bjp
Leading the charge among top spenders is Congress leader Deepender Singh Hooda, who invested Rs 27.6 lakh on 814 ads
Neeraj Singh & sunny Sainy Sep 11, 2024 10:25 AM
Rs 200 crore was pumped in for the advertisement and promotion of ‘CM Majhi Ladki Bahin scheme’ on Thursday itself
Kanchan Srivastava Aug 16, 2024 6:06 PM
Bhandari is also the Founder and CEO of 'Jan ki Baat', an independent global on-ground public opinion technology and psephology company
Industry observers share that political parties gearing up for the state polls and the upcoming Budget are likely to bring in more ad money for the media houses
Kanchan Srivastava Jun 12, 2024 9:09 AM
Welfare schemes and freebies are likely to generate extra disposable income of about Rs 30,000 crore in the country every month, say industry experts
Kanchan Srivastava Jun 6, 2024 8:47 AM
Industry insiders say that some of the campaigns promoting the Narendra Modi-led party were downright weird and even misogynistic to some degree
Kanchan Srivastava Jun 5, 2024 9:17 AM
NDA's reliance on allies promises continued excitement for the next couple of weeks. Advertisers may loosen their purse strings to capitalize the higher viewership of news TV
Kanchan Srivastava & Chehneet Kaur Jun 5, 2024 9:10 AM
While BJP has spent over Rs 21 cr in the last 90 days on wooing voters on FB, Cong stands at Rs 10 cr; shadow advertising accounts for 1/4th of the political ads, shows Facebook’s ad library data
Kanchan Srivastava May 23, 2024 8:46 AM
Out of Rs 100 crore spent since January 1, BJP put in Rs 40 crore in 20 days of May alone
Kanchan Srivastava May 21, 2024 8:30 AM
As per reports, BJP has submitted the highest number of ad applications with 118 from Congress
e4m Staff May 15, 2024 1:02 PM
Tech giant earned Rs 135 crore since January this year through political advertising alone, even before polls
Kanchan Srivastava Apr 18, 2024 8:44 AM
As part of the Jananayaga Peruvizha (Festival of Democracy), some special interviews have been conducted with key leaders
e4m Staff Apr 11, 2024 11:10 AM
From ‘Modi Wash’ to ads asking ‘Mere vikas ka do hisaab’, there has been a flurry of political ads with parties taking potshots at each other
After firing the first salvo with an ad spoofing I.N.D.I.A Alliance, the party has followed up with three other films
e4m Staff Mar 28, 2024 9:04 AM
The ad is complete with lookalikes of prominent national politicians like Arvind Kejriwal, Sonia Gandhi, Mamata Banerjee, Uddhav Thackrey, and Lalu Prasad Yadav and his son Tejashwi Yadav
e4m Staff Mar 27, 2024 5:30 PM
The agency had handled the party's media strategies for the 2014 and 2019 general elections too
While DAVP has spent close to Rs 38 cr, I-PAC and PEN have incurred an expenditure of Rs 6.3 cr and Rs 1.8 cr, respectively, in the last six months, as per Google Ads Transparency Centre data
Kanchan Srivastava Mar 21, 2024 9:03 AM
The two bagged the account after competing with over a dozen agencies, said the report quoting people privy to the matter
As per data from Google Ads Transparency Centre, video ads top the campaign agenda; observers say political parties are bound to up their advertising game in the next couple of weeks
Kanchan Srivastava Mar 19, 2024 8:45 AM
Agency heads, including those who have handled accounts of opposition parties in the past, have made a beeline to meet top BJP leaders, say industry sources
Kanchan Srivastava Feb 15, 2024 8:36 AM
Shelar is a two-term MLA from Bandra and has served as School Education and Sports Minister in the Devendra Fadnavis government in 2019
Industry watchers say Meta is a media-friendly platform that allows political parties to go hyperlocal with their campaigns
Tanzila Shaikh Oct 25, 2023 1:06 PM
BJP's Gaurav Bhatia, Shazia Ilmi and Dr. Sambit Patra; Congress' Abhishek Manu Singhvi, Pawan Khera, Supriya Shrinate and AAP’s Raghav Chadha and Sanjay Singh featured among the top 10
Devika Bulchandani, Global CEO of Ogilvy, and Piyush Pandey, Chairman Global Creative and Executive Chairman of Ogilvy India, share their vision for Ogilvy 2024, role of AI in agency’s work, and more
Kanchan Srivastava Sep 26, 2023 6:05 PM
This year, the ad insertions of the political parties grew more on TV and print in March as compared to Jan-Feb whereas, on radio, it grew more in Jan
exchange4media Staff Apr 26, 2023 4:26 PM
He is the national spokesperson for the BJP and a former member of the upper house of parliament from the Uttar Pradesh constituency
exchange4media Staff Mar 16, 2023 8:40 AM
Pragya is a lawyer-politician, Head of National Legal Cell of BJP’s youth wing, and national media panellist for the party
exchange4media Staff Mar 15, 2023 8:18 AM
The jury this year will be led by Sunil Arora, a senior bureaucrat and former Election Commissioner of India.
exchange4media Staff Feb 8, 2023 9:31 AM
Arvind Sawant, Lok Sabha MP and Shiv Sena leader, was in a conversation with Kailashnath Adhikari, MD, Governance Now, as part of Visionary Talk series
exchange4media Staff May 9, 2022 8:46 AM
Five BJP spokespersons and five non-BJP spokespersons feature in the top 10 of the top 50 list
exchange4media Staff Apr 29, 2022 9:22 AM
Aaj Tak crossed 1 million searches on Google and breached the one million concurrent - benchmark on YT Live
exchange4media Staff Mar 16, 2022 12:08 PM
India News has conducted 3 opinion polls and 1 exit poll since November
exchange4media Staff Mar 11, 2022 12:19 PM
The party has released a series of TVCs and print ads with QR codes as part of this campaign.
exchange4media Staff Feb 18, 2022 5:10 PM
The survey predicts that BJP will retain its stronghold in Uttar Pradesh and register a sweeping victory in Uttarakhand
exchange4media Staff Dec 23, 2021 12:16 PM
The BJP spokesperson was speaking to Kailashnath Adhikari, MD, Governance Now, during the webcast of the Visionary Talk series
exchange4media Staff Nov 17, 2021 9:16 AM
The final session conducted by Deepak Chaurasia with Chief Minister of the state, Shri Pushkar Singh Dhami was the highlight of the event
exchange4media Staff Oct 1, 2021 3:32 PM
The show centred on political news will be aired from 23 August at 6 pm on weekdays
exchange4media Staff Aug 23, 2021 11:06 AM
BJP spokesperson Guru Prakash Paswan spoke to Kailashnath Adhikari, MD, Governance Now, during the webcast of Visionary Talk series
exchange4media Staff Aug 16, 2021 8:47 AM
The ruling party has declared an income of over Rs 3,623 crore
exchange4media Staff Aug 11, 2021 4:18 PM
Khera, national spokesperson of Congress, was speaking to Kailashnath Adhikari, MD, Governance Now, during the webcast of Visionary Talk series
exchange4media Staff Jul 29, 2021 8:48 AM
The letter comes in the backdrop of businessman Raj Kundra's arrest in Mumbai for creation and dissemination of pornographic content
exchange4media Staff Jul 26, 2021 3:30 PM
Shaina NC, BJP Spokesperson, had a conversation with Kailashnath Adhikari, MD, Governance Now, in the Visionary Talk series
exchange4media Staff Jul 12, 2021 8:46 AM
However, the proposal to set up a committee to probe complaints against journalists was turned down
exchange4media Staff Jun 3, 2021 1:37 PM
The visit comes in the backdrop of the platform labeling a tweet from BJP National Spokesperson Sambit Patra as 'manipulated media'
exchange4media Staff May 25, 2021 9:00 AM
BJP's inclination towards print, radio and TV in 2021 polls is in stark contrast to its 2016 stance where it led in digital ad insertions for the state elections
Tasmayee Laha Roy May 11, 2021 8:29 AM
As per Google Transparency Report, Dravida Munnetra Kazhagam spent close to Rs 21 crores on more than 2000 ads on Google
Tasmayee Laha Roy May 6, 2021 8:56 AM
As per Facebook Ad Library Report, Banglar Gorbo Mamata page, run by I-PAC, spent upwards of Rs 3.2 crore on ads about social issues, elections and politics on their FB page in the last 3 months
Tasmayee Laha Roy Apr 27, 2021 8:56 AM
