Madison Advertising Report 2022 in Mumbai
exchange4media Staff Feb 17, 2022 12:18 PM

The report is a comprehensive study of all advertising mediums like Print, TV, Digital, Radio and OOH, and an analysis of what the industry can expect in the coming year
exchange4media Staff Feb 15, 2022 8:42 AM

PMAR 2022 has released flash figures of AdEx estimates only for 2021. An exhaustive report giving medium-wise figures, forecast for 2022 and commentary will be released on February 16
exchange4media Staff Jan 25, 2022 7:54 AM

Guest Column: Sam Balsara, chairman and managing director of Madison World and Madison Communications, remembers Da Cunha as someone who was versatile and witty
Sam Balsara Jan 8, 2022 11:21 AM

The ad industry, however, opines that the authorities should also consider curbing the root cause of the issue, i.e., the manufacture & sales of such products
Mansi Sharma & Kanchan Srivastava Oct 13, 2021 8:29 AM

Guha, MD of 9X Media, former president of TOI Group & board of directors of BCCL and Bollywood producer, breathed his last on Aug 21 after a short battle with liver cancer
exchange4media Staff Aug 23, 2021 8:47 AM

TV share in the last decade stayed steady, only declining marginally due to digital emergence noted Balsara, Chairman, Madison World, at the e4m TV First Conference 2020
exchange4media Staff Apr 28, 2021 8:58 AM

The all-day event will be followed by the seventh edition of e4m Prime Time Awards to recognise the gold standard in TV advertising
exchange4media Staff Apr 21, 2021 8:52 AM

We bring you a roundup of the news that made headlines this past week
exchange4media Staff Apr 3, 2021 8:16 AM

Sam Balsara has also resigned as a Director of Madison Media Sri Lanka Private Ltd. and the Company’s name has been changed to Midas Media Pvt Ltd.
exchange4media Staff Mar 30, 2021 11:08 AM

Sam Balsara, Chairman and Managing Director, Madison World, explains why IPL is a fine platform for advertisers to improve reach and growth
Christina Moniz Feb 22, 2021 11:34 AM

Watch Sam Balsara, Chairman and Managing Director, Madison World, presenting the highlights of the PMAR 2021
exchange4media Staff Feb 22, 2021 8:23 AM

Digital to grow 25%, TV 17%, Print 35%, Outdoor 90%, and Radio 38%
exchange4media Staff Feb 17, 2021 4:06 PM

The launch of the report will be followed by talks featuring industry leaders like Uday Shankar, Vikram Sakhuja, Apurva Purohit, Ajit Varghese, Avinash Pandey & Lara Balsara
exchange4media Staff Feb 16, 2021 9:11 AM

We bring to you a collection of guest columns written by industry leaders for exchange4media in 2020
exchange4media Staff Jan 1, 2021 8:45 AM

Prior to this, Vengurlekar was the National Sales Head at Outlook Publishing Pvt. Ltd
exchange4media Staff Oct 20, 2020 10:53 AM

Shashi Tharoor-led IT panel may also take up the issue after MP Karti Chidambaran wrote to the Standing Committee, raising concerns about the 'legitimacy and reliability' of the TRP system
exchange4media Staff Oct 12, 2020 9:11 AM