mod
At the heart of AI push is the concept of Gen AI for Bharat—AI solutions tailored specifically for complex and linguistic landscape
editor@exchange4media.com Sep 18, 2024 10:47 AM
Powered by Philips lights, the modak is 16-feet tall with a glowing 4-foot base
The dispenser is giving away 1,000 modaks daily, dispensing around 142 modaks each hour
e4m curates a list some of the most creative campaigns around Ganesh Chaturthi
The meeting, held on Thursday at the Prime Minister's residence at 7 Lok Kalyan Marg, New Delhi, was also attended by Union Minister for Information and Broadcasting, Ashwini Vaishnaw
e4m Staff Aug 30, 2024 7:52 AM
MIB said that the move will lead to more employment opportunities, boost local dialect and culture, and drive ‘vocal for local’ initiatives
e4m Staff Aug 28, 2024 4:20 PM
Ashwini Vaishnaw, Minister for Information & Broadcasting, was also present in the meeting
e4m Staff Aug 27, 2024 7:47 PM
Media owners are expected to seek the Prime Minister's support in shaping structural policies that could impact the industry
e4m Staff Aug 26, 2024 5:38 PM
I&B Minister Ashwini Vaishnaw said this on Thursday while launching 25 challenges as part of the ‘Create in India Challenge - Season 1’ for World Audio Visual & Entertainment Summit
e4m Staff Aug 23, 2024 9:03 AM
Sandra Daniels, VP – Marketing, Women’s Category at Modenik Lifestyle, speaks on their latest campaign and why an elevated customer experience is the differentiator in the intimate wear category
Simran Sabherwal Aug 20, 2024 1:55 PM
Guest Column: Siddhi Karia, Brand Marketing Specialist, Vero Moda, writes why Olympics is more than just a sporting event but a rich tapestry of stories and brand narratives
Siddhi Karia Aug 1, 2024 9:27 AM
Llama 3.1, the latest version of Meta’s open source model family, is said to be able to compete with Open AI’s ChatGPT-4o and Google’s Gemma 2
Shantanu David Jul 25, 2024 9:06 AM
Out of Rs 4,342 crore allocation to the MIB, nearly 1/4 is meant for advertisement this fiscal year
Kanchan Srivastava Jul 23, 2024 4:47 PM
The Indian PM is second only to former POTUS Barack Obama who has over 131 million followers on the platform
The event was attended by the Governor of Maharashtra, Ramesh Bais, and Maharashtra CM Eknath Shinde among others
e4m Staff Jul 14, 2024 5:14 PM
Shekhar Tewari, CEO, Modenik Lifestyle, talks about the insights behind the ‘Body Ki Bhasha’ campaign, strategic synergies, brand performance and more
Simran Sabherwal & Ritika Raj Jun 28, 2024 2:08 PM
The Prime Minister has sought suggestions from the public for the new edition of the radio show
e4m Staff Jun 21, 2024 2:10 PM
Guest Column: Hardayal Singh, former Chief Commissioner of Income Tax and a published author, writes about whether the past is a good indicator of the future performance of the new government
Hardayal Singh Jun 19, 2024 1:45 PM
The elections for the executive committee are set to take place in September this year
e4m Staff Jun 18, 2024 12:55 PM
Guest Column: Kailashnath Adhikari, MD Governance Now, Sri Adhikari Brothers Network, pens his thoughts about why Modi 3.0 will be different from its previous versions
Kailashnath Adhikari Jun 14, 2024 8:20 AM
Industry observers share that political parties gearing up for the state polls and the upcoming Budget are likely to bring in more ad money for the media houses
Kanchan Srivastava Jun 12, 2024 9:09 AM
Apart from I&B Ministry, Vaishanaw has not only retained his Railway Ministry but has got the Electronics & IT portfolio as well
e4m Staff Jun 11, 2024 9:19 AM
Vaishnaw has been entrusted with the Railways and Electronics and Information Technology portfolios
In a tweet, Tesla CEO Elon Musk said that he looks forward to his companies doing “exciting work in India”
While some in the industry believe Anurag Thakur will retain the important portfolio, others speculate over a range of possibilities including BJP allies bagging the post
Welfare schemes and freebies are likely to generate extra disposable income of about Rs 30,000 crore in the country every month, say industry experts
Kanchan Srivastava Jun 6, 2024 8:47 AM
Industry insiders say that some of the campaigns promoting the Narendra Modi-led party were downright weird and even misogynistic to some degree
Kanchan Srivastava Jun 5, 2024 9:17 AM
NDA's reliance on allies promises continued excitement for the next couple of weeks. Advertisers may loosen their purse strings to capitalize the higher viewership of news TV
Kanchan Srivastava & Chehneet Kaur Jun 5, 2024 9:10 AM
Industry experts say poll pundits & news channels need to refine methodologies and move along with changes in political landscape and voter preferences to avoid such ‘directionally-wrong’ predictions
Kanchan Srivastava Jun 5, 2024 8:45 AM
CEO Sunil Sethi has formally retired from his post as the Executive Chairman
e4m Staff May 28, 2024 2:58 PM
This highly anticipated interview promises to address a wide range of important issues
e4m Staff May 19, 2024 1:34 PM
Umesh Upadhyay talks to e4m about his new book ‘Western Media Narratives on India: From Gandhi to Modi’ and why readers must grab a copy
Chehneet Kaur May 2, 2024 10:52 AM
The meeting discussed the growth prospects as well as the challenges of the sector
e4m Staff Apr 12, 2024 9:05 AM
As per media reports, Narendra Modi is only the second Indian Prime Minister after Indira Gandhi to be featured on the cover of Newsweek
Union minister Ashwini Vaishnaw has told a media house that that the new law can either be an independent legislation or be a part of the Digital India Bill
From ‘Modi Wash’ to ads asking ‘Mere vikas ka do hisaab’, there has been a flurry of political ads with parties taking potshots at each other
The agency had handled the party's media strategies for the 2014 and 2019 general elections too
While DAVP has spent close to Rs 38 cr, I-PAC and PEN have incurred an expenditure of Rs 6.3 cr and Rs 1.8 cr, respectively, in the last six months, as per Google Ads Transparency Centre data
Kanchan Srivastava Mar 21, 2024 9:03 AM
As per data from Google Ads Transparency Centre, video ads top the campaign agenda; observers say political parties are bound to up their advertising game in the next couple of weeks
Kanchan Srivastava Mar 19, 2024 8:45 AM
The 21st edition of the conclave will see speakers like Narendra Modi, Amit Shah, Sudha Murty and other luminaries from across the spectrum
e4m Staff Mar 13, 2024 12:49 PM
Our mission is to make global brands, said Aman Gupta while receiving the award from Prime Minister Narendra Modi at Bharat Mandapam on Friday
e4m Staff Mar 11, 2024 11:03 AM
The National Creators Award is part of the government’s efforts to recognize the impact brought by creators across domains like storytelling, social change advocacy and environmental sustainability
e4m Staff Mar 11, 2024 9:14 AM
Once an engineering student, Ranveer now runs his firm which currently has six YouTube channels with over seven million online followers or subscribers
e4m Staff Mar 11, 2024 8:58 AM
The Prime Minister presented the first-ever National Creators Award today at Bharat Mandapam, New Delhi
The National Creators Award is a pioneering initiative aimed at recognizing excellence across various domains
Agency heads, including those who have handled accounts of opposition parties in the past, have made a beeline to meet top BJP leaders, say industry sources
Kanchan Srivastava Feb 15, 2024 8:36 AM
