sam-balsara

The three-day advertising fest will kickstart on 29 in Mumbai for the first time

e4m Desk May 28, 2024 2:09 PM

The logo was unveiled by industry veteran Sam Balsara, drawing attention from the key dignitaries that graced the event

e4m Staff May 10, 2024 11:34 AM

Sam Balsara, the Chairman of Madison World, delivered a closing keynote at e4m OOH Conference on Wednesday

e4m Staff May 9, 2024 8:10 AM

Sam Balsara, Chairman, Madison World, was speaking at e4m Prime Time Awards 2023

e4m Staff May 1, 2024 7:55 AM

At the unveiling of Pitch Madison Advertising Report 2024, Sam Balsara, Chairman of Madison World, explained the factors that impacted AdEx 2023 and shared what 2024 holds for Indian AdEx

Paawan Sunam Feb 16, 2024 9:11 AM

Sam Balsara, Chairman, Madison World, spoke at e4m TV First conference on TV’s share in the AdEx and why large advertisers in India still spend huge sums on this medium

Kanchan Srivastava Jan 31, 2024 2:10 PM

The eleventh edition of the prestigious list was put together by an esteemed jury, chaired by Sam Balsara, Chairman, Madison World

e4m Staff Dec 5, 2023 8:24 AM

The stalwarts of the advertising industry recount their associations with Shashi Sinha and share how the AAAI award was a unanimous decision

e4m Staff Dec 2, 2023 9:36 AM

Sam Balsara, Chairman, Madison World, was honoured with the ‘Lifetime Achievement Award’ at the Media Ace Awards 2023

e4m Staff Nov 3, 2023 7:05 PM

Sam Balsara, Chairman, Madison World, was honoured with ‘Lifetime Achievement Award’ at the Media Ace Awards 2023

e4m Staff Nov 3, 2023 7:05 PM

Sam Balsara, Chairman, Madison World, was honoured with the ‘Lifetime Achievement Award’ at the Media Ace Awards 2023

e4m Staff Nov 3, 2023 7:04 PM

Sam Balsara, Chairman, Madison World, was honoured with the ‘Lifetime Achievement Award’ at the Media Ace Awards 2023

e4m Staff Nov 3, 2023 6:59 PM

The other key winners include Shashi Sinha, Navin Khemka, Harshil Karia and Vinita Jain

e4m Staff Nov 2, 2023 10:02 PM

At the e4m Confluence - Media Investment Summit 2023, Balsara informed that remuneration guidelines have been issued to the AAAI members for the overall good of the industry

e4m Staff Nov 2, 2023 3:57 PM

Rob Norman, the newly appointed Advisor at Madison Media, spoke to us along with Sam Balsara, Chairman, Madison World, and Vikram Sakhuja, Partner and Group CEO, Madison Media and OOH

Neeta Nair Oct 16, 2023 9:05 AM

Balsara, Chairman of Madison World, was speaking at his opening address on ‘OOH Fast Forward’ at the 4th edition of e4m Neons OOH Conference

e4m Desk May 17, 2023 3:53 PM

Industry heads to come together under one roof and share insights on the evolving OOH ecosystem, the challenges & opportunity and road ahead

e4m Desk May 8, 2023 12:14 PM

Known as India's largest independent communications group, the company was founded on March 21, 1988 by media veteran Sam Balsara

e4m Desk Mar 21, 2023 12:58 PM

Balsara, Chairman of Madison World, delivered a keynote address at e4m TV First conference

e4m Desk Jan 25, 2023 8:53 AM

The day-long conference will be followed by the ninth edition of e4m Prime Time Awards

e4m Desk Jan 24, 2023 8:42 AM

The tenth edition of the prestigious list has been put together by an esteemed jury, chaired by Sam Balsara, Chairman, Madison World

e4m Desk Oct 18, 2022 8:23 AM

Data reveals that football fans are responsive towards brands that tie-up with the FIFA World Cup

e4m Desk Oct 12, 2022 10:57 AM

We bring you a roundup of the news that made headlines this past week

e4m Desk Oct 8, 2022 7:13 AM

The stake was purchased from Sam Balsara & Lara Balsara Vajifdar

e4m Desk Oct 7, 2022 11:06 AM

Sam Balsara, chairman of Madison World, delivered keynote address at the first edition of e4m Confluence: The Media Investments Summit 2022

e4m Desk Oct 7, 2022 9:07 AM

Industry leaders will deliberate on what it takes to build 'The Media Agency of Tomorrow'

e4m Desk Oct 6, 2022 8:38 AM

The agency will strategise and manage all forms of media, including outdoor, digital, and traditional media

e4m Desk Sep 26, 2022 9:52 AM

Srivastava will be based in the agency’s Mumbai office

e4m Desk Jul 11, 2022 12:25 PM

While the government talks about a hefty penalty on advertising regulation violators, the ambiguity in the guidelines may allow brands and influencers to escape the penalty, assert experts

Kanchan Srivastava Jun 14, 2022 9:02 AM

The word in the industry is that brands are going for a nearly 15 per cent cut in ad budget

Kanchan Srivastava May 16, 2022 8:30 AM

From tweaking media strategies to seeking out hybrid planners, ad agencies are planning to leave no stone unturned, say industry observers

Kanchan Srivastava Mar 4, 2022 8:32 AM

Here are some special moments from the launch of Pitch Madison Advertising Report 2022 in Mumbai

e4m Desk Feb 17, 2022 12:18 PM

The report is a comprehensive study of all advertising mediums like Print, TV, Digital, Radio and OOH, and an analysis of what the industry can expect in the coming year

e4m Desk Feb 15, 2022 8:42 AM

PMAR 2022 has released flash figures of AdEx estimates only for 2021. An exhaustive report giving medium-wise figures, forecast for 2022 and commentary will be released on February 16

e4m Desk Jan 25, 2022 7:54 AM

Guest Column: Sam Balsara, chairman and managing director of Madison World and Madison Communications, remembers Da Cunha as someone who was versatile and witty

Sam Balsara Jan 8, 2022 11:21 AM

Bhalla to complete his term on December 31st, 2021

e4m Desk Dec 21, 2021 1:02 PM

The ad industry, however, opines that the authorities should also consider curbing the root cause of the issue, i.e., the manufacture & sales of such products

Mansi Sharma & Kanchan Srivastava Oct 13, 2021 8:29 AM

Guha, MD of 9X Media, former president of TOI Group & board of directors of BCCL and Bollywood producer, breathed his last on Aug 21 after a short battle with liver cancer

e4m Desk Aug 23, 2021 8:47 AM

Khurana was with BestBuy Canada previously

e4m Desk Jul 30, 2021 11:23 AM

TV share in the last decade stayed steady, only declining marginally due to digital emergence noted Balsara, Chairman, Madison World, at the e4m TV First Conference 2020

e4m Desk Apr 28, 2021 8:58 AM

The all-day event will be followed by the seventh edition of e4m Prime Time Awards to recognise the gold standard in TV advertising

e4m Desk Apr 21, 2021 8:52 AM

We bring you a roundup of the news that made headlines this past week

e4m Desk Apr 3, 2021 8:16 AM

Sam Balsara has also resigned as a Director of Madison Media Sri Lanka Private Ltd. and the Company’s name has been changed to Midas Media Pvt Ltd.

e4m Desk Mar 30, 2021 11:08 AM

Sam Balsara, Chairman and Managing Director, Madison World, explains why IPL is a fine platform for advertisers to improve reach and growth

Christina Moniz Feb 22, 2021 11:34 AM

Watch Sam Balsara, Chairman and Managing Director, Madison World, presenting the highlights of the PMAR 2021

e4m Desk Feb 22, 2021 8:23 AM

Digital to grow 25%, TV 17%, Print 35%, Outdoor 90%, and Radio 38%

e4m Desk Feb 17, 2021 4:06 PM

The launch of the report will be followed by talks featuring industry leaders like Uday Shankar, Vikram Sakhuja, Apurva Purohit, Ajit Varghese, Avinash Pandey & Lara Balsara

e4m Desk Feb 16, 2021 9:11 AM

We bring to you a collection of guest columns written by industry leaders for exchange4media in 2020

e4m Desk Jan 1, 2021 8:45 AM

Prior to this, Vengurlekar was the National Sales Head at Outlook Publishing Pvt. Ltd

e4m Desk Oct 20, 2020 10:53 AM

Shashi Tharoor-led IT panel may also take up the issue after MP Karti Chidambaran wrote to the Standing Committee, raising concerns about the 'legitimacy and reliability' of the TRP system

e4m Desk Oct 12, 2020 9:11 AM