agra

MV Shreyams Kumar, Mayura MS, and Devika MS talk about transformations at the 100-year-old institution, where the new generation is poised to drive digital innovation while preserving its print legacy
neeraj singh Dec 27, 2024 9:46 AM

Adam Singolda, Founder and CEO of Taboola, engaged in an exclusive chat with e4m on the company’s global vision for the future of content discovery
NATIVE CONTENT Dec 24, 2024 8:49 AM

Australia bans social media for under-16s: A glimpse into the future for platforms?
Neeraj Singh & sunny Sainy Nov 30, 2024 1:55 PM

Prior to this, Suchismita Ganguli was Director of Marketing and Communication with Good Glam Group
e4m Desk Sep 11, 2024 12:37 PM

Titled 'Transforming Lives', the campaign draws a parallel with Sourav Ganguly’s journey in the world of cricket
e4m Staff Sep 4, 2024 12:29 PM

In an exclusive interview with e4m, Paras Sharma, Director, Global Partnerships, Meta India, shares insights into Instagram’s growth, its new algorithm and latest features to woo Gen Z
Kanchan Srivastava Aug 30, 2024 9:07 AM

Anurag had an earlier stint with BCCL for around 8 years as Sr. Vice President & Regional Head - Response (North)
e4m Staff Aug 1, 2024 11:58 AM

According to the company, the plans start at Rs 639 for a single app per month and go up to Rs 21,000, at an introductory discounted rate for two apps per month
e4m Staff Jul 18, 2024 3:04 PM

ACKO, upGrad, PokerBaazi, IDFC First Bank, and ICICI Direct were among the sponsors of the Season 3 of Shark Tank India
Kanchan Srivastava Jul 1, 2024 9:00 AM

Experts say while unskippable ads may temporarily frustrate users, they ultimately contribute to a more effective advertising ecosystem where brands can maximize their reach and impact
Sohini Ganguly Jun 12, 2024 9:19 AM

Mukesh Agrawal, Co-Founder of The Media Ant, spoke about how media planning landscape has evolved, what startup founders need to know before investing in advtg & tech tools the platform is deploying
Sohini Ganguly Jun 11, 2024 9:06 AM

YouTube, WhatsApp, FB & X have lost 5-15 percent of their users in India over the past three years, while Instagram and SnapChat have gained, claims YouGov report
Kanchan Srivastava May 1, 2024 8:58 AM

PUMA adds Ibrahim Ali Khan Pataudi to its large roster of celebrity endorsers like Kareena Kapoor Khan, Virat Kohli, Neymar Jr and Dua Lipa
e4m Staff Apr 30, 2024 1:48 PM

Akhil Chaturvedi elevated as Executive Director, Niket Shah named Chief Investment Officer of Motilal Oswal Mutual Fund
e4m Staff Apr 26, 2024 12:30 PM

As per a media report, influencer marketing platform KlugKlug has found that only 2.48 million profiles out of the 8 million have ‘high-quality’ followers
e4m Desk Apr 25, 2024 11:43 AM

Anand Agrawal has previously worked at Hindustan Unilever Ltd, United Spirits Ltd (Diageo), and Pernod Ricard India Pvt Ltd
e4m Staff Apr 17, 2024 12:54 PM

During a masterclass, Sinch’s Ankur Agrawal, Senior Vice President, IP Messaging, spoke about how to turbocharge marketing campaigns
e4m Staff Apr 10, 2024 12:19 PM

At the Ideas of India Summit 3.0, Chandra Prakash Agrawal, Chairman and Managing Director of Gallant Group, also emphasized the need for subsidizing green hydrogen technology
e4m Staff Feb 23, 2024 6:33 PM

Meta has also started testing new ML-based recommendations that use Instagram data to help brands discover creators who are the best fit for their campaigns
e4m Staff Feb 22, 2024 4:49 PM

The test was carried out in 52 cities across Uttar Pradesh, Bihar, Jharkhand, and Uttarakhand with registrations from more than 52,400 students
e4m Staff Feb 19, 2024 11:39 AM

Guest Column: Rubeena Singh - Country Manager India & MENA, AnyMind Group writes that virtual influencers, armed with creative freedom and storytelling potential, can offer new opportunities to brands
Rubeena Singh Feb 12, 2024 11:12 AM

Jagran Prakashan’s operating revenue stood at Rs 510 crore, up 4.7 per cent from the same quarter last year; digital revenue has grown 25%
e4m Staff Feb 12, 2024 11:04 AM

Nimish Agrawal, Executive VP and Chief Marketing Officer, Niva Bupa Health Insurance, spoke to e4m about transforming the perception of insurance, the trends to watch out for and more
Chehneet Kaur Feb 8, 2024 8:38 AM

The tech giant said that it is building tools that can identify invisible markers at scale to label images from Google, OpenAI, Microsoft, Adobe, Midjourney, and Shutterstock
Sohini Ganguly Feb 7, 2024 2:24 PM

A classic case of demand and supply, say experts who weigh in on the curious dynamics between Meta's ad impressions and ad prices as seen in its Q4 and annual results
Sohini Ganguly Feb 3, 2024 8:29 AM

Alok Sanwal, CEO, Dainik Jagran-inext Jagran Prakashan Ltd, spoke at e4m RedCarpet Experiential Marketing Summit
Sonam Saini Dec 27, 2023 8:42 AM

His move to NDTV Group is expected to have a significant impact on the network's editorial strategy and overall direction
Ruhail Amin Dec 8, 2023 11:46 AM

The phenomenal growth of click-to-message ads shows the potential of conversational marketing; advertisers are ready to pay a premium due to the extensive user base & targeting options, say experts
Nilanjana Basu Nov 9, 2023 7:58 AM

The publisher has recorded ad revenue of Rs 254 crore for the quarter; expects further improvement in revenues in H2 on the back of lower inflation & increased government spending
Chehneet Kaur Oct 31, 2023 9:05 AM

Jagran New Media’s Bharat Gupta and Meta’s Arun Srinivas appointed Co-Chairs
e4m Staff Oct 25, 2023 4:47 PM

Over 32,000 cyclists from 4 states and 15 mini-metros participated in the bikeathon
e4m Staff Oct 18, 2023 10:14 AM

The application challenges the legality of the Jagran Media board meeting and all resolutions passed therein
e4m Staff Oct 11, 2023 1:25 PM

Although Meta’s ad-free subscription plan is yet to reach India, industry players say that agencies must consider diversifying mediums & platforms while focusing on sharper content-creator collabs
Nilanjana Basu Oct 11, 2023 8:44 AM

The pilot for a paid subscription may be rolled out in mid or late 2024
e4m Staff Oct 9, 2023 10:52 AM

The campaign gives each fan an opportunity to become part of a personalized film featuring the cricketers
e4m Staff Sep 28, 2023 5:34 PM

The petition was filed by Mahendra Mohan Gupta, Shailesh Gupta, & VRSM Enterprises LLP before the NCLT, Allahabad
e4m Staff Sep 26, 2023 7:54 PM

The company has rolled out a refreshing 360-degree campaign titled 'Surprise Ku Ready-a'
e4m Staff Sep 21, 2023 4:35 PM

This collaboration is expected to yield a variety of content across mediums, including films, web series and documentaries
e4m Staff Sep 20, 2023 12:01 PM