The 5-acre prime land parcel on Soukya Road in East Bengaluru is projected to generate a revenue of Rs500 crore upon completion of an upcoming residential project.
The 5-acre prime land parcel on Soukya Road in East Bengaluru is projected to generate a revenue of Rs500 crore upon completion of an upcoming residential project.
After Ghatkopar and Navi Mumbai, another billboard collapsed in Kalyan City, even as the drive to conduct structural audit and remove illegal hoardings continues in the state
These platforms are unlikely to see a drop in customer base as they have altered user behaviour permanently. Hence, advertiser loss is also unlikely, say experts
Arun Srinivas, Director and Head (India), Ads Business, Meta, talks about the need for FMCG brands to spend more on consumers' changing media habits in a digital-first world
A panel of experts at the e4m Do Good Summit 2024 exchanged views about aligning business goals with social purposes and the challenges that lie therein
Surabhi Srivastava, Manager – Public Relations, Panasonic Life Solutions India, shares her views on the importance of navigating the ethical quagmire while using predictive analytics in communications
From cookie deprecation to AI investment, Shashank Srivastava, Senior Executive Officer (Marketing & Sales), Maruti Suzuki, explains what is setting the tone of his marketing strategy for FY25
The current classification system puts most urban consumers in just two buckets despite huge disparity among their socio-economic status and buying behaviour, experts say
Shashank Srivastava, Senior Executive Officer - Marketing & Sales at Maruti Suzuki India, delivered a keynote at IBC 2024, discussing how marketing helps build stronger connections with the audience
We're in the midst of a Bobby Deol renaissance. On his 55th birthday, we asked experts whether his rising popularity could add some brands to his portfolio this year
Advertising and marketing industry veterans discussed the scope of using emotions to craft unique experiences for consumers at the e4m RedCarpet Experiential Marketing Summit
Srivastava, Senior Exec Director, Maruti Suzuki, shares how the brand’s festive season growth numbers are at par with the industry, surpassing the 1-million mark in sales for the first time & more
Srinivas, who is currently the General Manager heading Marketing and Customer Experience for Mercedes Benz India, may take over the new role in January 2024