From hit-driven businesses to IP-led studios, content producers are reworking their financial playbooks as costs rise, revenues fragment and global ambitions sharpen
The deal is to be formally unveiled in Mumbai today, marking one of the most significant global music investments in an Indian production house
Electronics and IT Minister Ashwini Vaishnaw has repeatedly emphasised that India’s AI strategy aims to democratise access and expand employment opportunities.
On his 61st birth anniversary today, e4m pays tribute to the legacy of Rituparno Ghosh, who was renowned not only as a celebrated filmmaker but also as a brilliant advertising veteran
Mimi Deb has over 25 years of experience in the media and communications industry and will also head Madison Media’s Delhi branch
Prior to joining Universal Sompo, Priti Singh served as Head of People & Capability at Mastercard for seven years
VML and Durex worked with students, teachers, school body heads and government officials to create a course specifically focused on educating the educators on having these difficult conversations
The agency has also launched a new website
UMG for Brands is the Music & Brands business of Universal Music Group
Prior to this, Krishan Bhatia was associated with NBC Universal for 13 years
By featuring kids in the film, the brand communicates that its products and services are designed to be straightforward and easy to understand
The tool will be first accessible to English-language advertisers in the US and UK. The global rollout is set to commence in the coming weeks
In his new role, Sagar Nehe will overseeing media marketing for land and real estate business nationwide
The deal includes all of the label’s recordings and where held, publishing rights
According to the company, their growth can be attributed to its robust partnerships with leading brands & advertisers and publications
He has over 19 years of experience in marketing leadership
Benarroch was associated with NBCU for nearly 5 years
Viewers will have access to shows like Downton Abbey, Suits and The Office
NBC Universal will be buying shareholding in Uday Shankar and James Murdoch's BTS Investment and BTS VCC
He has also taken on the additional role of SVP, Strategy for Asia Pacific, Middle East and Africa
Vasudev joins Universal Beverages Limited from AB InBev India
The campaign is part of the brand's Marriage Conversations initiative
As Genesis BCW India celebrates its pearl (30th) anniversary, we speak to the founding chairperson of BCW India Group, Prema Sagar, on the agency's journey, most memorable campaigns, and more
Twitter has partnered with Publicis to study 2400 consumers in India on leading social platforms
TM Ventures will work with the resources of UMI locally as well as UMG globally
The agency marked its anniversary with the announcement of a second location in Mumbai
Guest Column: Sonia Kaul, VP - Product Marketing & Digital Enablement, Karix, shares how brands can confront marketing oversaturation problem head-on
Guest Column: Amit Tiwari, Global Head - Marketing Demand Center, TCS, writes on the potential of conversational marketing in helping businesses create more meaningful relationships with customers
The event was headlined by stand-up comic Zakir Khan and supported by other comics such as Rahul Subramanian, Kaneez Surka, Sahil Shah, Rahul Dua, Kiran Dutta, and Shraddha Jain
Four filmmaking teams from four different countries will be commissioned, with an aim to find more diverse voices in film
The acquisition will strengthen Gupshup’s AI-powered conversational solutions for e-commerce, retail and consumer goods industries
Alok Jalan, MD, Laqshya Media Group, shares the group's incredible journey of 25 years, COVID's impact on the OOH sector, its recovery plans, and more
Voice shopping has emerged as a key channel for consumer purchases & the trend is expected to pick up as 90% of the internet users in India are online on their mobiles, say experts
One of the biggest editions of the magazine, the 30th anniversary issue has seven covers, 162 pages of editorial content, and 75 pages of advertisements from across categories
Johar will be working closely with the brand’s in-house design, marketing, and creative teams and provide direction for their upcoming campaigns
After second lockdown restrictions lifted earlier this year, both Newsstand Sales and Subscription sales gave the magazine a healthy 14% m-o-m growth
Christine Fellowes, Managing Director, NBCUniversal International Networks & DTC, Asia Pacific, spoke to e4m about the company's expansion strategy for the Indian market
The ad-free subscription offering is available in 28 territories
The virtual event, livestreamed on Facebook and YouTube, was introduced by Earshot co-founder and editor-in-chief Abhijit Majumder
On the 29th anniversary of ZEE, MD & CEO Punit Goenka said that the power of passion and perseverance paid off
News First CEO S Ravikumar shared that feedback from the market and audience has been encouraging but there is always room for improvement
As Media Mantra turns 9 today, Founder-Director Pathak shares that the firm is in the process to devise a media management tech platform in an attempt to pioneer digital adoption in the industry
The Top 20 chart is reviewed by the IMI Charts committee that includes experts from record labels such as Universal Music Group, Sony Music Entertainment, Times Music & Warner Music Grou
Unilever EVP - Digital Transformation and Digital Business Rahul Welde took to LinkedIn to share highlights of his career on his 30th work anniversary
Published from 7 locations, Namasthe Telangana has been instrumental in supporting & realising the demand of statehood for the Telangana region
Guest Column: Rita Sahajpaul, National Head- Product & Marketing Science, Xaxis India, shares that conversational media offers a personalised experience, deepening customer's relationships with brands
The edition was created with the aim to apprise readers of the future prospect of the city with respect to its industries, education, infrastructure, etc.
The 76-inch panoramic edition, with 3000 diamonds studded masthead, was a visual delight with the panoramic picturesque images along with cutting-edge content
The issue contains multiple innovations like an 8-page panorama and French window with content designed for promoting the Vaccination drive which under the current scenario needs attention
A series of initiatives will focus on encouraging informed and healthy conversations between candidates, political parties, citizens, media, and society