Honda Motorcycle & Scooter India, Managing Director, President & CEO Atsushi Ogata and operating head (Sales & Marketing), Yogesh Mathur spoke on the sidelines of the company’s new launch 'Shine 100'
After a record-breaking 2021-22 season that delivered a reach of 171 million on TV, the league welcomes back fans to the stands across 10 cities after a hiatus of 2 years
Apollo Tyres celebrates inspiring personalities of the sporting world. Barse, who inspired the Amitabh Bachchan-starrer ‘Jhund’, first hero to appear in the campaign
The show will air at 12:30 pm and 2:30 pm on 27th December 2021 in Hindi, English, Tamil, and Telugu and will also be available on the network’s OTT platform EPIC ON
Indian Super League has dramatically altered the football landscape in India. Its loyal fan base is feverishly growing sans boundaries, nurturing young talent in the country
With the world’s most popular football property, Premier League set for an August 14 kick off, we take a closer look at the platform and examine what the property and its fans have to offer brands
Hero Vired Head of Programs and Marketing Sushma Bharath shares that the marketing mix for campaigns will always be digital-first but they would like to venture out into traditional mediums also