Vishal Subharwal, CMO & Group Head – Strategy, HDFC Life, talks about the brand’s first regional multimedia campaign, association with Rishabh Pant, and the enduring relevance of ‘Sar Utha Ke Jiyo’
Speaking at the Pitch BFSI Marketing Summit 2024, Anoop Manohar, CMO of Axis Bank, tells us why brands should rethink strategies to cater to the digital-first generation as they come of age
At the e4m BFSI Summit 2024, Ravi Santhanam of HDFC Bank detailed how digital transformation and data privacy are reshaping the direct-to-consumer banking landscape
The campaign underscores the bank's policy to give customers the freedom to bank at their convenience
Sumit Bali is an accomplished banking professional with over 30 years of experience in Retail Lending and Collections
Piyush Gupta will be stepping down from his role in March 2025
Kedar Ravangave was Head-Marketing, Brand and Category at Amazon India
At DBS Bank, Batra held the position of Executive Director & Head of Marketing, Customer Experience & Analytics (Consumer Banking)
The campaign promotes Kotak’s flagship offering, ActivMoney
Yes Bank is the Official Banking Partner for Paris Olympics 2024
The move is in alignment with the bank’s philosophy to support emerging Indian sportspersons
HDFC Bank’s ‘Lulumelon EOSS’ campaign won a Silver at the Cannes Lions 2024
Azmat Habibulla's last stint was at South Indian Bank as Chief Marketing Officer
Apurva Sircar, Head of Marketing, Bandhan Bank, talks about the bank's incredible journey, its campaign strategies, and a lot more
Ravi Santhanam, Group Head, Chief Marketing Officer & Head of Direct to Consumer Business at HDFC Bank, spoke to e4m on leveraging IPL to expand PayZapp’s reach
Wondrlab has created a humorous campaign for the brand
Delhi Metro Rail Corporation (DMRC) awards the naming rights for Inderlok, South Extension & Rajouri Garden metro stations to Bank of Baroda
Prior to joining Kotak, Prasanna led Corporate Communication for Visa across India and South Asia
Guest Column: Ravi Santhanam, Group Head, Chief Marketing Officer and Head – Direct to Consumer Business, HDFC Bank, writes on embracing AI, influencer marketing and other trends
The campaign is jointly executed by Havas Media India and Havas Worldwide India
RBI said an audit report revealed persistent non-compliances and continued material supervisory concerns
FCB Kinnect has conceptualised the bank's 'EOSS: End of Scam Sale' campaign
MVS Murthy, CMO, Federal Bank, talks about collaborating with Indian shuttler HS Prannoy, becoming 'digital champs,' long-term goals and more
With his massive youth appeal, Sidharth Malhotra has several brands in his roster of endorsements such as Quaker, Myntra, IndusInd Bank and more
Ravi Santhanam, Group Head, CMO, HDFC Bank, engaged in a freewheeling chat with e4m Editor Naziya Alvi on the banking sector’s growth, challenges, customer expectations, trends and more
At e4m Pitch BrandTalk, Anoop Manohar, CMO, Axis Bank, sat down for a conversation with Dr. Annurag Batra
Patankar joins Yes Bank from L&T Financial Services
The tribunal adjourned the hearing of Wednesday after the counsel sought time to complete the pleading
The honour was part of the Hindu businessline Changemaker Awards 2023
The brand films have been conceptualized and executed by Leo Burnett India
The campaign will be broadcast on TV, Print, Radio, OOH and digital platforms
The case will now be heard on October 31
At the Pitch BFSI summit, V. Vaidyanathan, MD & CEO, IDFC First Bank, engaged in a keynote discussion with Dr. Annurag Batra, Chairman & Editor-in-Chief, BW BusinessWorld and Founder, e4m Group
The theme for the inaugural edition is ‘BFSI Marketing: Today and Beyond’
The campaign has been conceptualised by Publicis Worldwide India and will be aired during the Men’s Cricket World Cup
The CMO of HDFC Bank was speaking at the 10th-anniversary edition of Kantar BrandZ India event
Sharma joins from RBL Bank where he served as the Chief Operating Officer
The bank has appointed Amitava Goswami, who currently oversees branch banking and customer service operations at the bank, as the new Chief Compliance Officer
OMG earlier secured the bank's account in 2018
Apurva Sircar, Head of Marketing, Bandhan Bank, talks about the pressure banks are facing to match up to the nimbleness of fintechs, their IT transformation process, and more
The bank has approached NCLAT
The campaign has been designed by Lowe Lintas
The tribunal has asked the media network to file a reply in two weeks
The rights have been awarded for all international and domestic matches at Rs 4.2 crore per match
The brand has unveiled a new sonic identity 'Call of Bandhan' composed by Amit Trivedi
The brand has partnered with Lakshya Sen, Satwiksairaj Rankireddy, Chirag Shetty, Treesa Jolly and Gayatri Gopichand
The hearing was also deferred in the firs week of this month
The campaign revolves around the bank’s newest offering for its customers, eco-friendly debit card
Guest Column: Azmat Habibulla, Chief Marketing Officer, South Indian Bank writes on how a brand can demonstrate the true spirit of partnership and add value to the customer’s life
The matter will now be heard on August 17