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The venture has been led by industry leaders Rohit Adya, Arvind Salunke, Amit Dogra, Proful Lall and Manish Shyam
e4m Staff Aug 26, 2024 2:26 PM
While Deadpool & Wolverine’s marketing budget came in at a cool $100 million, the film’s box office rakings have already made up both production and marketing spends in its first weekend
Shantanu David Jul 30, 2024 8:39 AM
At the India Today-Business Today Budget Round Table 2024, Ajay Seth, Secretary, DEA, was questioned about the rationale behind this move
e4m Staff Jul 29, 2024 11:05 AM
The in-house campaign by boAt also features Mukesh Rishi's iconic 'Bulla' character and social media influencer Abdu Rozik
e4m Staff Jul 26, 2024 4:26 PM
These brands include Adidas, boAt, Coca-Cola, Myntra, NESTLÉ POLO, The Souled Store, Wrogn and more
e4m Staff Jul 25, 2024 12:35 PM
Ravi Bhaya has in the past worked with Publicis Groupe and Serviceplan Group
e4m Staff Jul 16, 2024 3:24 PM
Experts outline the rules for brands to win back consumer trust after the recent spate of food safety issues that see no signs of abating
Payal Gwalani Jun 26, 2024 9:29 AM
A debate has broken out in the Instagram comment section of one Prami Sridhar who claimed to have found a mouse carcass in a bottle of Hershey's chocolate syrup
e4m Staff Jun 20, 2024 3:09 PM
DHL Express is the principal sponsor and official logistics service provider for the Mumbai Indians team
e4m Staff May 23, 2024 1:46 PM
It is a patented technology that allows brands to engage with audiences through their second screens while they watch the matches on Star Sports Network
e4m Staff Apr 30, 2024 12:34 PM
Star India has asked the company to pay for damages for non-compliance with the terms of the alliance agreement dated August 26, 2022
e4m Staff Mar 15, 2024 3:33 PM
Vertika Yadav has previously worked with Snapdeal and Facebook India
e4m Staff Mar 14, 2024 12:01 PM
We get to have a chance of growing a business and lowering the risk of doing so, said Iger while speaking at an event recently
e4m Staff Mar 9, 2024 11:52 AM
This 3D OOH execution is part of Piramal Realty's marketing campaign for its latest phase at Piramal Revanta
e4m Staff Feb 26, 2024 9:31 AM
At the Ideas of India Summit 3.0, Chandra Prakash Agrawal, Chairman and Managing Director of Gallant Group, also emphasized the need for subsidizing green hydrogen technology
e4m Staff Feb 23, 2024 6:33 PM
At the Ideas of India Summit 3.0, Prof. Sunil Khilnani spoke about the diverse ideas that have shaped the Indian democracy
e4m Staff Feb 23, 2024 5:58 PM
At Ideas of India Summit 3.0, film producer and director Vipul A Shah shared his perspective on the changing landscape of Indian entertainment industry
e4m Staff Feb 23, 2024 5:50 PM
At ABP Network’s 'Ideas of India' Summit 3.0, ISRO Deputy Director Nandini Harinath and other women leaders shed light on how women defy all challenges experienced in the modern-day workforce
e4m Staff Feb 23, 2024 4:43 PM
At ABP Network’s ‘Ideas of India’ Summit 3.0, Deputy Chief Minister Devendra Fadnavis spoke about the dynamics of electoral alliance in Maharashtra
e4m Staff Feb 23, 2024 4:31 PM
Anish Shah, Group CEO and MD, Mahindra Group, and President, FICCI, shares perspective on the pivotal role industries and enterprises will have to play for accelerating national growth
e4m Staff Feb 23, 2024 4:15 PM
Without taking names, actor Poonam Pandey urged the audience to investigate 'who made it (the death stunt) commercial' and also said that she has received legal notices from stakeholders
e4m Staff Feb 22, 2024 4:51 PM
BSE had sought clarifications from ZEEL on news report claiming that its stock gained 4% following reports of an attempt to revive the merger deal with Sony
e4m Staff Feb 21, 2024 8:47 AM
Harshil Karia says the incident is a learning experience for them and they will never repeat the mistake
e4m Staff Feb 17, 2024 8:49 AM
There's more legal trouble waiting for ZEE if it fails to comply to its agreement with Disney over the TV rights for ICC Men's and U-19 global events, say experts
Sonam Saini Jan 23, 2024 8:18 AM
Apart from Flipkart, local-origin platforms like Myntra, Nykaa, Snapdeal have become a positive mine of rich consumer data and are coming up as a strong challenge to the Big Five, say experts
Shantanu David Jan 15, 2024 8:48 AM
The campaign is to promote the Katrina Kaif-Vijay Sethupathi-starrer movie ‘Merry Christmas’
e4m Staff Dec 31, 2023 10:00 AM
Ideacafe has conceptualized the Out of Home and digital OOH campaign in sync with Team Vredestein
e4m Staff Dec 13, 2023 12:56 PM
Raza has previously worked for names like IPG’s Rapport Worldwide, DDB Mudra, Emirates Neon & Serve & Volley
e4m Staff Oct 30, 2023 11:41 AM
If the deal goes through, Reliance-Disney will command 43% of the ad market share and Zee-Sony will have 25% share, leaving very little for other players
Sonam Saini Oct 24, 2023 9:26 AM
The event brought together speakers from diverse backgrounds like politics, movies, start-ups, defence, etc.
exchange4media Staff Aug 25, 2023 1:12 PM
Samir Vithlani roped in as Senior VP and National Head to lead HappE hrs
exchange4media Staff Aug 10, 2023 10:35 AM
This strategic partnership will provide ILH's Diamond Members a unique opportunity to publish two podcast episodes per week
NATIVE CONTENT Jul 11, 2023 4:16 PM
Since her first event in 2005, she had hosted shows across the globe
exchange4media Staff Jul 10, 2023 3:40 PM
According to its annual report for the year 2022-23, the telecom company spent Rs 284 crore on advertisement & business promotion
exchange4media Staff Jun 29, 2023 8:39 AM
Team Ideacafe.agency installed a treadmill on a billboard and invited people to have their fitness check
exchange4media Staff Jun 27, 2023 7:32 PM
The campaign features two quirky digital films that capture the joy of shopping at the exchange festival
exchange4media Staff Jun 22, 2023 4:53 PM
At the Pitch CMO Summit Delhi 2023, Snapdeal CEO Himanshu Chakrawarti shared insights on creating a value-driven marketplace for Bharat
exchange4media Staff Jun 15, 2023 12:58 PM













