Swati Bhattacharya to be Global Head of GCPL's Lightbox Creative Lab
Swati Bhattacharya was previously the Creative Chairperson of FCB India
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The Ad Club teams up with IPA to launch 'The TAC Academy'
Every year around 4,000 practitioners can enroll for IPA’s Continuous Professional Development Programme to further their careers
e4m Health & Wellness Marketing Awards: Pentacle named ‘Independent Agency of The Year’
The agency took home 8 metals including 4 golds and 4 silver metals across categories
Wavemaker India wins integrated media mandate for Taco Bell
Launches its first campaign 'Loaded with More'
Ranveer Singh turns 39: A bold year of ads for the flamboyant star
Ranveer Singh created a big splash this year with his Bold Care ad and won plaudits for stoking conversations around men's sexual health
'Infusing care in a campaign makes consumers open wallets and hearts'
At e4m Do Good Summit 2004, Swati Bhattacharya, former creative chair of FCB India expounded about
Ranveer Singh and SlowCheeta vibe to freshness in Tic Tac ad
The digital film features a peppy rap song sung by SlowCheeta
If success is a juicy mango, why did I eat it so self-consciously?
Guest Column: Swati Bhattacharya, ex-Creative Chairperson of FCB India, pens a note asking women not to shy away from celebrating their success
'When IPL and elections overlap, brands seize a massive media chance'
In a freewheeling chat, Kartik Smetacek and Rohit Malkani, Chief Creative Officers, L&K Saatchi & Saatchi, spoke about challenges in advertising, creative work during IPL and elections and much more
‘Anything Shantanu Guha Ray did was extraordinary’
Swati Bhattacharya, Senior Marketing Communications Professional, shares her fond memories of knowing and working with author and veteran journalist Shantanu Guha Ray
I would like us to be better than yesterday, every day: Parikshit Bhattaccharya, BBH India
Parikshit Bhattaccharya, CCO at BBH India, talks about completing one year with the agency and the different initiatives they are taking to revamp the working style
30 women who have impacted Swati Bhattacharya’s life
Guest Column: As part of e4m’s ‘She is Strength’ series, Swati Bhattacharya, CCO at FCB India, shares how these women have helped her become a better person and a better professional
Ranveer Singh vibes to Yashraj Mukhate's beats in new Tic Tac campaign
#VibeHai campaign will be leveraged across social & digital platforms
Tata AIA Life appoints Venkatachalam H as CEO & MD
Venkatachalam H. will take over from Naveen Tahilyani who has been elevated to Non-Executive Director of the company
Swati Bhattacharya steps down as FCB India CCO
Swati Bhattacharya has over 25 years of experience in advertising
HT City Celebrates 25 Years: A Milestone in Shaping Entertainment and Lifestyle Narratives
HT City print editions will carry out especially curated content around 8 themes, spread across 8 weeks
Taco Bell hands over creative & digital duties to Media.Monks
The account will be handled out of Media.Monks’ Delhi office
Sumant Bhattacharya moves on from Publicis
Sumant Bhattacharya was EVP-Strategy and Planning at Publicis Communications
L&K Saatchi & Saatchi elevates Rohit Malkani & Kartik Smetacek to Chief Creative Officers
Kartik and Rohit joined L&K Saatchi & Saatchi in 2014 and 2016, respectively, as Executive Creative Directors and were later promoted to Joint National Creative Directors in 2019
Tic Tac & Ranveer Singh bring in fun with #FindYourMatch campaign
The brand has also collaborated with Spotify for the campaign
Need to modernise MarTech stacks for integrated customer experience: Apoorv Durga
The Vice President, Research and Advisory of Real Story, spoke at e4m MarTech India Conference 2023 on driving value for the MarTech stack
'Beauty is what beauty does,' reiterates Century Plyboards
The brand has shined the spotlight on acid attack victims as part of its Century Ply Heroes campaign by Wunderman Thompson
Marketing Data Platforms: The new powerful tool to track customer preferences
MDPs bring together data from owned, earned and paid channels, allowing brands to forge a unified & comprehensive view of their marketing landscape
‘Young buyers of tier II, III markets have become very aspirational’
As part of e4m D2C Revolution series, Param Bhargava, Founder of T.A.C - The Ayurveda Company, spoke about a sustainable approach towards building the business, leveraging TV and much more
Abhishek Bhattacharya elevated to Associate Director - Sports Sales at Disney Star
He was previously Senior Manager - Ad Sales
CreditAccess Grameen elevates Ganesh Narayanan to CEO
CA Grameen’s current Managing Director & CEO Udaya Kumar Hebbar will continue to lead as the Managing Director
Swati Bhattacharya joins as Group VP, Marketing Communications at Raintree Foundation
She has held important roles in companies like General Motors, CK Birla Group, Ingersoll Rand India and The Bajaj Group
Johnson Controls Hitachi names Sanjay Sudhakaran as MD, India & South Asia
Sudhakaran last served as the Managing Director and CEO of Schneider Electric Infrastructure India
Yum! Brands elevates Sean Tresvant as Taco Bell Division CEO
Tresvant is currently Global Chief Brand and Strategy Officer of Taco Bell and will succeed Mark King
Sandipan Bhattacharyya elevated to CCO, GREY South Asia
Bhattacharyya has over 23 years of experience in advertising
Publicis Worldwide India appoints Sumant Bhattacharya as EVP, Strategy
Prior to this, Bhattacharya served as the National Head for Communications Planning at Motivator, a GroupM agency
ABBY One Show Awards 2023 unveils shortlist of Creative ABBY
This year 181 companies entered the Creative ABBY 2023 out of which a total of 110 companies were shortlisted after the first 2 rounds
Monika Bhattacharya quits YRF to pursue her passion
Sources say that she is likely to launch her own start-up
NDTV’s Sr Managing Editor Chetan Bhattacharji quits
He was associated with the network for close to three decades
Third umpires take a front foot this cricket season in Hitachi’s new TVC
The film features actor Kiku Sharda
Sunglasses are more than just a fashionable accessory, highlights Fastrack’s new campaign
The campaign is titled #NecessaryNotAccessory
Tic Tac collaborates with Yashraj Mukhate for digital campaign #TicTacLife
The campaign is a musical collaboration
Playing guitar: One skill that Tarak Bhattacharya wants to learn this year
e4m Chill Out: In a fun conversation, Tarak Bhattacharya, Executive Director at MOD, tells us all that he does in his free time
Hardik Pandya named first-ever brand ambassador of Taco Bell in India
Hardik’s first brand campaign is the renewed partnership between Taco Bell and Microsoft Xbox
Hitachi Payment Services appoints Sumil Vikamsey as Managing Director
He assumes the new role in addition to his responsibilities as the Chief Executive Officer - Cash Business
Nabendu Bhattacharyya launches IDEACAFE.AGENCY
The company will specialise in creative, data and technology-led media solutions, covering digital media, out-of-home, activation, rural, and a whole gamut of idea-centric solutions for brands
Manja wins integrated digital creative mandate for Taco Bell
The account was earlier with BBH India
BBH India names Parixit Bhattacharya as Chief Creative Officer
Bhattacharya has over 22 years of experience in the domain
e4m India Brand Conclave: Insightful panel discussions with industry experts
The theme of this edition of the conference is ‘All about building brands for today & tomorrow’
Swati Bhattacharya & Rohit Chawla create ‘The Politics of Hair’
The film and installations displayed at India Art Fair, Delhi, show the cutting of hair as an act of rebellion
Hitachi Vantara appoints Monica Kumar as CMO
Kumar will report directly to CEO Gajen Kandiah
Sagarika Bhattacharya joins TMRW as Head – Corporate Communications
Prior to this, she was leading the public relations mandate for Licious
Instacart highlights the ease of grocery shopping in new ad
The 3-second spot 'All in the Phone' has been produced by McGarrah Jessee
Adscholars enters strategic partnership with Bidstack in India
The partnership offers programmatic in-gaming solutions and enables one-of-a-kind technology in the Indian market
Hitachi assigns creative duties to BBH India
The account was won after a multi-agency pitch